20VC: The Memo: How to Raise a Venture Capital Fund (Part I) | The Core Lessons from Raising $400M Over The Last Four Years| The Biggest Mistakes VCs Make When Fundraising | How To Find and Build Relationships with New LPs
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch11 Jan 2023

20VC: The Memo: How to Raise a Venture Capital Fund (Part I) | The Core Lessons from Raising $400M Over The Last Four Years| The Biggest Mistakes VCs Make When Fundraising | How To Find and Build Relationships with New LPs

How To Raise a Venture Capital Fund

Over the last 4 years, I have raised around $400M across different vehicles from many different types of investors. Today I am going to break down the early stages of how to raise a venture capital fund and then stay tuned for a follow-up to this where we will break down a fundraising deck for a fund, what to do, what not to do etc. But to the first element.

Your Fund Size is Your Strategy:

The most important decision you will make is the size of fund you raise. So much of your strategy and approach will change according to your fund size target (LP type, messaging, documentation, structure etc). Remember, your fund size is your strategy. If you are raising a $10M Fund, you are likely writing collaborative checks alongside a follower, if you are raising a $75M fund, you will likely be leading early-stage seed rounds. These are very different strategies and ways of investing.

MISTAKE: The single biggest mistake I see fund managers make is they go out to fundraise with too high a target fundraise. One of the most important elements in raising for a fund is creating the feeling of momentum in your raise. The more of the fund you have raised and the speed with which you have raised those funds dictate that momentum. So the smaller the fund, the easier it is to create that heat and momentum in your raise.

LESSON: Figure out your minimum viable fund size (MVFS). Do this by examining your portfolio construction. In other words, how many investments you want to make in the fund (the level of diversification) and then alongside that, the average check size you would like to invest in each company. Many people forget to discount the fees when doing this math and so the traditional fund will charge 2% fees per year and so across the life of the fund (usually 10 years), that is 20% of the fund allocated to fees.

Example:

We are raising a $10M Fund.

20% is allocated to fees for the manager and so we are left with $8M of investable capital.

A good level of diversification for an early-stage fund is 30 companies and so with this fund size, I would recommend 32 investments with an average of $250K per company. That is the $8M in invested capital. Big tip, I often see managers raising a seed fund and are only planning to make 15 investments, this is simply not enough. You have to have enough diversification in the portfolio if you are at the seed stage. No one is that good a picker. Likewise, I sometimes see 100 or even 200 investments per fund, this is the spray-and-pray approach, and although works for some, your upside is inherently capped when you run the maths on fund sizes with this many investments.

A big element to point out in this example is we have left no allocation for reserves. For those that do not know, reserves are the dollars you set aside to re-invest in existing portfolio companies. Different funds reserve different amounts, on the low end there is 0% reserves and on the high end some even have 70% of the fund reserved for follow-on rounds.

In this example, given the size of the fund being $10M with a seed focus, I would recommend we have a no-reserves policy. Any breakout companies you can take to LPs and create SPVs to concentrate further capital into the company. This is also better for you as the manager as you then have deal by deal carry on the SPVs that are not tied to the performance of the entire fund.

So now we know we know $10M is our MVFS as we want to make at least 30 investments and we want to invest at least $250K per company. Great, next step.

Set a target that is on the lower end, you can always have a hard cap that is significantly higher but you do not want the target to be too far away that LPs question whether you will be able to raise the fund at all. This is one of the biggest reasons why many do not invest in a first time fund, they are unsure whether the fund will be raised at all.

The Team:

Alongside the size of the fund, the team composition is everything, simply put, LPs like managers who have invested in the stage you are wanting to invest in moving forward. They like to see track record.

IMPORTANT: I see so many angels write checks into breakout Series B companies and then go out and try and raise a seed fund with this as their track record. Do not do this, this does not prove you are a good seed investor but merely shows you have access at the Series B. These are very different things.

With regards to track record, in the past, TVPI or paper mark-ups were enough, now there is a much greater focus on DPI (returned capital to investors). LPs want to see that you have invested before at that stage and they also want to see that the team has worked together before. You want to remove the barriers to no. If you have not worked with the partners you are raising with before, LPs will have this as a red flag, and as team risk, it is that simple.

Navigating the World of LPs (Limited Partners)

The size of the fund you are raising will massively dictate the type of LPs that will invest in your fund.

