Why Being The ONLY One Beats The Best

Why Being The ONLY One Beats The Best

In this episode, Roy argues that businesses are doing a mediocre job of declaring why people should buy from them as opposed to their competitors.

The use of CLAPTRAP word like “better”, “best” and “#1” and ASPIRATIONS like “We’re in business to save our home planet” to describe what makes them special are subjective at best and mean very little to a person wanting to choose a company to do business with.

Roy shares his “ONLY Statement” innovation with you that clearly defines an organization’s uniqueness at a granular level. “We are the ONLY ones who…” dispels the CLAPTRAP and gives companies the guidance they need to clearly and honestly differentiate themselves from every other competitor they face.

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5 Strategy Moves To Grow

5 Strategy Moves To Grow

To Grow your business there are 5 things you need to focus on in your strategy.These worked as we grew an early stage company to A BILLION IN SALES!Check it out. ..Here are bite sized morsels of gold!

27 Mars 20255min

Leadership Must Change

Leadership Must Change

How to be Different and Audacious.It’s not enough to be the best at what you do. As a leader, you need to be the ONLY one who does what you do! Let’s turn some thinking on its head, dive into the epis...

24 Mars 202510min

From Embers to Excellence

From Embers to Excellence

From Embers to Excellence…A Journey to A BILLION IN SALES!“Join us for an exciting episode with Roy Osing, the former president of a major data and internet company, whose audacious 'unheard-of ways' ...

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A Growth Model For Everyone

A Growth Model For Everyone

A Growth Model For EveryoneEvery business is challenged to grow; those who can’t fail and die.In this episode I outline the Growth Model we used to grow our startup; it’s an approach that will work fo...

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Execute Up! To Grow

Execute Up! To Grow

To grow your business, there are some critical actions you need to take from an EXECUTION perspective.These worked for us as we “marched to A BILLION”.And they will work for you…

13 Mars 20254min

Don’t Do It 😡

Don’t Do It 😡

Simple Reasons Why You Should Stop Doing Things Not on StrategyThe emphasis in most strategic planning exercises is on determining the NEW things that should be done to enhance business performance. W...

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Goosebumps Gotcha!

Goosebumps Gotcha!

Hiring People Who Like PeopleNo matter how wonderful your product is, consumers will remember your brand through their experience with it, be it good, bad or ugly. So, it’s imperative you have people-...

3 Mars 202510min

A Plan For Uncertainty

A Plan For Uncertainty

Most organizations spent too much time planning.They try to get their plan PERFECT even though they operate in an IMPERFECT world.Traditional planning models that advocate precision as the goal of str...

27 Feb 20255min

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