Simple Reasons You Can’t Scale A Business Without Grateful Customers

Simple Reasons You Can’t Scale A Business Without Grateful Customers

“In this episode of ‘Podcast Marketing Secrets’ Roy gives us some real-world advice that's all about growing and scaling your business in just 24 months. Get ready to dive deep into the concept of competing for customer cravings, the over reliance of technology, the relentless drive towards revenue goals, the power of the ‘only statement’, and why being different is your ticket to unparalleled growth. He'll shed light on why rapid execution trumps long-term planning and how creating ‘gasp-worthy experiences’ is the key to dazzling customer service.” — Al Morentin, Host, Podcast Marketing Secrets A peek inside this episode: — Unlock Marketing Success By Discovering What People CRAVE Not What They Need. — Scaling a Business Is All About Revenue Before Cost. — If You Can’t Build Customer Loyalty You’ll Never Scale Your Business. — Differentiate Your Business By Being The ONLY One Who Does What You Do. — My Strategic Game Plan Process Delivers a “Just About Right” Plan That Can Be Executed In Just 2 Days! — Build Customer Loyalty By Creating “Gasp-worthy” Experiences. — Why “Cutting The CRAP” Is Critical To Executing Your Strategy. — “Lighting Fires” in People Is The First Task Of Leadership. https://open.spotify.com/show/4XvawBko55lV6cSrsLjC7k?si=CCOPqbflS0Owk49t0PLPeA

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How To Remove ‘Dumb Rules’

How To Remove ‘Dumb Rules’

A ‘Dumb Rule’ is a rule or policy that customers HATE; it is used to control customer engagement and not enable it. Dumb Rules create internal friction in an organization that prevents smooth fulfillm...

4 Dec 202324min

Why Being Imperfect is The Perfect Thing to Do

Why Being Imperfect is The Perfect Thing to Do

Everyone seeks perfection in business and in life. We aspire to be ‘perfect’ in everything we do. How is that even possible in a world that is imperfect? And who determines what’s perfect and what is ...

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Why Copying Others is Disastrous

Why Copying Others is Disastrous

What’s the first thing most people do when confronted with a challenge or a problem to solve? They ‘Gargle Google’! They look for how others—Best in Class—have addressed the issue and then they copy i...

16 Nov 202325min

Why Textbooks Can Make You Fail

Why Textbooks Can Make You Fail

Put The Textbook Down! is the mantra that professionals need to follow if they want to achieve breakaway performance. Of course, education is essential to preparing everyone for a rewarding future. Bu...

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Why Being The ONLY One Beats The Best

Why Being The ONLY One Beats The Best

In this episode, Roy argues that businesses are doing a mediocre job of declaring why people should buy from them as opposed to their competitors. The use of CLAPTRAP word like “better”, “best” and “#...

2 Nov 202320min

9 Simple Moves To BE DiFFERENT

9 Simple Moves To BE DiFFERENT

In this episode, Roy discusses the Importance of being different in an insanely competitive world if you want to achieve superlative results. He distinguishes between what being different IS and what ...

31 Okt 202323min

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