MISTAKE: You have to change your messaging and product marketing with each type of LP you are selling to. A large endowment fund will want a very different product to a Fund of Funds.

Example: If you are a large endowment, you will invest in early funds but you want the manager to show you a pathway to them, in the future, being able to take not a $10M check but a $50M check from the endowment. Whereas the Fund of Funds will likely want you to stay small with each fund. So when discussing fund plans, it is crucial to keep these different desires in mind.

If you are raising a $10M fund, you will be too small for institutional LPs and will raise from individuals and family offices. An LP will never want to be more than 20% of the LP dollars in a fund and so the size at which an institutional LP (really the smallest fund of funds) would be interested is when you raise $25M+ and they can invest $5M. Generalisation but a good rule of thumb to have.

LP Composition of Your Fund:

Speaking of one LP being 20% of the fund dollars, it is helpful to consider the LP composition you would like to have for your fund. The most important element; you want to have a diversified LP base. A diversified LP base is important in two different forms:

  1. No LP should be more than 20% of the fund at a maximum. That said you do not want to have so many investors in your fund it is unmanageable. LPs need time and attention and so it is important to keep that in mind when considering how many you raise from. Some LPs will want preferred terms or economics for coming into the first close or being one of the first investors, if you can, do not do this. It sets a precedent for what you will and will not accept and then for all subsequent investors, they will want the same terms and rights.
  2. You want to have a diversification of LP type (endowments, fund of funds, founders, GPs at funds etc). Why? In different market cycles, different LPs will be impacted and so if you only raise from one LP type, if a market turns against that LP class, then your next fund is in danger.

Example:

We will see the death of many mico-funds ($10M and below). Why? The majority raised their funds from GPs at larger funds and from public company founders. With the changing market environment, most GPs are no longer writing LP checks and most public market founders have had their net worths cut in half by the value of their company in the public market and so likewise, are no longer writing LP checks. In this case, the next funds for these funds will be in trouble as their core LP base is no longer as active as they used to be. We are seeing this today.

Prediction:

  • 50% of the micro-funds raised in the last 2 years will not raise subsequent funds.

Going back to the question of diversification, my preference and what we have at 20VC, the majority of dollars are concentrated from a small number of investors. Of a $140M fund, we have $100M invested from 5 large institutions. These are a combination of endowments, Family Offices, a High Net Worth Individual and a Fund of Funds. The remaining $40M originates from smaller institutions or individuals, for us we have over 50 making up that final $40M. For me, I really wanted to have a community around 20VC Fund and so we have over 40 unicorn founders invested personally in the fund as LPs.

Bonus Points: The best managers select their LPs to play a certain role or help with a potential weakness the manager has. For example, I was nervous I did not have good coverage of the Australian or LATAM startup market and so I was thrilled to add founders from Atlassian, Linktree, Mercado Libre, Rappi and Nubank as LPs to help in regions where I do not have such an active presence. If you can, structure your LP base to fill gaps you have in your ability.

Status Check In:

Now we know our minimum viable fund size, we know the team composition we are going out to raise with, we know the LP type that we are looking to raise money from and we know how we want our desired fund cap table to look.

Now we are ready to move to the LPs themselves.

Fill Your Restaurant with Friendlies:

As I said, the appearance of your raise having heat and momentum is important.

Mistake: The biggest mistake I see early fund managers make is they go out to large institutional investors that they do not have an existing relationship and spend 3-4 months trying to raise from them. They lose heat, they lose morale and the raise goes nowhere.

Whatever fund size you are raising, do not do this. Fill your restaurant with friendlies first. What does this mean? Go to anyone you know who would be interested in investing in your fund and lock them in to invest. Create the feeling that progress is being made and you have momentum.

BONUS POINTS: The best managers bring their LPs with them for the fundraise journey. With each large or notable investor that invests in your fund, send an email to the LPs that have already committed to let them know about this new notable investor. This will make them feel like you have momentum, they are in a winner and many will then suggest more LP names, wanting to bring in their friends.

MISTAKE: Do not set a minimum check size, some of the most helpful LPs in all of my funds have been the smallest checks. Setting a minimum check size will inhibit many of the friendlies from investing and prevent that early momentum.

