169. How to Create Products People Beg to Buy ft. Maxx Chewning

169. How to Create Products People Beg to Buy ft. Maxx Chewning

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What’s up, Rock Nation! Today we’re joined by Maxx Chewning - fitness YouTuber, entrepreneur, and the founder of Sour Strips, one of the fastest-growing creator-led candy brands in the world.


In this episode, Maxx breaks down how he turned $50,000 and a secret “Project XX” into a candy empire that sold out 20,000 units in under an hour. We dive into the psychology of building a brand people actually want, why he kept his face off the packaging, and how obsessing over tiny details - from resealable bags to flavor tweaks - set Sour Strips apart from the competition.


Maxx also shares the reality of running a multimillion-dollar company without investors, why product-market fit matters more than follower count, and the behind-the-scenes risks that nearly broke the business (including changing the entire formula at scale). From influencer marketing hacks to lessons in cash flow, this episode is a raw playbook for turning passion into profit.


If you’ve ever thought about launching a brand, building something bigger than content, or just want the inside scoop on how a YouTuber created a $100M candy company, this one’s for you.


Check out Maxx here:

https://www.instagram.com/maxxchewning/

https://www.youtube.com/ ⁨@maxxchewning⁩

https://www.instagram.com/sourstrips/


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Timestamps:

0:00 - Intro

1:22 - Leveraging the initial $50,000 investment

2:42 - Sour Strips Launch Strategy

8:44 - Why Sour Strips was the fastest growing creator lead brand

13:06 - No investors and making every decision

13:51 - Hydrant Pay

14:48 - No investors and making every decision

19:22 - Dialing in the final candy

24:17 - The biggest decision in Sour Strips History

25:43 - Changing the original formula

30:15 - Pushback from customers

31:01 - Trusting your gut

33:11 - Packaging details

37:59 - The Viewing Window

40:36 - Truly understanding your brand

43:32 - Separating Maxx from Sour Strips Branding

48:33 - The science behind buying candy

52:33 - Why Sour Strips is more expensive

56:22 - Covid was the best thing to happen for Sour Strips

59:10 - Getting into Target

1:04:15 - Using influencer marketing to blow up Sour Strips

1:13:38 - Expanding outside of influencers

1:14:40 - Managing cashflow with massive target orders

1:26:48 - How Maxx paid himself while growing Sour Strips

1:29:25 - Maxx was the only one who handled the finances

1:31:46 - Hiring an inventory analyst

1:32:44 - Maxx never thought about selling

1:38:21 - Maxx’s next chapter

1:44:03 - How the money has changed Maxx

1:52:51 - Maxx’s investment strategy

1:58:08 - Maxx never got caught up in blowing cash

2:01:47 - How Maxx wants to raise his kids

2:07:05 - Advice to your 18 year old self


If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on.


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Kostas: https://www.tiktok.com/kostasgarcia/

Avsnitt(177)

146. An Honest Conversation About Money for Creators ft. Eric Floberg

146. An Honest Conversation About Money for Creators ft. Eric Floberg

What’s up, Rock Nation! Today, we’re joined by Eric Floberg. Eric is a filmmaker and YouTuber passionate about finances and helping other creators build sustainable careers by mastering both their craft and their finances. Over the years, he has built a thriving career combining his love for filmmaking with smart financial strategies, helping other creators achieve financial freedom while doing what they love. In this episode, we dive into his journey as a filmmaker, his approach to personal finance, and how he balances creativity with business. Eric shares valuable insights on growing a YouTube channel, making money as a creative, and building a sustainable career in the industry.Check out Eric here:https://www.youtube.com/ @EricFloberg  https://www.youtube.com/ @flobergruns  https://www.instagram.com/eric.floberg/Sign up for the "Dream Client Accelerator" waitlist here:https://the505podcast.courses/SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.the505podcast.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsLightroom Presets:https://www.kostasgarcia.com/store-1/p/kglightroompresetsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejCollab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Chase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - Trailer0:33 - Intro1:00 - One Handed Crack2:10 - Eric’s net worth3:53 - Eric’s biggest stream of income5:19 - Money mistakes creators make7:16 - Dream Client Accelerator7:49 - Eric’s financial advice to young creatives 10:41 - Good vs. Bad Debt13:07 - What Eric learned from his mentors about money15:17 - Eric’s real estate goals18:39 - Stop trading your time for money23:21 - Eric’s early relationship with money29:46 - “I don’t make enough to save”34:09 - Living and dying by brand deals37:55 - The power in saying no40:49 - Having a team vs. solopreneur45:43 - No one’s on top forever49:33 - Floberg Runs53:52 - Eric’s marathon journey56:33 - Running PR’s58:36 - Creating running content vs. filmmaking content1:01:19 - Pressure of posting weekly1:03:12 - Monetizing differently for Floberg Runs1:07:32 - Why BPN gets it as a brand1:11:25 - No one knows Eric’s a filmmaker in the running community1:12:26 - High quality running content1:15:35 - The landscape of “Filmmaker YouTube”1:19:07 - What and how much is enough?1:28:15 - Moving Still1:32:43 - Forming a relationship with Joe Greer1:36:36 - Documentary advice1:40:16 - Advice to your 18 year old selfIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

