Ep. 112: Beyond the Pitch Deck: Turning Whiteboard Ideas to Market Wins

Ep. 112: Beyond the Pitch Deck: Turning Whiteboard Ideas to Market Wins

Virtual CMO for B2B Tech Companies Mark Donnigan shares his philosophy: Don’t compete – create. In this #shifthappens episode, Mark explains how it’s not the perfect plan that wins in the AI era but the team that can move fast and keep improving. He reveals how to reshape marketing teams into nimble “marketing pods,” hand repetitive work to AI, and give people more time for the creative, strategic work that actually gets buyers to say “yes.”

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(131)

Ep. 131: AI Is a Tool, Not a Search Engine

Ep. 131: AI Is a Tool, Not a Search Engine

Most organizations gave everyone access to AI — and then watched them use it as a search engine. In this episode of #shifthappens, Marco Galimberti, CEO of Venchi Asia Pacific, explains why the real...

2 Juli 39min

Ep. 130: AI Readiness Starts Before AI: Identity, Endpoints, and Security First

Ep. 130: AI Readiness Starts Before AI: Identity, Endpoints, and Security First

AI readiness doesn't start with AI; it starts with the infrastructure most organizations overlook. In this episode of #shifthappens, Lior Bela, Business Director for Microsoft Intune, breaks down what...

18 Juni 27min

Ep. 129: Where AI Meets Work: Why the Browser Is Becoming the New Work Surface

Ep. 129: Where AI Meets Work: Why the Browser Is Becoming the New Work Surface

AI is reshaping how work gets done — but the deeper shift is where control sits. Increasingly, that control lives in the browser. In this episode of #shifthappens, Arunesh Chandra, Head of Product fo...

11 Juni 35min

Ep. 128: Governance Makes AI Work in Healthcare: Managing Privacy and Security in Real Workflows

Ep. 128: Governance Makes AI Work in Healthcare: Managing Privacy and Security in Real Workflows

AI is already shaping how data in healthcare is accessed, exchanged, and used across clinical, operational, and development workflows. In this episode of #shifthappens, Kuma Partner and Executive Vic...

4 Juni 31min

Ep. 127: What AI Adoption Really Looks Like for Small Businesses

Ep. 127: What AI Adoption Really Looks Like for Small Businesses

Most organizations treat AI adoption as a technology rollout. However, the ones gaining traction treat it as a leadership and culture challenge. In this episode of #shifthappens, Monica French, USA SM...

28 Maj 33min

Ep. 126: When Security Pressure Hits, Data Readiness Shows

Ep. 126: When Security Pressure Hits, Data Readiness Shows

Security frameworks and regulations may change, but the underlying challenge stays the same: Many organizations still struggle to understand their data — how it moves, where it lives, and who is respo...

14 Maj 33min

Ep. 125: Zero Trust Starts with Leadership

Ep. 125: Zero Trust Starts with Leadership

Zero Trust is a responsibility leaders choose to own. In this #shifthappens episode, we’re joined by Nicolas Blank, CTO of NBConsult, to unpack why most security programs fail before technology even ...

7 Maj 49min

Ep. 124: Modern Security Starts with Data Governance

Ep. 124: Modern Security Starts with Data Governance

Cybersecurity now runs on data, and that dependence is reshaping how organizations think about privacy, risk, and governance. As teams collect more signals to detect threats, long‑standing assumptions...

23 Apr 34min

Populärt inom Business & ekonomi

badfluence
framgangspodden
varvet
dynastin
rss-borsens-finest
svd-tech-brief
uppgang-och-fall
avanzapodden
fill-or-kill
rss-inga-dumma-fragor-om-pengar
bathina-en-podcast
tabberaset
rss-dagen-med-di
borslunch-2
rikatillsammans-om-privatekonomi-rikedom-i-livet
market-makers
rss-hos-psykologen
rss-kort-lang-analyspodden-fran-di
lastbilspodden
rss-dominoeffekten