The bigger the name the incoming investor has the better. You can use it for social validity when you go out to raise from people you know less well or not at all. Different names carry different weight, one mistake I see many make is they get a big name invested in their fund but it is common knowledge to everyone that this LP has done 200 or 300 fund investments, in which case, it does not carry much weight that they invested in your fund. Be mindful of this as it can show naivety if you place too much weight on a name that has invested in so many funds.

Discovery is Everything:

The world of LPs is very different to the world of venture. 99% of LPs do not tweet, write blogs or go on podcasts. Discovery is everything. When I say discovery I literally mean finding the name of the individual and the name of the organization that is right for you to meet.

This can take the form of several different ways but the most prominent for me are:

  1. The Most Powerful: Create an LP acquisition flywheel. What do I mean by this? When an LP commits to invest in your fund. Say to them, "thank you so much for your faith and support in me, now we are on the same team, what 3 other LPs do you think would be perfect for the fund?" Given they have already invested, they already believe in you and so 90% of them will come back with 3 names and make the intro. Do this with each LP that commits and you will create an LP acquisition flywheel.

Bonus Point: The top 1% of managers raising will already know which LPs are in the network of the LP that has just committed and will ask for those 3 specific intros. They will then send personalized emails to the LP that has just committed. The LP is then able to forward that email to the potential LP you want to meet. You want to minimize the friction on behalf of the introducer and so writing the forwardable email is a great way to do this.

  1. The Most Likely to Commit: LPs are like VCs. When one of their portfolio managers makes an intro and recommendation to a potential fund investment, they will place a lot more weight on it than they would have otherwise. So get your VC friends to introduce you to their LPs, it is that simple. Remember, you have to remove the friction from the introducer. So, make sure to send the email they can forward to the LP. Make this personalized and concise.

Mistake: Many VCs do not like to introduce other managers to their LPs as they view it as competition. This is moronic. If the manager asking for the intro is really good, they will raise their fund with or without your intro. If they are not good, then you can politely say it would not be a fit for your LP and move on. Do not be too protective of your LPs from other managers.

  1. The Cold Outbound: I am not going to lie cold outbound for LPs is really hard. Here is what I would suggest:

  • Pitchbook: It is expensive and many cannot afford it but if you can, it is worth it for LP discovery. They have thousands of LPs of different types on the platform all with their emails and contact details. Those are less useful as a cold email to an LP is unlikely to convert but just finding their names and the names of their organization is what is important. You can then take that to Linkedin to then find the mutual connections you have with that person and ask for a warm intro.
  • Linkedin: Many LPs have the funds that they have invested in on their Linkedin profiles with the title "Limited Partner". If they are invested in a fund that is aligned with the strategy that you are raising for, there is a strong chance they might be a fit. For example, I invest in micro-funds and have invested in Chapter One, Scribble, Rahul from Superhuman and Todd's Fund, and Cocoa Ventures, so you see this and see I like sub $25M funds with a specific angle.
  • Clearbit: Often you will know the name of the institution but not the name or position of the person within the institution that you are looking to raise from. Download a Google Chrome Plugin called Clearbit. With Clearbit you can simply insert the URL for the organization you would like to speak with and then all the people within it will appear and you can select from title and their email will be provided. Again, if you do not want to cold email, you now have their name which you can take to your community, to ask for the intro.

MISTAKE: LPs invest in lines, not dots. Especially for institutional LPs, it is rare that an institution will meet you and invest in you without an existing relationship and without having followed your work before. A mistake many make is they go to large institutions and expect them to write a check for this fund, it will likely be at best for the fund after this one or most likely the third fund. This does not mean you should not go to them with your first fund but you should not prioritize them and you should not expect them to commit. I would instead go in with the mindset of we are not going to get an investment here, so I want to leave the room understanding what they need to see me do with this first fund, to invest in the next fund. The more detailed you can get them to be the more you can hold them to account for when you come back to them for Fund II.

Example: If they say, we want to see you are able to price and lead seed rounds and we are not sure you can right now. Great. Now when you come back to them in 12 months' time, you can prioritize the fact that you have led 80% of the rounds you invested in, and their core concern there has been de-risked.