11 Feb 1h 41min

145. Meet The YouTuber Who Became a Netflix Star Then Quit Everything ft. Megan Batoon

145. Meet The YouTuber Who Became a Netflix Star Then Quit Everything ft. Megan Batoon

What’s up, Rock Nation! Today, we’re joined by Megan Batoon - a multifaceted creator, dancer, and TV host. After nearly a decade on YouTube, Megan landed a dream role as a host on Netflix’s The World’s Most Amazing Vacation Rentals. From the outside, it looked like she was thriving, but behind the scenes, she was burnt out and needed a break. So, she stepped away from everything she had built and took a two-year hiatus. Now, she’s back—refreshed, recharged, and ready to create again on her own terms.Check out Megan here:https://www.instagram.com/meganbatoon/https://www.youtube.com/ @MeganBatoon  https://meganbatoon.substack.com/Sign up for the "Dream Client Accelerator" waitlist here:https://the505podcast.courses/SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.the505podcast.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsLightroom Presets:https://www.kostasgarcia.com/store-1/p/kglightroompresetsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejCollab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Chase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - Trailer00:39 - Intro1:09 - One Handed Crack3:01 - Why Megan walked away from YouTube4:52 - Balancing content while filming for Netflix6:01 - A hard conversation with her team7:11 - Dream Client Accelerator Waitlist7:38 - People think being a creator is so easy8:52 - Advice to burnt out creators11:32 - Less is more12:44 - The moment Megan knew she was doing too much13:24 - The difference between rest and recovery14:15 - Megan’s desert getaway15:37 - Unreleased merch17:45 - The need to play more18:29 - Creating for yourself vs. an audience20:35 - No one is 100% authentic online21:11 - Journaling horror stories22:49 - Always thinking about business23:52 - The moment Megan found out she got a Netflix show24:55 - Kostas was also on Netflix25:40 - The crazy Netflix production schedule28:35 - Not being in control30:25 - Storytelling on a Netflix show31:45 - Megan wants to bring HGTV to YouTube32:36 - Megan’s favorite travel destination33:45 - What makes good design34:59 - Feeling the pressure of having to be “on”36:53 - There was no time to rest38:08 - Introvert vs Extrovert40:31 - Sharing the screen with 2 cohosts44:14 - Megan’s decision to drop out of school47:37 - How Megan’s parents reacted to her decision to drop out49:25 - Caring what people think too much51:02 - Not niching down52:33 - Approaching YouTube differently now54:04 - Megan’s favorite YouTubers56:43 - A show about burnout57:15 - The business of Megan Batoon59:46 - Advice from other creators1:00:47 - How Megan afforded a two year break1:02:39 - How Megan measures success now1:03:20 - Still wanting to do YouTube and traditional media1:05:25 - Where Megan’s love for interior design stem from1:06:35 - Megan’s interior design business1:09:57 - Interior design tips1:12:39 - Megan’s happy place1:14:12 - Our dream projects1:19:35 - Megan’s favorite thrift find1:21:46 - Megan’s new podcast with Tim1:23:23 - What Megan’s trying to work on this year1:27:50 - Advice to your 18 year old selfIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

