Overcoming the Odds: Kept her faith after losing her job, she then launched her bakery business that's now nationwide.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dr. Shica. Founder of Dr. Shica’s Bakery, and the conversation centers around her inspiring journey from educator to successful entrepreneur in the plant-based dessert industry. Key Highlights from the Transcript: Origin Story: Dr. Shica began baking seriously after losing her job during the COVID-19 pandemic. Encouraged by a marketing director, she launched her bakery business. Why Vegan?: She chose to make vegan cookies to cater to people with dietary restrictions (e.g., lactose intolerance, dairy allergies) and to offer a healthier, inclusive dessert option. Celebrity Support: Her cookies gained popularity in L.A., attracting celebrity clients like Doug Allen (creator of Entourage) and Teri Weinberg (producer of The Office), and even making a birthday cake for Jessica Simpson. Product Line: Includes chocolate chip, oatmeal raisin, lemon, confetti sugar cookies, and cookie dough mixes. She emphasizes premium ingredients and a unique signature flavor. Expansion: Her products are launching in over 4,100 stores including HomeGoods, TJ Maxx, and Marshalls across the U.S. and Canada. International Recognition: Selected to speak at the largest snacks and sweets show in Dubai and participate in Canada’s minority supplier program. Vision: Aspires to be the “Betty Crocker or Nabisco of plant-based cookies,” with a legacy brand featuring her face as the logo. Advice: Her secret to success is staying “prayed up” and working hard, especially as a minority female entrepreneur. #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
8 Sep 20min
Brand Building: Emphasizes that HR is the backbone of any business, ensuring the right people are hired and retained.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Travis T. Wade. CEO of The Guardian, a private security corporation. The discussion focused on hiring the right people, leadership strategies, and the importance of HR in business success. 🔑 Key Themes & Highlights The Importance of HR in Hiring Wade emphasized that HR is the backbone of any business, ensuring the right people are hired and retained. He shared insights on how HR principles translate into building a strong security team. Finding the Right Employees The Guardian uses a conversational interview approach rather than traditional questioning. Wade believes that getting candidates comfortable reveals their true personality, helping assess their suitability for security roles. Key Traits for Security Professionals Patience is the most important quality—impatient candidates are not a good fit for security work. Security officers must be calm, observant, and able to de-escalate situations rather than react impulsively. Reducing Employee Turnover Wade stressed that treating employees well after hiring is just as important as selecting the right candidates. He shared strategies for lowering turnover by fostering a supportive work environment. 📘 About Travis T. Wade & The GuardianTravis T. Wade is a seasoned HR professional with over 25 years of corporate experience. His company, The Guardian, operates in Georgia, Alabama, and North Carolina, providing armed and unarmed security, personal protection, and private investigations. #BEST #STRAW #SHMSSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
8 Sep 26min
FULL SHOW: What Is Shreking?, Strawberry Letter: On Campus Clowning - 09.08.25
The Steve Harvey Morning Show for Monday, September 8th, 2025: Steve Harvey's Morning Inspiration | Show Open | The Pastors | Ask The CLO | Entertainment News | What Is Shreking? | Sista O'Dekk | Nephew Tommy's Prank - "Make A Wish Ministry" | Strawberry Letter - "On Campus, Clowning" Parts 1-2 | Sports Talk With Junior | Social Media Advice | Greek Life | Would You Rather | Steve Harvey's Closing RemarksSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
8 Sep 1h 32min
Brand Building: She encourages clients to allocate 10–30% of profits to marketing.
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Danielle Jeter. Founder of AOA Events and PR and Women in Media Global: 🎙️ Guest Introduction Danielle Jeter is a proud Spelman College graduate. Founder of Women in Media Global, impacting over 15,000 women and students since 2012. Based in Miami, originally from Philadelphia. 🧠 Entrepreneurial Journey Started in event planning and radio promotions. Transitioned into public relations after repeated client requests. Founded Affairs of ISIS Events, later rebranded to Affairs of Influence (AOA Events and PR) due to public perception issues with the name “ISIS.” 🔁 Rebranding Lessons Rebranding was prompted by client feedback and public confusion. Took a strategic approach: consultations, think tanks, redesign of all brand assets. Resulted in a more relatable and inclusive brand identity. 📣 Strategic Communications Focuses on external communications to connect clients with their target audiences. Emphasizes the importance of attention economy—competing with platforms like TikTok, Instagram, and podcasts. Advocates for short-form, impactful messaging. 🧩 Brand & Brand Activation Brand = Reputation, not just logos or colors. Brand activations create emotional connections through experiences (events, kiosks, partnerships). Smart activations happen where the audience already is (e.g., Formula 1, festivals). ❌ Common Mistakes Not budgeting for marketing. Trying to appeal to everyone instead of focusing on a niche audience. Ignoring feedback from clients or social media comments. 💼 Client Onboarding Process Free discovery calls. Intake form to understand goals and pain points. Services offered on a retainer basis. Encourages clients to allocate 10–30% of profits to marketing. 📈 Marketing & Sales Accelerator Danielle offers a 6-week accelerator program for startups and growth-phase businesses. Emphasizes the importance of marketing systems and sales strategy. 🎧 Women in Media Global & Podcast Created to address the lack of female representation in media. Hosts conferences and a podcast called The Woman Speaks Show. Available on Spotify, Apple Podcasts, YouTube. #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
8 Sep 36min
News You Can Use: She educates listeners on proper skincare routines and debunks common skincare myths.