In terms of how I think about LP relationship building, I always meet 2 new LPs every week. I ensure with every quarter, I have a check-in with them and ensure they have our quarterly update. This allows them to follow your progress, learn how you like to invest, and communicate with your LPs. It also really serves to build trust. Doing this not in a fundraising process also removes the power imbalance that is inherent within a fundraise and allows a much more natural relationship to be created.

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20VC: Do VC's Really Hustle Enough? The Takeaways From Watching Twitter Scale From 30 to 2,500 & Why Chris Sacca Is Like Yoda with Ryan Sarver, Partner @ Redpoint

20VC: Do VC's Really Hustle Enough? The Takeaways From Watching Twitter Scale From 30 to 2,500 & Why Chris Sacca Is Like Yoda with Ryan Sarver, Partner @ Redpoint

Ryan Sarver is a Partner @ Redpoint where he focuses on early stage consumer startups. He sits on the board at Luxe, where he led the seed and A rounds, and was an early investor in Memoir. Prior to joining Redpoint, Ryan was a director at Twitter, where he oversaw the Twitter Platform and its developer ecosystem. Before Twitter, Ryan was director of consumer products at Skyhook Wireless, which pioneered the Wi-Fi and cellular tower triangulation technology incorporated in the Apple iPhone, iPod Touch, and MacBook. In Today's Episode You Will Learn: 1.) How Ryan made his move into the world of VC? 2.) What were Ryan's biggest takeaways from seeing Twitter scale from 30 to 2,500? How does he apply those to his formative days learning the investing game? 3.) Coming from the hustle of operation, do VCs have enough hustle and grit in Ryan's opinion? 4.) What really is an EIR program? Why does Redpoint have it? What are the fundamental benefits? How do investors collaborate and work with EIR's? 5.) Ryan has said before that AI is the next transformational platform. What does AI as a platform look like to Ryan? How does hardware and sensors integrate with this thesis? Why is it easier than ever to build these smart devices? Items Mentioned In Today's Show: Ryan's Fave Book: Sapiens Ryan's Most Recent Investment: Luxe As always you can follow Harry, The Twenty Minute VC and Ryan on Twitter here! Likewise, you can follow Harry on Snapchat here for mojito madness and all things 20VC.

14 Sep 201625min

20VC: Redpoint's Tom Tunguz on Winning with Data: How To Gain A Competitive Advantage & Dominate Markets with Data and 5 Steps To Create A Data Driven Company

20VC: Redpoint's Tom Tunguz on Winning with Data: How To Gain A Competitive Advantage & Dominate Markets with Data and 5 Steps To Create A Data Driven Company

Tom Tunguz is a Partner @ Redpoint Ventures, where he has invested in the likes of Axial, Dremio, Expensify, Electric Imp, Looker, and ThredUP. Tomasz is also the co-author of Winning with Data: Transform Your Culture, Empower Your People, and Shape the Future, which explores the cultural changes big data brings to business, and shows you how to adapt your organization to leverage data to maximum effect. Before joining Redpoint, Tomasz was the product manager for Google's AdSense social-media products and AdSense internationalization. In Today's Episode You Will Learn: 1.) When did Tom perceive the true power of data for the first time? 2.) What is the biggest difference between a company that is data driven and one that is not? What are the inherent benefits and how can non data driven businesses become data driven? 3.) What are the best data driven teams doing to operationalise their data today? 4.) Adam Grant: 8% of job interviews are productive. So what structure can management use to ensure higher efficiency in the hiring process? 5.) What are the complexities and skills required for strong data analysis in today's environment? 6.) Data often leads to over confidence in decision making, how do you prevent illusion bias once data has been obtained? Items Mentioned In Today's Show: Tom's Most Recent Investment: Dremio As always you can follow Harry, The Twenty Minute VC and Tom on Twitter here! Likewise, you can follow Harry on Snapchat here for mojito madness and all things 20VC. Eve make 1 perfect mattress – made with 3 layer technology and next generation memory foam. It comes packaged in a beautiful box and arrives the day after you order. You get 100 nights to try it with free return pick-up – it really is the perfect mattress for everyone. Just go online to evemattress.co.uk and enter the code 20VC for £50 off. Everybody deserves the perfect start with Eve. Cooley are the global law firm built around startups and venture capital. Since forming the first venture fund in Silicon Valley, Cooley has formed more venture capital funds than any other law firm in the world, with 50+ years working with VCs. They help VCs form and manage funds, make investments and handle the myriad issues that arise through a fund's lifetime. So to learn more about the #1 most active law firm representing VC-backed companies going public. Head over to cooley.com and also at cooleygo.com.

