769 | AI/SEO News from the EDGE | Week of 8.25.2025

769 | AI/SEO News from the EDGE | Week of 8.25.2025

Meta's got its eyes (and algorithms) locked on unoriginal content, and that's just the tip of the AI-powered iceberg. This week, EDGE of the Web is knee-deep in septic tank puns and even deeper into breaking news shaking up AI, SEO, and the future of web browsing.

Hosts Erin Sparks and guest Crystal Carter wade through Meta's latest moves to curb content farms and content theft, Google's new AI-generated shopping and search experiments, and the shocking rise of AI-powered browser contenders. Plus, the crew gets real about how AI Overviews are cannibalizing clicks, what "agentic AI" means for your future shopping sprees (and your calendar), and why being authentic is still your best bet in the SEO cesspool.

In a particularly cheeky side note, Erin and Crystal dissect the subtle strategies hidden in Google's virtual try-on images—are those AI-generated smiles a sly tactic for boosting conversions? Spoiler: Someone's always a little happier in new clothes.

Don't panic (and always carry a towel): EDGE of the Web keeps you prepared and laughing through the chaos of AI, changing SERP landscapes, and the not-so-glamorous world of digital marketing. Smash that play button for smart analysis, sharp takes, and the kind of SEO news you actually want to share—even if you promise to quit the septic tank jokes… eventually.

News from the EDGE:

[00:00:21] Try PreWriter.AI

[00:00:44] BrightonSEO 15% Off Tickets

[00:05:16] Meta Follows YouTube In Crackdown On Unoriginal Content

AI / SEO News Segment:

[00:10:47] EDGE of the Web Sponsor: PreWriter.AI

[00:11:57] OpenAI And Perplexity Set To Battle Google For Browser Dominance

[00:22:06] Google launches AI shopping tools with virtual try-ons and smarter price alerts

[00:29:00] Google Web Guide for AI-organized search results

[00:34:34] EDGE of the Web Sponsor: WAIKAI

[00:36:01] Google's AI Overviews are hurting clicks: Pew study

[00:44:17] Google Says AI Won't Replace The Need For SEO

Thanks to our sponsors!

PreWriter.AI: https://edgeofthewebradio.com/prewriter

Inlinks WAIKAY https://edgeofthewebradio.com/waikay

Follow Us:

X: @ErinSparks

X: @CrystalontheWeb

X: @TheMann00

X: @EDGEWebRadio

Avsnitt(842)

Identifying Outdated SEO Techniques – Show 106

Identifying Outdated SEO Techniques – Show 106

The Industry's Favorite SEO Podcast #EDGETALK : Old SEO Techniques That Don't Work! Have you ever wanted to know what are the outdated techniques in the area of Search Engine Optimization. Wouldn't it be nice to armed with that information, the next time you talk to your web guy (or […] The post Identifying Outdated SEO Techniques – Show 106 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

30 Sep 201445min

Ditching the Keyword Ranking Reports – Show 105

Ditching the Keyword Ranking Reports – Show 105

The Industry's Favorite SEO Podcast #EDGETALK : Goodbye Keyword Ranking Reports! (Thanks Google Pigeon!) If you have been watching your site's performance on search engines over the last few years, you most likely have been paying attention to one thing in particular – the rank of your site on terms […] The post Ditching the Keyword Ranking Reports – Show 105 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

23 Sep 201445min

Email Newsletters Best Practices – Show 104

Email Newsletters Best Practices – Show 104

SEO Radio Podcast #EDGETALK : Email Newsletters Are you messing up your email newsletter? There – I'll just say it! Newsletters are a powerful tool to promote your business and attract and retain new clients. We have some tips to help you avoid the most common blunders. ALSO: Another great […] The post Email Newsletters Best Practices – Show 104 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

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Kottages 4 Kids & Bloomerang – Show 103

Kottages 4 Kids & Bloomerang – Show 103

The Industry's Favorite SEO Podcast #EDGETALK : Kottages 4 Kids, Bloomerang and Non-Profits If you didn't hear our show last week, we talked about social media and how it helped the ALS Ice Bucket Challenge – and what a great fundraiser it was. We're continuing our discussion regarding fundraising social […] The post Kottages 4 Kids & Bloomerang – Show 103 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

9 Sep 201445min

Lessons from the Ice Bucket Challenge – Show 102

Lessons from the Ice Bucket Challenge – Show 102

The Industry's Favorite SEO Podcast #EDGETALK : Ice Bucket Challenge Alright, we've got to talk about this – The ALS Ice Bucket Challenge! This has been a HUGE social media viral moment. Are there actual lessons that we can learn here for our own social media campaigns?? ALSO: Why your […] The post Lessons from the Ice Bucket Challenge – Show 102 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

4 Sep 201445min

How To Create Shareable Content – Show 101

How To Create Shareable Content – Show 101

The Industry's Favorite SEO Podcast #EDGETALK : Shareable Content Did you know that there are still a few simple hacks left that you can start right now that will make your content more shareable? In short, we began wondering what makes on headline more likely to be shared than another? […] The post How To Create Shareable Content – Show 101 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

26 Aug 201445min

Pigeon Droppings and Site Strategics' 10-Year Anniversary – Show 100

Pigeon Droppings and Site Strategics' 10-Year Anniversary – Show 100

The Industry's Favorite SEO Podcast #EDGETALK : Google Pigeon Update In the past few days, Google has silently rolled out changes to their search algorithm that have a direct impact on local search. Many search experts have dubbed this the "Pigeon" release. This has a major impact on your Local […] The post Pigeon Droppings and Site Strategics' 10-Year Anniversary – Show 100 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

20 Aug 201445min

10-Minute Adwords Optimization Checklist – Show 99

10-Minute Adwords Optimization Checklist – Show 99

The Industry's Favorite SEO Podcast #EDGETALK : PPC Checkup AdWords is quite a complex tool, one that not everyone can understand. That leaves many people in the dark about arguably one of the most important aspects of online marketing. Many businesses prefer to outsource the task. But don't you want know whether […] The post 10-Minute Adwords Optimization Checklist – Show 99 appeared first on Digital Marketing Podcast | SEO Podcast | Edge of the Web.

5 Aug 201445min

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