No. 1 Sugar Expert: 17 Seconds Of Pleasure Can Rewire Your Brain!

No. 1 Sugar Expert: 17 Seconds Of Pleasure Can Rewire Your Brain!

Dr. Robert Lustig, a world-leading expert on sugar addiction, metabolism, ultra-processed food, and artificial sweeteners, reveals how they fuel obesity, dementia, dopamine overload, and addiction - and the dangers of RFK Jr.’s health approach. Dr. Robert Lustig is a neuroendocrinologist and expert on sugar, obesity, and the science of addiction, whose groundbreaking new research reveals how the 4 major health crises are all interconnected and driven by stress. He is also the bestselling author of books such as, ‘Metabolical’, and ‘Fat Chance’. He explains: ◼️Why 29% of Americans are depressed and how food plays a hidden role ◼️How 17 seconds of pleasure can rewire your brain for lifelong addiction ◼️How the food industry secretly engineers addiction and fuels chronic disease ◼️Why 95% of Alzheimer’s risk is environmental and completely preventable ◼️The dangerous link between dopamine spikes and brain cell death (00:00) Intro (02:28) The Hostage Brain (06:24) Dopamine and the Pain of Lacking Control (09:32) Tolerance Is the Start of Addiction (10:39) If You Depend on Anything, It's Bad (11:25) Is Dopamine Fasting the Cure? (13:25) Can You Rewire Your Brain Away from Sugar Cravings? (15:15) The Shocking Link Between Dementia and Diet Products (22:39) Proteins (25:32) Is Alzheimer's Genetic or Environmental? (28:56) Ketones (33:08) Ultra-Processed Foods Are Poison (34:26) Reengineering Ultra-Processed Food to Be Healthy (39:41) What Needs to Change in the USA (45:06) RFK and Vaccination in the USA (51:56) Important Message About Where You Get Your Information (55:27) Ads (56:29) Practical Steps to Fix Your Addiction (01:01:24) If You Have an Inflamed Brain, You Can't Love (01:04:08) Are Our Diets Making Us Lonely? (01:08:03) Your Vagus Nerve Needs to Be Healthy (01:08:44) Do Vagus Nerve Stimulators Work? (01:10:53) The Real Truth About Ozempic (01:16:08) Can Ozempic Help with Addiction? (01:18:45) Practical Tips to Lose Weight and Eat Less Ultra-Processed Food (01:22:02) The Dangers of Drinking Soda (01:24:22) Younger People Are Getting Cancer More Than Ever (01:27:35) Ads (01:34:29) Does Exercise Help Lower Your Sugar Consumption? (01:36:27) Almost Half of the Population Is Pre-Diabetic (01:39:38) Glucose Monitors (01:41:58) Psychedelics Follow Dr Robert: Instagram - https://bit.ly/3KkR9ce Website - https://bit.ly/48MtKdA You can purchase Dr Robert’s book, ‘Metabolical: The Lure and the Lies of Processed Food, Nutrition, and Modern Medicine’, here: https://amzn.to/48Cme56 Research document: https://stevenbartlett.com/wp-content/uploads/2025/10/DOAC-Robert-Lustig-Independent-Research-further-reading.pdf The Diary Of A CEO: ◼️Join DOAC circle here - https://doaccircle.com/ ◼️Buy The Diary Of A CEO book here - https://smarturl.it/DOACbook ◼️The 1% Diary is back - limited time only: https://bit.ly/3YFbJbt ◼️The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb ◼️Get email updates - https://bit.ly/diary-of-a-ceo-yt ◼️Follow Steven - https://g2ul0.app.link/gnGqL4IsKKb Sponsors: Pipedrive - http://pipedrive.com/CEO Stan Store - https://stevenbartlett.stan.store for your 14-Day free trial

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Moment 9 - Eddie Hearn on The Sacrifices Behind Being Relentless

