Global Roll-Out of MyMcDonald’s Loyalty Program is Team Effort
Send us a textBryce Boothby is the director of global technology at McDonald’s, the world’s largest restaurant chain serving over 69 million customers a day in over 100 countries. Loyalty360 CEO Mark Johnson met with Bryce Boothby to discuss the brand’s My McDonald’s reward program, the technology and challenges involved in launching an international program, and the changing dining landscape.
27 Apr 202225min
Loyalty360 Loyalty Live | Michael Schuh, Kroger Precision Marketing
Send us a textLoyalty360's Mark Johnson interviews Michael Schuh, Kroger Precision Marketing, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.
19 Apr 202220min
Escaping to Paradise with Margaritaville Perks
Send us a textClaudia Infante is the Senior Vice-President of Revenue Strategy at Margaritaville, a global hospitality and lifestyle brand with headquarters in Orlando, Florida.Loyalty360 CEO Mark Johnson met with Infante to discuss the company’s new Margaritaville Perks loyalty program, as well as the challenges and opportunities faced by the travel and leisure industry during the changing consumer landscape.
13 Apr 202222min
Loyal Carl’s Jr. and Hardee’s Fans Crave Rewards Program
Send us a textChad Crawford is the Chief Brand Officer of CKE Restaurants, the parent organization for quick-service brands Carl’s Jr. and Hardee’s, based in Franklin, Tennessee.Loyalty360 CEO Mark Johnson met with Crawford to discuss the company’s new My Rewards loyalty program, as well as the challenges and opportunities faced by the quick-service restaurant industry during the changing consumer landscape.
11 Apr 202219min
Loyalty360 Loyalty Live | Eugenia Blackstone, Iris Powered by Generali
Send us a textLoyalty360's Mark Johnson interviews Eugenia Blackstone, Iris Powered by Generali, to discuss the trends in customer loyalty and customer experience, and the changing industry landscape.
5 Apr 202224min
Alessio Marchetti, Intesa Sanpaolo | Leaders in Customer Loyalty Series
Send us a text The Intesa Sanpaolo Reward loyalty program has undergone a deep revolution over the years, increasing strings to its bow with several engagement layers, gradually revamping its features through continuous innovation and a test & learn approach. The loyalty program features themselves, although innovative and representing the state-of-art of engagement activities domain, are not the key to the creative, original, and forward-thinking approach of the loyalty program: indeed, ...
31 Mars 202228min
Citizens Financial Banking Experience Survey Reveals Trends in Digital Banking a Sound Investment
Send us a text Beth Johnson is the Chief Experience Officer at Citizens Financial, a full-service national bank offering a broad range of retail and commercial banking products and services. Loyalty360 CEO Mark Johnson met with Beth Johnson to discuss the challenges and opportunities in the banking industry regarding online banking, human interaction and how the COVID pandemic continues to change the banking landscape.
31 Mars 202217min
Brides Say “I Do” to David’s Bridal Diamond Loyalty Program
Send us a textJim Marcum is the Chief Executive Officer for David's Bridal, a national and intentional retailer of bridal and formalwear with headquarters in Conshohocken, Pennsylvania.Loyalty360 CEO Mark Johnson met with Marcum to discuss the company's new Diamond Loyalty Program as well as the challenges and opportunities faced by the bridal and formalwear industry during the changing retail landscape.
24 Mars 202230min