4 Feb 1h 28min

144. Meet the Man Who Captured 20 Years of Kobe & Lakers History ft. Andrew Bernstein

144. Meet the Man Who Captured 20 Years of Kobe & Lakers History ft. Andrew Bernstein

What’s up Rock Nation, today we’ve welcome the Hall of Fame NBA Photographer Andrew Bernstein. Andrew D. Bernstein isn’t just a photographer - he’s a storyteller who has spent over four decades documenting the greatest moments in sports history. From courtside at Lakers championships to behind-the-scenes with Kobe Bryant, his lens has shaped the way we see the game. A Hall of Fame photographer, longtime NBA shooter, and the co-author of The Mamba Mentality, Andy has built an unparalleled career capturing the essence of legendary athletes. Being that we both grew up in LA, we are huge Lakers and Kobe Bryant fans, so this episode was very special for us. If you’ve ever wanted to know what it takes to capture history through a camera, this is an episode you don’t want to miss!Check out Andy here:https://www.instagram.com/adbphotoinc/?hl=enhttps://www.adbapi.com/SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsLightroom Presets:https://www.kostasgarcia.com/store-1/p/kglightroompresetsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejCollab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Chase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - Trailer00:56 - Intro1:46 - One Handed Crack2:55 - Documenting Kobe for 20 years5:20 - Making a book with Kobe13:28 - How Andy formed a friendship with Kobe16:31 - Iconic shot breakdown #117:39 - How Andy shoots an NBA game with 8 cameras20:54 - Why no one is allowed to take pictures from the catwalk anymore22:35 - The difference between shooting an NBA game with film vs. digital24:56 - Andy was crazy obsessed with his craft like Kobe was27:16 - Kobe hated the word “Potential”30:07 - Iconic shot breakdown #2 - 2001 Finals Kobe with the Trophy32:51 - Andy doesn’t edit his own photos34:32 - Photographing Kobe’s last game41:25 - Andy’s process for shooting an NBA game44:28 - Andy on creating his company and working with the NBA47:34 - How Andy shoots an NBA game50:00 - Why Andy doesn’t talk to anyone during a game52:37 - Kobe used Andy to get info about other players53:47 - Andy’s dreams of being an NBA photographer56:24 - What Andy learned from his Photographer GOAT - Neil Leifer57:20 - Shooting on film and having to pull focus59:25 - Shooting the photo that sparked AIR JORDAN1:04:31 - Nightmares shooting film1:05:46 - Andy’s camera settings1:07:54 - Andy’s photography bible1:10:00 - Why older NBA photos look so much more “Iconic”1:11:34 - Getting “The Shot” back in the day was WAY harder1:13:12 - Andy’s favorite lenses to shoot with1:16:35 - Usage and Licensing with NBA photos1:18:28 - Iconic shot breakdown #3 - Michael Jordan with the trophy1:22:36 - Creating a photo book with Phil Jackson1:31:42 - Advice to your 18-year-old selfIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

29 Jan 1h 34min

143. These Guys Made Doritos a Super Bowl Ad, Now They Might Win $1 Million Dollars

143. These Guys Made Doritos a Super Bowl Ad, Now They Might Win $1 Million Dollars

What’s up Rock Nation, today we welcome back Nate Norell and Dylan Bradshaw! Nate and Dylan teamed up to co-direct a commercial for the Doritos Super Bowl ad competition and they made TOP 3! If they win, not only does their ad play at the Super Bowl, but they win $1 million! Voting is super easy! All you have to do is select their ad "Abduction" and enter your email. You can vote everyday, and every vote counts!Vote for their ad "Abduction" here:https://doritoscrash.com/Check out Nate and Dylan here:https://www.instagram.com/natenorell/https://www.instagram.com/dylanjbradshaw/SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsLightroom Presets:https://www.kostasgarcia.com/store-1/p/kglightroompresetsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejCollab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Chase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - Trailer0:31 - Intro1:12 - One Handed Crack2:18 - The Doritos Commercial Explained3:14 - “Abducted” Commercial3:44 - How to vote4:42 - Commercial Breakdown: Computer screen VFX5:33 - How they landed on the alien abduction concept6:00 - Opening Shot lighting breakdown7:07 - Computer Screen VFX breakdown7:23 - Pre-production process8:17 - Bringing your vision to life as a director8:59 - How VFX changes a production9:51 - How they pulled off the ragdoll scene11:47 - The challenge of storytelling in only 30 seconds12:32 - The importance of working with a team13:50 - Shooting schedule14:55 - Another VFX shot breakdown17:07 - Making the submission deadline by ONE HOUR19:47 - The power of making spec work23:23 - What they learned from co-directing28:42 - Gear used to shoot the commercial29:25 - The ending punch line breakdown32:57 - Rule of 3 in comedy35:16 - Their marketing strategy36:40 - The strategy behind viral content40:05 - What winning will mean for their careers42:37 - Going all in and betting on yourself46:44 - What they will do with the $1,000,000 if they winIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