Moment 9 - Eddie Hearn on The Sacrifices Behind Being Relentless

In these ‘Moment’ episodes of my podcast, I’ll be selecting my favourite moments from previous episodes of The Diary Of A CEO. In this clip, Eddie Hearn reveals how his childhood in the shadow of his highly-successful father, Barry Hearn, turned him into the ‘relentless’ sports promoter and businessman he is today. We also talk about some of the sacrifices Eddie has had to make in order to make it to the top and discuss how even something as important as family can often become neglected in his pursuit of success. Taken from episode 58 - https://g2ul0.app.link/TFJj7P1BWgb Eddie: https://www.instagram.com/eddiehearn/ https://twitter.com/EddieHearn?s=20 VOTE FOR US FOR BEST BRITISH PODCAST: https://www.britishpodcastawards.com/vote?utm_source=emailoctopus&utm_medium=email&utm_campaign=Nominated  Learn more about your ad choices. Visit megaphone.fm/adchoices

10 Juni 202112min

Liam Payne Opens Up About His Darkest Moments, Failed Relationships & Entrepreneurship

Liam Payne Opens Up About His Darkest Moments, Failed Relationships & Entrepreneurship

Liam Payne has been subjected to the intensity of the spotlight from the age of just 14, when he found global fame following his entry in to the X Factor’s seventh series, and the dizzying rise once he exited as one fifth of the group One Direction. The band was cemented as a phenomenon overnight-their success and the surrounding hype was likened to that of a modern-day Beatles at time of their debut single release. They became the first UK group ever to have their debut album reach number one in the United States. There probably are not many who are better placed than Liam to discuss instantaneous fame and the churning of its 'machine’. Liam has gone from a teen star to a fully-fledged solo artist who has taken ownership of his career in terms of its creative direction and elevated further with a strong signature pop/rnb style and a string of hits both here and abroad. He’s had his music streamed over a total of 2bn times. However, there is much more to him than the image of simply being a teen heartthrob or sugary popstar. The X Factor may be notorious for churning out ‘instant’ popstars but Liam clearly has a deep appreciation for music and the process behind its production. He studied as a musician prior to the start of his mainstream career and has grown as a gifted songwriter, with 40+ writing and co-writing credits to his name. He has previously said that he is accustomed to writing and recording entire albums in six weeks or less, and his evolution on personal and creative levels has no doubt been accelerated by his exposure. This conversation today isn’t your normal “reunion chat” we speak about so much in a lot of depth, everything from his relationships, his darkest times and everything in-between. Its open, its honest and its inspiring. During our conversation Liam mentioned it was one of the best chats he’d had in a while and I felt that, I hope you do too. Follow Liam: Twitter - https://twitter.com/LiamPayne Instagram - https://www.instagram.com/liampayne Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

7 Juni 20211h 38min

Moment 8 - Julian Hearn on How He Avoided Burnout Whilst Building Huel

Moment 8 - Julian Hearn on How He Avoided Burnout Whilst Building Huel

In these ‘Moment’ episodes of my podcast, I’ll be selecting my favourite moments from previous episodes of The Diary Of A CEO. In this clip Julian Hearn, Founder and CMO of Huel, explains how he avoided burnout whilst building the company. We also cover some of the common symptoms of over-working and what we can do in order to find the fine balance between grind and burnout. Episode 35 - https://g2ul0.app.link/lAXApeNoLgb Julian: https://twitter.com/julianhearn?lang=en https://www.instagram.com/julianhearn/?hl=en Learn more about your ad choices. Visit megaphone.fm/adchoices

3 Juni 20217min

Johann Hari - Everything You Think You Know About Meaning & Happiness Is Wrong

Johann Hari - Everything You Think You Know About Meaning & Happiness Is Wrong

This podcast is a real treat and a podcast that you cannot miss! Johann has come back and what honour it was to record. He has to be my all-time favourite guest ever! His book ‘Lost Connections’ had such a positive, transformative impact on my life and truly changed my perspective on how I viewed depression & addiction. I am sure that the information shared today will be valuable and important topics that our society needs to hear. Johann is a very successful and inspirational British-Swiss writer and journalist with 2 books hitting The New York Times best sellers list. Born in Glasgow Scotland then relocated to London when he was young, Johann experienced some childhood trauma having suffered from being physically abused as child and his mother suffering from an illness. Starting his career as a journalist he won many awards such as Journalist of the year and was named by the Daily Telegraph as one of the most influential people. Johann then went to onto being an author writing the worldwide known “Lost Connections” and “Chasing the Scream”. He also released a TED talk back in 2015 “Everything you think you know about addiction is wrong” which has now over 17 million views. This honest conversation lasted around 2 hours and we even went on into the evening off air. I genuinely think that this might be the most important podcast you choose to ignore. I’m not giving much away, but you will thank me after. Follow Johann: Instagram - https://www.instagram.com/johann.hari Twitter - https://twitter.com/johannhari101 Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

