817: Culture by Design: How Leaders Drive Strategy, Execution, and Performance with Krista White

817: Culture by Design: How Leaders Drive Strategy, Execution, and Performance with Krista White

In this episode, Krista White, coauthor of Culture Design and cofounder of Culture Design Lab explains how leaders can treat culture as a strategic lever rather than an HR initiative.

1. Culture is inseparable from strategy

Krista stresses that culture cannot be treated as background. It determines whether strategic plans survive contact with execution.

"We were noticing that there was a gap in people knowing how to connect culture with strategy. Our hope is that this book serves as a practical guide."

Leaders who design culture deliberately create alignment and resilience. Those who ignore it risk drift and underperformance.

2. Leadership presence remains essential

Digital tools cannot replace visible leadership.

"Everyone should be able to get five minutes with you. The CEO should not be a high on a hill person who is not reachable."

Walking the floor and observing frontline conditions show employees what leadership values.

3. Rituals make values real

Rituals translate values into behavior. "The rituals that stick are the ones tied directly to your business model and purpose not borrowed from another industry."

4. Resistance is part of the process

Cultural change often meets skepticism. Krista advises leaders to treat adoption like marketing.

"Think of it like marketing. You need many touches before someone clicks buy. Culture change requires consistency and repetition."

Consistency reduces resistance.

5. Context shapes culture

Best practices cannot be copied blindly.

"I used to think there was one right way for culture to look. I learned it is industry and context dependent."

The principle is to design culture that fits your strategy and market position.

6. Leadership lessons that endure

Krista learned two lessons from her father James White that remain relevant for executives

  • Discipline and preparation: "Practice makes perfect."

  • Balance and resilience: Never sacrificing family relationships even under pressure.

7. A broader leadership mission

Krista frames her work around freedom and engagement.

"My why is to do my part in creating a freer and more joyful world for everyone. For me that is through storytelling."

Organizations perform best when employees can bring their full selves to work.

📚 Get Culture Design here: https://shorturl.at/NVrs1

Here are some free gifts for you:

Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach

McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf

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307: Building Client Relationships

307: Building Client Relationships

The importance of gaining a client's trust via a solid reputation in the market places a premium on leaders who are skillful in building client relationships. No one would expect a consulting firm with poor reputation to thrive. After all, any firm's future is only as bright as its reputation in the market. It takes a strategic eye to focus on building client relationships for the long-term, even if it means sacrificing some revenue, and individual compensation, in the short-term. In this podcast we talk about how we approach building client relationships. More specifically, we discuss how we handle negotiating fees with clients. We dive into: Should you consider competing on price? What competing on price does to your firm? If you compete on price what signal are you sending to the client? Competing on price may bring in some extra revenue in the short-term, but will be damaging to the health of your business in the medium and long-term. Hence, competing on price actually destroys value and should be avoided. However, if you are a small boutique consulting firm and you choose not to compete on price, how should you compete? In this podcast we also share with you an alternative to competing on price that works for us. SIGN UP FOR EMAIL UPDATES HERE & RECEIVE FREE CASE INTERVIEW TRAINING COME HANG OUT WITH US: Facebook / Twitter / LinkedIn FOR MORE DETAILS ON HOW TO PREPARE FOR CASE INTERVIEWS OR ON HOW TO CONDUCT STRATEGY, OPERATIONS OR IMPLEMENTATION CONSULTING STUDIES REFER TO THE FIRMSCONSULTING ORIGINAL TRAINING PROGRAMS.

8 Apr 201611min

306: Developing Emerging Leaders

306: Developing Emerging Leaders

The Emerging Leaders Program (also called Emerging Fellows Program) is a scholarship we award to promising students from disadvantaged backgrounds. We help them plan their studies, select schools and map out their entire path to elite consulting firms, and beyond. We carefully train and groom them. This is a significant scholarship and we have high expectations. In this podcast (and related article), using Sveta’s story, we discuss what we expect of scholarship recipients and why we have this expectation. We also discuss how we develop young people with tremendous potential. SIGN UP FOR EMAIL UPDATES HERE & RECEIVE FREE CASE INTERVIEW TRAINING COME HANG OUT WITH US: Facebook / Twitter / LinkedIn FOR MORE DETAILS ON HOW TO PREPARE FOR CASE INTERVIEWS OR ON HOW TO CONDUCT STRATEGY, OPERATIONS OR IMPLEMENTATION CONSULTING STUDIES REFER TO THE FIRMSCONSULTING ORIGINAL TRAINING PROGRAMS.

1 Apr 201612min

305: Why Female PhDs dominate The Consulting Offer

305: Why Female PhDs dominate The Consulting Offer

In every single season of The Consulting Offer female PhDs have dominated the show through their skills, learning pace and performance. And they have all been foreign. Two are Chinese and one is Nigerian. In this podcast we discuss why this may be the case. Why does this one group do so well over MBAs and undergraduates despite the general consensus that PhDs are weaker in cases. SIGN UP FOR EMAIL UPDATES HERE & RECEIVE FREE CASE INTERVIEW TRAINING COME HANG OUT WITH US: Facebook / Twitter / LinkedIn FOR MORE DETAILS ON HOW TO PREPARE FOR CASE INTERVIEWS OR ON HOW TO CONDUCT STRATEGY, OPERATIONS OR IMPLEMENTATION CONSULTING STUDIES REFER TO THE FIRMSCONSULTING ORIGINAL TRAINING PROGRAMS.

24 Mars 201610min

304: What is the right resume format?

