Episode 95: Boating Scotland: Ashlee Lally on Freedom Boat Club Loch Lomond & Getting More People on the Water ⭐

Ok, so I will admit, as an Aussie that grew up in the UK that is constantly chasing the sunshine for my boating, Scotland would not be the first place I would think of to go boating. But then I tried it. And what a glorious boating experience it was.

You see, my dear friend Ashlee and her husband Mike own a Freedom Boat Club on Loch Lomond in Scotland and on a recent trip to the other side of the world we decided to add their location to our itinerary of boating industry visits and we discovered what an amazing place it was. Loch Lomond has some 35 places to stop off and enjoy something to drink or eat or an activity to participate in so it in fact lends itself beautifully to the Freedom Boat Club model.

So what is Freedom Boat Club and why did Ashlee and Mike decide to open one?

Freedom Boat Club is now a division of Brunswick since they acquired the brand in 2019.

It makes perfect sense for a boat manufacturer to acquire a Boat Club Franchise brand after all it secures boat sales of their boats but also is a way that curious people that would like to get into boating but literally have no idea how to do so, are brought into boating experiences in the easiest and most risk averse way and may well at some point convert to owners.

The model includes boats that are new or almost new, training, check in and checkout procedures each use and a joining fee and monthly fee rather than an outright boat purchase or having to have a boat sitting on the driveway and fighting for usage rights at the Boat Ramp with other boat owners.

Ashlee clearly got into it, and you will hear this in her voice, because she believed more people should be boating and that indeed SHE should be doing MORE boating. Having a club like this literally forces you to:

Go boating taking prospective clients out and in events

Spend time getting boats ready and taking care of them

Mixing with people that love boating

And as a mum – it exposes her kids to not only the world of boating but the world of running your own business.

So I hope you enjoy my chat with Ashlee.

She will reveal some of the challenges of mixing motherhood and business and her strategies for handling that (this is not their only business) and what boating really is like in this stunning part of the world.

We are Freedom Boat Club Owners in Australia too at our fabulous Empire Marina locations at Empire Marina Bobbin Head and Empire Marina Lake Macquarie and in Pittwater too – so if you live in Sydney, Northern Beaches, Central Coast, Sydney's North Shore, Lake Macquarie or Newcastle and would like to dip your toes into boating or maybe you’ve sold your boat and wish you hadn’t or you’ve got a busy family life and would still like to boat but don’t have time to even think about the boat let alone care for it, then get in touch.

Links below

Nicky

X

Our Bobbin Head Sydney and Pittwater Freedom Boat Clubs:

https://www.empiremarinas.com.au/freedom-boat-club

Our Lake Macquarie Boat Club:

https://empiremarinalakemacquarie.com.au/freedom-boat-club/

Ashlee and Mike's Freedom Boat Club on Loch Lomond, Scotland

https://fbclomond.co.uk/