31 Maj 20211h 54min

Moment 7 - Joe Wicks On How To Forgive & Set Yourself Free

Moment 7 - Joe Wicks On How To Forgive & Set Yourself Free

In these ‘Moment’ episodes of my podcast, I’ll be selecting my favourite moments from previous episodes of The Diary Of A CEO. In this clip Joe Wicks shares his experience in forgiving his parents for a turbulent childhood. I think the point, which Joe raises, is something which is truly significant for many people in the world we live in today and holds the key to allowing ourselves to live free. Episode 37 - https://g2ul0.app.link/MgthxN9Qzgb Joe: https://www.instagram.com/thebodycoach https://twitter.com/thebodycoach  Learn more about your ad choices. Visit megaphone.fm/adchoices

27 Maj 20214min

Ben Fogle - Overcoming My Lifelong Battle With Self-doubt

Ben Fogle - Overcoming My Lifelong Battle With Self-doubt

Ben Fogle, a TV presenter broadcaster and author who has reached the peak of Everest, trekked over Antarctica and rowed across the vast Atlantic ocean. A man that has faced adventure and put himself in the most high risk situations doesn’t usually pair with low confidence issues and fighting his own insecurity. Born in Westminster everyone perceives him with a life of privilege, comfort and a quintessential posh lifestyle. Failing at school and only just getting through his university studies, Ben had determination for travel and exploring. He has lived on an island self-sufficiently for year, presented and made numerous well-known documentaries, written 9 Times Best selling books and is the United Nations Patron of the Wilderness. There is more to this man than I believed. The conversation we had was so diverse and we covered so much, going through Ben’s journey and getting down the core of the man everyone sees smiling in front of the lens. A chance for him to express in his words who he really is and the voyage of taking back control of his own narrative. This podcast is going to open your eyes to reality and surprise you in ways you did not expect. The demand we have for materialistic things, to be happy all the time and push ourselves and take those leaps make us question what is happy and how can we be more fulfilled. Follow Ben: Instagram - https://www.instagram.com/benfogle Twitter - https://twitter.com/benfogle  Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

24 Maj 20211h 42min

Moment 6 - Tom Bilyeu on The TRUE Meaning of Success

Moment 6 - Tom Bilyeu on The TRUE Meaning of Success

In these ‘Moment’ episodes of my podcast, I’ll be selecting my favourite moments from previous episodes of The Diary Of A CEO. Here’s a conversation I had with Tom Bilyeu in Episode 24. Together we discuss the shift in drive which Tom experienced after acquiring large amounts of wealth as he recounts his transition from being money-driven to in search of a deeper and meaningful sense of fulfilment. What truly IS success, and how can pursuing fulfilment get us there? Episode 24 - https://g2ul0.app.link/mQgUuTVrmgb Tom: https://www.instagram.com/tombilyeu/ https://twitter.com/tombilyeu   Learn more about your ad choices. Visit megaphone.fm/adchoices

20 Maj 202111min

Moment 5 - Ben Francis On How To Respond When Things Go Wrong

Moment 5 - Ben Francis On How To Respond When Things Go Wrong

In these ‘Moment’ episodes of my podcast, I’ll be selecting my favourite moments from previous episodes of The Diary Of A CEO. In this episode I look back on a conversation I had back in 2017 with the Founder of Gymshark, Ben Francis. Together we look into how Ben’s resilience and composure under pressure has helped make Gymshark one of the biggest sportswear brands in the UK, and the insane story of when Ben wrote 1000s of handwritten letters to customers in order to uphold customer satisfaction. Ben: https://www.instagram.com/benfrancis/ https://twitter.com/benfrancis1992  Learn more about your ad choices. Visit megaphone.fm/adchoices

13 Maj 20218min

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