21 Jan 48min

142. How To Make F*ck You Money as Content Creator in 2025...

142. How To Make F*ck You Money as Content Creator in 2025...

What's up Rock Nation, today is all about how to make more money as a creator. You asked, and we answered. Let us know what you think of our answers, and if you have any other questions, leave them in the comments!Subscribe to our new channel 505 Studios:https://www.youtube.com/@UC7nszFAFmzglJlVs8lNRgXA SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsKostas’ Amazon Storefront:https://amzn.to/3GhId25COP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejChase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackCollab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Timestamps: 0:00 - Trailer0:30 - Intro1:12 - One Handed Crack2:42 - Chase has road rage6:03 - Our horse racing mini doc6:45 - Question 1: How to attract new freelance work10:00 - Question 2: Not inspired to create your own work11:15 - Question 3: Dream One Handed Crack Collab12:15 - Artlist13:46 - Question 4: How to get out of the trap of lowering your fees18:30 - Question 5: Biggest career mistake and what did you learn from it?20:41 - Question 6: Systems and processes for scaling22:31 - Question 7: Post shoot process25:10 - Question 8: Toughest point in your creative journey29:15 - Question 9: Struggling to balance a full-time job and media company30:53 - Question 10: How to keep climbing in this industry as an introvert33:38 - Question 11: How to raise your rates for current and new clients36:10 - Question 12: How to get rid of clients that keep asking for free work37:58 - Question 13: Advice to get collegiate media access39:07 - Question 14: How do I expand my business without stepping on other people's toes?40:29 - Question 15: What is the simplest way to organize making content?41:12 - Question 16: Where do you see the pod in 10 years?43:48 - Question 17: Best inspo for travel videos45:30 - Question 18: Realistic path to becoming a professional basketball/sports videographer47:09 - Question 19: Do you plan edits before/while shooting?47:49 - Question 20: Is it better to make content aimed at potential clients or followers?48:50 - Question 21: How would you go about networking for a specific niche?49:54 - Question 22: How to hire someone to help scale your business51:59 - Question 23: How to rebrand for 2025?52:45 - Question 24: Part-time job or fullsend freelance?53:08 - Question 25: Finances and taxes - How to survive as a freelancer?If you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

