Earning Your Customers' Attention With Consistent Branding
Michael is the Founder and CEO of Michael Baldwin Inc, a branding and coaching firm that aims to help individuals and companies to communicate their mission and passion through their brand. He is an accomplished speaker and leader in the communications industry, and has won several professional awards for his work in corporate branding, including the David Ogilvy Award of Leaders, the Cannes Gold Lion, and Ad Age’s “‘Best of the Year”’ TV Campaign award for copywriting. In this episode, we talked about branding, marketing, leadership...
27 Juni 201854min
Combining Digital with Direct Mail For 10x Marketing Results
Jason is the Chief Marketing Officer of RSVP Publications, a marketing agency that converts affluent homeowners into customers for local business owners. He and his team handle the direct response marketing for big brands, including Verizon, Mercedes-Benz, and Lexus. With the proven formula of direct mail in combination with digital marketing, RSVP has grown to offer their service to over 80 locations, and has been making it to Entrepreneur.com’s prestigious Top 500 Franchises list every year. In this episode, we talked about direct mail, digital marketing, hyper local...
19 Juni 20181h
Creating Maximum Efficiency by Going Lean
Ryan is the Director of Consortia at The Association of Manufacturing Excellence, the largest Lean membership organization in the world. His mission is to educate businesses about the power of the lean methodology, and help them harness it to achieve operational excellence. In this episode, we talked about management, organization, efficiency...
15 Juni 201856min
Leading With Care And Code To Achieve Business Success
Howard is the Executive Vice President and Director of Training and Operations of Ziglar, Inc, coaching businesses from 52 different industries from 9 different countries. He’s also the author of The Power of Community, and many other books that help small business owners build phenomenal companies. In this episode, we talked about leadership, hiring, sales...
6 Juni 20181h 16min
Saving Thousands of Dollars With Tax Planning
Craig is a certified tax coach and public accountant, a business owner, and a former New York City police officer with over 17 years of experience on the force. His mission is to help businesses keep more of what they make through tax planning strategies and techniques. He also co-authored Secrets of a Tax-Free Life and recently wrote The 10 Most Expensive Tax Mistakes that Cost Businesses Owners Thousands. In this episode, we talked about tax planning, accounting, succession planning...
29 Maj 201841min
Boosting Your Bottom Line With Outstanding Customer Service
Shawn is the co-owner and CEO of Reynolds Brothers Exteriors, a successful family-owned eavestrough & exteriors company in Toronto, Canada. In the years since they launched, they’ve received numerous recognitions, such as the Consumers Choice Awards, and HomeStars’ “Best of 2017” award. In this episode, we talked about customer service, hiring, leadership...
23 Maj 20181h 26min
Connecting With Your Customers At An Emotional Level
Brigham is the founder and president of Power Selling Pros, a leading coaching and training firm dedicated to making your call center better. Power Selling Pros started training six call handlers in 2009. Today, they’ve successfully trained 450 call handlers and have worked with over 120 companies from around the globe. In this episode, we talked about customer service, booking rates, customer experience...
15 Maj 20181h
Getting Your Booking Rates To As High As 90%
Susy is a Major Accounts Manager at Callcap, a platform that empowers businesses to improve their marketing effectiveness and customer service through call tracking and monitoring. Susy has years of experience in analytics and telephony, and has helped plenty of businesses, including several in the home service industry, get their booking rates up and grow their business. In this episode, we talked about booking rates, sales, customer service...
8 Maj 201849min
