034Motorsport Founder/CEO on 20 Years of Audi Tuning Innovation and the Future of Heritage Parts

From humble beginnings in a Bay Area garage to becoming a global leader in Audi performance, Javad Shadzi’s journey with 034Motorsport is a story of passion, perseverance, and innovation. Now celebrating its 20th anniversary, 034Motorsport continues to push the boundaries of performance while honoring Audi’s heritage through its groundbreaking 034Tradition initiative—reviving heritage parts for the next generation of enthusiasts.

In this episode of Audi Club North America's All-Wheel Driven podcast, host Joe Kucinski sits down with Javad Shadzi, Founder & CEO of 034Motorsport, to reflect on two decades of performance innovation, the origins of 034, and what’s next for the brand. From the early spark that inspired 034’s creation to landmark builds, community-driven product development, and the future of electrified performance, Javad shares the inside story of how 034 became synonymous with Audi tuning and heritage preservation.

We also dive into 034’s bold new projects, including their Audi 90 build, and explore how the Audi aftermarket community continues to shape the brand’s direction. With a unique blend of passion over profit, heritage over hype, and performance at the core, Javad and 034Motorsport remain true to their mission of fueling Audi enthusiasm worldwide.

🎧 Join us for a conversation that celebrates 20 years of 034Motorsport, the launch of 034Tradition, and the vision for the future of Audi performance.

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