15 Jan 57min

141. The Dark Side of Being a Successful YouTuber ft. Chris Hau

141. The Dark Side of Being a Successful YouTuber ft. Chris Hau

What’s up Rock Nation, today we’ve got the legend Chris Hau on the pod! Chris is a filmmaker, photographer, and entrepreneur who’s completely flipped the script on how creators work with brands. After building a 600K-subscriber YouTube channel and crushing it on social media, Chris realized that all the views, likes, and followers didn’t actually bring him happiness. Instead, he stepped back, redefined his goals, and went all-in on his production company, proving you don’t need massive teams to make massive moves. Chris loves to work with Travel and Tech brands like DJI, Fairmont, and One-Plus, and leverages his personal brand into six-figure production deals. Chris is all about creating meaningful projects, building community, and helping other creators find success while staying true to themselves. This episode is Chris like you've never heard him before.Check out Chris here:https://www.youtube.com/@UCRte954rw0oeMWFroy_ClAw https://www.instagram.com/thechrishau/https://thechrishau.com/SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsLightroom Presets:https://www.kostasgarcia.com/store-1/p/kglightroompresetsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejCollab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Chase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackTimestamps: 0:00 - Trailer0:41 - Intro2:18 - One Handed Crack3:50 - Taking a step back from YouTube6:05 - Working with small vs big crews7:52 - The ideal team size for Chris’ production shoots10:10 - How Chris builds out his crew11:15 - Why Chris hated big production crews13:00 - Chris’ hiring process15:19 - How Chris educates clients on the unique value of his production company17:48 - Finding the white space in a saturated industry19:29 - How Chris leverages his personal brand20:45 - Working with Fairmont on Lake Louise22:40 - Navigating sales calls with potential new clients24:48 - Communicating your value to clients26:50 - Leveraging Chris’ positioning for 6 figure paydays28:36 - How Chris double dips on partnerships29:36 - Working with tourism boards31:27 - Where Chris sees his production company going34:15 - Spec ads Chris is working on35:29 - Travel changes you40:38 - The importance of creating spec ads43:53 - Chris’ journey to overcome people-pleasing49:19 - How Chris’ relationship with YouTube has changed (move this earlier in the convo?)52:43 - Reframing a toxic mindset59:29 - Reading vs. listening to books1:00:39 - The pressure to create on YouTube1:06:01 - Aspirational lifestyle1:07:49 - Chris’ YouTube creation process1:10:19 - What Chris would do differently if starting YouTube today1:12:56 - Reframing his identity as a photographer1:18:31 - Chris’ love for teaching1:20:59 - Hosting live events1:26:45 - Advice to your 18-year-old selfIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

8 Jan 1h 27min

140. The Blueprint to Dominate Social Media and Crush Your Goals in 2025

140. The Blueprint to Dominate Social Media and Crush Your Goals in 2025

What's up Rock Nation, this is the last pod of 2024! As always, we wanted to share our wins of 2024 and our goals for the new year. Along with some tips for how to set goals, and dominate social media in 2025. Let's all have a year, what do you say?Subscribe to our new channel 505 Studios:https://www.youtube.com/ @505StudiosOfficial  SUSCRIBE TO OUR NEWSLETTER: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsKostas’ Amazon Storefront:https://amzn.to/3GhId25COP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejChase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackCollab with Artlist and get 2 extra months for free here:https://artlist.io/artlist-70446?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Timestamps: 0:00 - Trailer0:37 - One Handed Crack1:48 - Episode Intro2:16 - Brayden’s INSANE Sweetgreen order4:25 - End of the year audit6:16 - Questions to gain clarity8:49 - Our big goals for 202512:22 - The art of goal setting14:51 - Set Systems, not goals16:32 - Setting microgoals18:33 - Give yourself grace21:50 - Commit to accountability24:29 - Break your life up into different categories27:10 - 5 Social Media and Personal Brand Tips31:05 - Jesse Itzler’s formula for success in 202533:45 - You have to seek out Newness40:08 - Our 2025 goals53:20 - Our new channelIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

