Outbound Sales No Fluff - The Podcast1 Aug 2022

THE TRUTH IN NUMBERS: Your Math Of Sales Never Lies With Ryan Reisert

We will play a bit of the numbers game today in this latest Outbound Sales No Fluff episode.

Ryan goes old-school whiteboard demonstration today as he talks about the important metrics to note in the Math of Sales and the conversion rates you need to watch out for. Join Ryan and learn more about why you shouldn’t be simply following benchmarks and averages when cold calling.

Episode Highlights:

A hint of a slick new tool
The four metrics in the Math of Sales
The three conversion rates
Sample computation of conversions
An average rep doesn't meet the quota
Reverse engineering the data

Quotes:

Do more than just benchmarks:

“If you are following benchmarks and averages, and that's where you're at is average, you need to do more.”

The 4 metrics to keep an eye on:

“There are only really four things that I should be looking at the number of activities dials that I'm making, how many connected conversations, this is where the money's made. How many connects lead to scheduled meetings, they say they want to meet with me, and how many of those show if we're getting to hold? These are the four metrics that matter.”

The 3 conversions to always check:

“On these metrics, there are three conversion rates, my connect rate, how many dials does it take to connect with somebody? My scheduled rate when I connect with somebody, what percentage of those say they'll take a meeting? And my show rate when they say they're going to meet? Do they actually show up?”

Connect with Ryan and follow him with the links below:

LinkedIn: https://www.linkedin.com/in/salesdevelopmentrepresentative/

Apple: https://podcasts.apple.com/gb/podcast/outbound-sales-no-fluff-the-podcast/id1551086628

Spotify: https://open.spotify.com/show/1in8poGtsAQvucRaUX2YUB

Order a printed copy of Outbound Sales No Fluff, download it on your Kindle, or download the Audiobook here: https://www.amazon.com/Outbound-Sales-Fluff-millennials-something-ebook/dp/B077Y49KF4

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