Two-time Emmy and three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed Tracy Hudson. A celebrity skincare expert: 🎯 Purpose of the Interview The interview aims to: Educate listeners on proper skincare routines. Debunk common skincare myths. Highlight the importance of tailored skincare products. Showcase Tracy Hudson’s expertise and influence in the skincare industry. 🧴 Key Takeaways 1. Skincare Myths Debunked Myth: Warm water opens pores and cold water closes them. Truth: Pores are not muscles and do not open or close. Warm water is good for cleansing, but cold rinses are optional and not pore-closing. Quote: “Pores are not muscles. They don’t open and close.” 2. Tailored Skincare Is Essential Over-the-counter products are often ineffective due to lack of regulation and personalization. Medical-grade products are more effective and not necessarily more expensive. Quote: “FDA does not regulate over-the-counter skincare products.” 3. Facials Have Real Benefits Facials improve blood circulation, reduce stress, and have anti-aging effects. Results vary based on the type of facial and consistency of care. Quote: “Facials are not just feel-good treatments—they’re anti-aging and deeply cleansing.” 4. Skincare for All Skin Types Tracy works with clients with facial hair and customizes treatments accordingly. Quote: “Come in with your face the way you normally wear it.” 5. Natural Products: Use with Caution Aloe vera and sea moss can be beneficial but may not deliver strong results for issues like hyperpigmentation. Quote: “Natural products are great, but they often fall short in delivering tangible changes.” 6. Holistic Wellness Approach Tracy emphasizes self-care, fitness, and nutrition as part of skincare and overall wellness. Quote: “When you look good, you do good, you feel good.” 🌟 Notable Moments Rushion McDonald humorously realizes he’s been misinformed about skincare for decades. The interview ends with Rushion committing to better skincare and embracing terms like “exfoliation.” #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
8 Sep 20min
FULL SHOW: Special Guests: 85 South Show, Strawberry Letter: His Focus Is On Other Women - 09.05.25
The Steve Harvey Morning Show for Friday, September 5th, 2025: Steve Harvey's Morning Inspiration | Show Open | Nephew Tommy's Run That Prank Back - "Mobile Baptism" | Ask The CLO | Special Guests: 85 South Show - Chico Bean, Karlous Miller, & DC Young Fly Parts 1-3 | Nephew Tommy's Prank - "Repass Chicken" | Strawberry Letter - "His Focus Is On Other Women" Parts 1-2 | Sports Talk With Junior | Social Media Advice | Ready To Love Update From Tommy | Would You Rather | Steve Harvey's Closing RemarksSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
5 Sep 1h 32min
FULL SHOW: Are Zodiac Traits Real?, Strawberry Letter: I Should've Moved Before I Got Married - 9.04.25
The Steve Harvey Morning Show for Thursday, September 4th, 2025: Steve Harvey's Morning Inspiration | Show Open | Nephew Tommy's Run That Prank Back - "Break Room BBQ" | Ask The CLO | Entertainment News | Are Zodiac Traits Real? | Ray Lewis Vs. Shannon Sharpe | Nephew Tommy's Prank - "Mobile Baptism" | Strawberry Letter - "I Should've Moved Before I Got Married" Parts 1-2 | Sports Talk With Junior | Social Media Advice | Social Media Advice Continued | Would You Rather | Steve Harvey's Closing RemarksSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
4 Sep 1h 32min
FULL SHOW: Welcome Back Junior, Strawberry Letter: My Husband Ruined My Summer - 09.03.25
The Steve Harvey Morning Show for Wednesday, September 3rd, 2025: Steve Harvey's Morning Inspiration | Show Open - Welcome Back, Junior | Nephew Tommy's Run That Prank Back - "I Left My Ring" | Ask The CLO | Entertainment News | Rudy Giuliani To Receive Presidential Medal Of Freedom | One Has To Go | Nephew Tommy's Prank - "I Left My Ring" | Strawberry Letter - "My Brother's Ex Wife On The Car" Parts 1-2 | Health Tips As Fall Approaches | Dating Expectations | Move To A Retirement Home Early? | Would You Rather | Steve Harvey's Closing RemarksSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
3 Sep 1h 32min