31 Dec 202457min

138. Best Gifts for Creatives at Every Price Point | Holiday Gift Guide

138. Best Gifts for Creatives at Every Price Point | Holiday Gift Guide

What's up Rock Nation, today we're bringing you our holiday gift guide. If you're a creative, or looking for a gift for a creative, this is the episode for you!Check out Motion Array here:https://motionarray.com/?artlist_aid=the505podcast_2970&utm_source=affiliate_p&utm_medium=the505podcast_2970&utm_campaign=the505podcast_2970Subscribe to our newsletter: https://the505podcast.ac-page.com/rock-reportThe Creator Pricing Guide - The No BS Guide to Pricing Your Creative ServicesCoupon Code: ROCKNATION10 gets you $10 off at checkout for the bouldershttps://courses.thecreatorcoach.com/pricing-guideJoin our Discord! https://discord.gg/xgEAzkqAvsKostas’ Amazon Storefront:https://amzn.to/3GhId25https://www.kostasgarcia.com/store-1/p/kglightroompresetsCOP THE BFIGGY "ESSENTIALS" SFX PACK HERE: https://courses.thecreatorcoach.com/BFIGGYSFXPACKKostas’ Amazon Storefront:https://amzn.to/3GhId2515% OFF Prism Lens FX with code: KOSTAS15https://bit.ly/42sNdejChase’s Totality LUT pack:https://www.chasealexanderfilm.com/color/totalitylutpackAll Gifts Mentioned:Price Point: $0 - $50Luggage Weigher - $7https://shorturl.at/qvAtpStoryboard Notebook - $8https://tinyurl.com/4a73dh3nSMALLRIG Clamp - $28https://tinyurl.com/mr3rh8sdBOOK PSYCHOLOGY OF MONEY - $11https://tinyurl.com/y5e2byn8THE CREATIVE ACT RICK RUBIN - $20https://tinyurl.com/2md4nnavJOURNAL - $11 (50% off) https://tinyurl.com/4h8pxfu2Memory card case - $50https://tinyurl.com/yz78smenKG PRESETS - $39 ($10 off)https://www.kostasgarcia.com/store-1/p/kglightroompresetsPeter Mckinnon battery case - $29https://shorturl.at/p14DaFilm slate - $21https://tinyurl.com/yx5utw6cATUMTEK 51" Selfie Stick Tripod - $29https://tinyurl.com/mrx7z4prPrice Point: $50-$100Kondor Blue multi tool - $89https://shorturl.at/j7YiAApple Airtag 4 pack - $89https://www.bhphotovideo.com/c/product/1847954-REG/apple_mx542ll_a_apple_airtag_4_pack.htmlNITECORE BB2 Electronic Photography Air Blower Camera - $89https://tinyurl.com/4e52d3a2Osmo Mobile SE - $69https://www.shopmoment.com/products/osmo-mobile-seUlanzi fog machine - $89https://tinyurl.com/ymsera9mLogitech G703 mouse - $51 (50% off)https://tinyurl.com/2ypvjrsjLong Weekend Santa Fe Shoulder Bag - $68https://tinyurl.com/2wkz2j7jStarburst FX Filters - $85https://prismlensfx.com/collections/best-sellers/products/starburst-fx-filterPrice Point: $100-$200Apple AirPods Pro 2 - $189 (Discounted from $250)https://tinyurl.com/yv85pnpwAmaran COB 60D S Light - $135 (DISCOUNTED FROM $169) https://www.bhphotovideo.com/c/product/1753987-REG/amaran_apa0020a10_amaran_cob_60d_s.htmlSony Shotgun MiC - $108 https://www.bhphotovideo.com/c/product/1716552-REG/sony_ecm_g1_vlogger_shotgun_microphone.htmlHollyland Lark M2 Wireless Lavalier Microphone - $139 (Discounted from $179)https://tinyurl.com/5x945rffLume Cube RGB Tube Light Mini - $134 ($15 off)https://shorturl.at/ecraAPrice Point: $200+Shortstache Polar Pro filter - $219https://www.polarpro.com/products/shortstache-filter?variant=44146232819897Sony MX5 - $300 (Discounted from $400)https://tinyurl.com/54uxpz76Lume Cube Studio Panel Lighting Kit - $315 (Discounted from $350)https://lumecube.com/products/studio-panel-lighting-kitInsta360 - $424https://tinyurl.com/5ha62yujSony Shotgun Mic - $298 ($50 off)https://www.bhphotovideo.com/c/product/1776285-REG/sony_ecm_m1_on_camera_microphone.htmlDB packback - $229https://us.dbjourney.com/products/ramverk-backpack-21l-black-outTimestamps: 0:00 - Intro0:37 - One Handed Crack2:47 - Our Holiday plans3:38 - Christmas Questions8:00 - $0-$50 gifts12:31 - Lightroom Presets13:27 - More $0-$50 gifts14:09 - Motion Array15:00 - More $0-$50 gifts15:36 - $50-$100 gifts16:36 - Newsletter17:55 - More $50-$100 gifts20:55 - The Dream Client Accelerator 22:25 - More $50-$100 gifts23:04 - Bfiggy SFX Pack23:40 - More $50-$100 gifts24:09 - $100-$200 gifts27:18 - $200+ giftsIf you liked this episode please send it to a friend and take a screenshot for your story! And as always, we'd love to hear from you guys on what you'd like to hear us talk about or potential guests we should have on. DM US ON IG: (Our DM's are always open!) Bfiggy: https://www.instagram.com/bfiggy/ Kostas: https://www.instagram.com/kostasg95/ Chase: https://www.instagram.com/chaseronii/ TikTok:Bfiggy: https://www.tiktok.com/bfiggy/ Kostas: https://www.tiktok.com/kostasgarcia/

18 Dec 202433min

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