430: Not All Leads Are Created Equal with B2B Sales Maverick AJ Cassata

430: Not All Leads Are Created Equal with B2B Sales Maverick AJ Cassata

Does the word “sales” make you squeamish or intimidated? If so, then this episode is for you. AJ Cassata is a maverick B2B sales consultant who helps entrepreneurs grow their businesses fast with his straightforward, systematic, and scalable approach to sales growth. His company, Revenue Boost, helps clients create a system for lead generation instead of just winging it. Listen to Nathan and AJ discuss: Starting in door-to-door sales as a teenager Persevering through failure in his first business Starting Revenue Boost to focus on lead generation Why not all leads are created equal How to stand out amongst competitors Why cold emails are still powerful Implementing a repeatable process to get clients How to spend zero dollars on advertising LinkedIn Navigator tips and tricks Why subject lines should be a disguise And much more B2B sales strategies... Who do you want to see next on the podcast? Comment and let us know! And don't forget to leave us a 5-star review if you loved this episode. Wait, there's more… If you enjoy the Foundr podcast, check out our free trainings. Get exclusive, actionable advice from some of the world's best entrepreneurs. Speak with our friendly course experts to get clarity on the next steps for your idea, business or career. You will get tailored insights from results achieved by our proven practitioners as well as thousands of students. Book a call now... For more Foundr content, follow us on your favorite platform: Foundr.com Instagram YouTube Facebook Twitter LinkedIn Magazine

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103: Growing a Unicorn Company 57,000% in three years with Tom Bilyeu of Quest Nutrition

103: Growing a Unicorn Company 57,000% in three years with Tom Bilyeu of Quest Nutrition

The term "unicorn company" describes a startup valued at over $1 billion that managed to get there in a relatively short period of time. Usually when we talk about unicorn companies, we're dealing wit...

3 Aug 201644min

102: How to Get up Early and Overcome Extreme Adversity with Hal Elrod

102: How to Get up Early and Overcome Extreme Adversity with Hal Elrod

When Hal Elrod was 19 he was involved in a car accident with a drunk driver that left him with brain damage, 11 broken bones, and doctors telling him that he'd never walk again. While many people woul...

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101: How to Build a Service Based Business Empire with Brian Scudamore

101: How to Build a Service Based Business Empire with Brian Scudamore

Brian Scudamore of O2E brands knew all along that he wanted to be an entrepreneur. Relying on that sense of determination, he's built up a sprawling multimillion-dollar business empire, with franchise...

20 Juli 201644min

100: 100th Episode Switch up! Nathan Chan of Foundr Magazine is interviewed by Dan Norris on the Future of Foundr, Lessons Learned & the Direction of The Company

100: 100th Episode Switch up! Nathan Chan of Foundr Magazine is interviewed by Dan Norris on the Future of Foundr, Lessons Learned & the Direction of The Company

On November 9, 2013, I released the first episode of the Foundr Podcast. It was with Fabio Rosati, then-CEO of Elance. To be completely honest, I wasn't quite sure what I was trying to achieve by rele...

13 Juli 201656min

99: Building a Product that People LOVE with Janna Bastow of ProdPad

99: Building a Product that People LOVE with Janna Bastow of ProdPad

As much as entrepreneurs can go on extolling the virtues of a great marketing strategy or knowing your target customer, at the end of the day, it's all about having something worth selling. No matter ...

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98: Robert Herjevac - Lessons on Selling, Investing, Marketing & Building Your Company

98: Robert Herjevac - Lessons on Selling, Investing, Marketing & Building Your Company

Today you might recognize Robert Herjavec as "the nice shark" on ABC's Shark Tank. With a pleasant smile and a reassuring tone of voice, he may seem like an odd fit in the highly competitive world of ...

28 Juni 201641min

97: Learn Step by Step How to Build & Sell Your Company From Scratch with Nathan Latka

97: Learn Step by Step How to Build & Sell Your Company From Scratch with Nathan Latka

When you think of the word "entrepreneur," the image you're likely to conjure up in your head is one of a fast-talking, brash millennial with personality and ego to spare. That's exactly the kind of e...

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96: How to Build a House Hold Well Known Brand (The North Face) with Hap Klopp

96: How to Build a House Hold Well Known Brand (The North Face) with Hap Klopp

In the late 1960s, when Kenneth "Hap" Klopp traded in his corporate aspirations for the life of an entrepreneur, the support network for such endeavors was not nearly what it is today. But Klopp knew ...

14 Juni 201641min

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