App Marketing On A Budget: My Proven $0 To $10k Strategy

App Marketing On A Budget: My Proven $0 To $10k Strategy

Want to grow your app without burning cash? 💸

In this video, I’m revealing six powerful app marketing strategies that have helped indie developers and startups drive tens of thousands of downloads, all on a limited or zero budget.

These are the exact tactics we’ve used to take apps from a few hundred downloads a month to six-figure app businesses, without relying on massive ad spends.

You’ll learn:

✅ How to use App Store Optimization (ASO) to drive free, high-intent downloads

✅ The “Lifetime Free Offer” growth hack for instant traction & reviews

✅ Localization tricks that open up whole new markets overnight

✅ How to use Apple Search Ads & Meta Ads efficiently (even with $10/day)

✅ Why focusing on the right keywords can make or break your launch

✅ The simple math formula that keeps your app business profitable

Whether you’re launching your first app or trying to revive a stalled product, these budget-friendly app marketing strategies can help you scale faster without overspending.

📌 Work with us: https://appmasters.com

📌 Join the App Masters Academy for advanced strategies: https://appmasters.com/academy

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Apps are shifting billions. Timing is everything. iOS users are your VIPs.

If you're in e-commerce and still running last year's playbook, you're already behind.

The State of eCommerce App Marketing 2025 by AppsFlyer breaks down $4.2B in spend to show exactly how top Shopping apps are winning - from smarter UA and AI-driven scaling to the death of “just Android” and the rise of web-to-app.

Peak season is coming. Want to win it? Check out the report: https://shorturl.at/Av8fR

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Follow us:

YouTube: ⁠AppMasters.com/YouTube⁠
Instagram: ⁠@App Masters
Twitter: ⁠@App Masters
TikTok: ⁠@stevepyoung⁠
Facebook: ⁠App Masters⁠

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677: Growing a Niche Dating App with Noa Gutterman

677: Growing a Niche Dating App with Noa Gutterman

Today's guest is the Head of Growth for HER, a dating app for queer women. You will discover how finding a local person was the key to internationalizing the app, how to maximize influencer marketing campaigns for a niche app and how retro looking ads are outperforming any other ad creative. Noa Gutterman is Head of Growth at HER Social App.

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How to Use The Apple Pre-Order Feature to Maximize Your Pre-Launch Strategy

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Want to know how to maximize the new Apple preorder feature? Well I'm going to show you how to set it up, all the best practices and how we used it to land an Apple Feature. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/o3bR2F74vvw

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676: 3 Simple Things That Always Improve Conversions with Barron Caster

676: 3 Simple Things That Always Improve Conversions with Barron Caster

Today's guest is the Director of Growth at Rev.com. You will discover how simplifying their on-boarding flow doubled conversions, a hack to get in-person user feedback and why adding a Facebook login didn't lead to the growth they were expecting. Barron Caster is the Director of Growth at Rev.

23 Aug 201836min

How to Select Your Soft Launch Countries

How to Select Your Soft Launch Countries

Are you preparing to soft launch your app. Well I'm going to show you how to select the soft launch countries within iOS and Google Play. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/BSFYbFwNrNo

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675: How to Determine a User’s Viral Worth Through Attribution with Alex Austin

675: How to Determine a User’s Viral Worth Through Attribution with Alex Austin

Today's guest is Alex Austin who is the CEO of Branch Metrics. You will discover why just looking at CPI may not lead to the actual value of a user, how to determine a user's viral worth and his story telling tips that helped him raise over $100M. Alex Austin is the CEO of Branch Metrics.

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How to A/B Test Screenshots on iOS

How to A/B Test Screenshots on iOS

You're going to discover how you can A/B test your screenshots on iOS to increase your downloads. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/mjHi_x1aj9Q

17 Aug 201810min

674: How to Launch a New Social Network with Virgil Moore

674: How to Launch a New Social Network with Virgil Moore

Coming up is a coaching call with the creator of a new social network where we discuss why it's so important to launch in a niche. It's a short episode, but highly important since I get this question all the time. Virgil Moore is the founder of Social Mongo.

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How to Sell App Store Optimization to a Skeptic

Not convinced that ASO will work for you? Well, I'm going to show you a simple way to test if app store optimization will actually lead to more organic downloads. Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/uuHE4yNjJuM

14 Aug 20189min

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