304: What is the right resume format?

This is a frustrating topic for many reasons. You will see it cropping up in TCO III a lot, and hurting one participant significantly. Therefore, we want to address this topic via a podcast and hope it never comes up again. Too many clients want to use a resume format because it (1) looks good, (2) was recommended by the school, (3) they spent a lot of time on it, (4) it is a better use of space or (5) they cannot understand why it should change. In this podcast we explain why a bad (in your opinion) resume format needs to be evaluated using very different metrics. This is an important podcast. Listen to it. SIGN UP FOR EMAIL UPDATES HERE & RECEIVE FREE CASE INTERVIEW TRAINING COME HANG OUT WITH US: Facebook / Twitter / LinkedIn FOR MORE DETAILS ON HOW TO PREPARE FOR CASE INTERVIEWS OR ON HOW TO CONDUCT STRATEGY, OPERATIONS OR IMPLEMENTATION CONSULTING STUDIES REFER TO THE FIRMSCONSULTING ORIGINAL TRAINING PROGRAMS.

17 Mars 20167min

303: 29.9% of clients who did not join MBB

303: 29.9% of clients who did not join MBB

Most firms only talk about their successful clients. They talk about clients who end up joining McKinsey, BCG and Bain (MBB). We are different. We believe it is important to talk about those case interview coaching clients who did not make it. 29.9% of our clients wanted to join McKinsey, BCG and Bain but ended up in industry, other consulting firms or government. What happened?Who is accountable for this result?Is it an error?What could we have done better?Is a 100% placement rate for MBB even possible, while brining in development candidates? We discuss all of the above and more in this brutally honest podcast. Note: Our placement rate fluctuates all the time as we have case interview coaching clients going through case interview process with MBB on a continuous basis. So at various points of time, even within the same week, you may see a different placement rate being reported. However, the placement rate for MBB is hovering around 70%, which is the highest in the industry. SIGN UP FOR EMAIL UPDATES HERE & RECEIVE FREE CASE INTERVIEW TRAINING COME HANG OUT WITH US: Facebook / Twitter / LinkedIn FOR MORE DETAILS ON HOW TO PREPARE FOR CASE INTERVIEWS OR ON HOW TO CONDUCT STRATEGY, OPERATIONS OR IMPLEMENTATION CONSULTING STUDIES REFER TO THE FIRMSCONSULTING ORIGINAL TRAINING PROGRAMS.

11 Mars 201611min

302: The Next Generation of Partners

302: The Next Generation of Partners

In this podcast I relate an experience I had with a young partner we have in China, Amy. This may seem like a small incident but to me it explains the reason why older partners need to bring in younger partners with a different worldview, different skills and different definition of what is normal.  The true mark of an effective partnership is trust. And trust explicitly at the time when you have no idea what will happen but you believe in the judgment of a fellow partner. And the key to trust is finding people who share the same values and intellect. SIGN UP FOR EMAIL UPDATES HERE & RECEIVE FREE CASE INTERVIEW TRAINING COME HANG OUT WITH US: Facebook / Twitter / LinkedIn FOR MORE DETAILS ON HOW TO PREPARE FOR CASE INTERVIEWS OR HOW TO CONDUCT STRATEGY, OPERATIONS OR IMPLEMENTATION CONSULTING STUDIES REFER TO THE FIRMSCONSULTING ORIGINAL TRAINING PROGRAMS.

16 Feb 201610min

301: Many Applicants Misunderstand McKinsey BTO

301: Many Applicants Misunderstand McKinsey BTO

Most applicants have the wrong impression of McKinsey BTO. And through this wrong impression they are missing an opportunity to pursue a wonderful consulting career. In this podcast, and related article, we discuss how McKinsey BTO is similar to the generalist role, how the market values a McKinsey BTO background and how the future of business will impact the value of a McKinsey BTO background. Where it matters, McKinsey BTO is no different from strategy and operations. SIGN UP FOR EMAIL UPDATES HERE & RECEIVE FREE CASE INTERVIEW TRAINING COME HANG OUT WITH US: Facebook / Twitter / LinkedIn FOR MORE DETAILS ON HOW TO PREPARE FOR CASE INTERVIEWS OR HOW TO CONDUCT STRATEGY, OPERATIONS OR IMPLEMENTATION CONSULTING STUDIES REFER TO THE FIRMSCONSULTING ORIGINAL TRAINING PROGRAMS.

12 Feb 20169min

300: Big Data is Changing Case Interview Coaching

300: Big Data is Changing Case Interview Coaching

We have worked with over 700 case interview coaching clients and that rises to over 800 if you include active clients. We have kept meticulous records on each client. Searching for correlations/patterns/trends within that database has opened up an entirely new way to assess and guide clients. Client behaviour and attributes we had previously considered unimportant takes on a whole new meaning when run through the model. We use this model extensively at Firmsconsulting. In this podcast we discuss just a few insights from the database. We wonder why consulting firms are not doing the same? SIGN UP FOR EMAIL UPDATES HERE & RECEIVE FREE CASE INTERVIEW TRAINING COME HANG OUT WITH US: Facebook / Twitter / LinkedIn FOR MORE DETAILS ON HOW TO PREPARE FOR CASE INTERVIEWS OR HOW TO CONDUCT STRATEGY, OPERATIONS OR IMPLEMENTATION CONSULTING STUDIES REFER TO THE FIRMSCONSULTING ORIGINAL TRAINING PROGRAMS.

2 Feb 201614min

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