12 Sep 201626min

20VC: Giphy's Adam Leibsohn on From Being Homeless To Founding a Multi Hundred Million Dollar Startup & The Challenges of Creating One of The World's Largest Search Engine

20VC: Giphy's Adam Leibsohn on From Being Homeless To Founding a Multi Hundred Million Dollar Startup & The Challenges of Creating One of The World's Largest Search Engine

Adam Leibsohn is the Founder and COO @ Giphy, the company that brings you joy and laughter through gifs. Earlier this year, Giphy raised a phenomenal $55m Series C financing from the likes of General Catalyst, Lerer Hippeau, Lightspeed and Betaworks. As for Adam he is one of the coolest and most genuine founders I have ever interviewed and is so committed to the startup cause that at one point he went without a home to pay for the startup dream! In Today's Episode You Will Learn: 1.) How Adam went from being homeless to the Founder of Giphy? 2.) What were the biggest lessons Adam learnt from his failed startup? When should founders know when is the right time to stop? 3.) Why gifs and why now? What has allowed for the spectacular rise of gifs? 4.) How has Adam created such a unique culture at Giphy? What have been his key learnings? What has worked, what has not worked? 5.) Giphy is now a cultural icon but how does Adam look to turn that into a massive globally profit making business? Items Mentioned In Today's Show: Adam's Fave Blog and Newsletter: The Information, Dealbook Adam's Fave Book: East of Eden As always you can follow Harry, The Twenty Minute VC and Adam on Twitter here! Likewise, you can follow Harry on Snapchat here for mojito madness and all things 20VC. Eve make 1 perfect mattress – made with 3 layer technology and next generation memory foam. It comes packaged in a beautiful box and arrives the day after you order. You get 100 nights to try it with free return pick-up – it really is the perfect mattress for everyone. Just go online to evemattress.co.uk and enter the code 20VC for £50 off. Everybody deserves the perfect start with Eve. Cooley are the global law firm built around startups and venture capital. Since forming the first venture fund in Silicon Valley, Cooley has formed more venture capital funds than any other law firm in the world, with 50+ years working with VCs. They help VCs form and manage funds, make investments and handle the myriad issues that arise through a fund's lifetime. So to learn more about the #1 most active law firm representing VC-backed companies going public. Head over to cooley.com and also at cooleygo.com.

9 Sep 201627min

20VC: What Is Wrong With The VC Industry, Why VC Is A Customer Service Game and Why Car Ownership Will Be A Thing Of The Past with Brett DeMarrais, Partner @ Ludlow Ventures

20VC: What Is Wrong With The VC Industry, Why VC Is A Customer Service Game and Why Car Ownership Will Be A Thing Of The Past with Brett DeMarrais, Partner @ Ludlow Ventures

Brett DeMarrais is a Partner @ Ludlow Ventures, who have investments in the likes of ProductHunt, Sprig, AngelList and uBeam. Prior to joining Ludlow, Brett founded Wedit, a crowd sourced wedding video platform that reduced the cost of wedding videos and made them social. Within the first year of launching the company Wedit had won the top industry awards for customer satisfaction (Brides Choice 2012 and Best of The Knot 2012). Previously, Brett worked at Out of the Blue Entertainment. In Today's Episode You Will Learn: 1.) How Brett made his move into VC and came to be a partner @ Ludlow? 2.) What do most VCs mean they say 'founder friendly'? How does Brett and Ludlow approach the popularised saying? 3.) How does Brett balance between being an investor and advisor to a founder and then being their friend and confidante? 4.) How does Brett look to balance the fiduciary responsibilities to his LPs when appreciating that the needs of the founder come before the needs of the company? 5.) Brett has previously said, 'car ownership will be a thing of the past'. Why does Brett think this and what does this mean for the car industry as a whole? Items Mentioned In Today's Show: Brett's Fave Blog and Newsletter: Both Sides Of The Table, Dan Primack: Term Sheet Brett's Fave Book: Ready Player One Brett's Most Recent Investment: Gather As always you can follow Harry, The Twenty Minute VC and Brett on Twitter here! Likewise, you can follow Harry on Snapchat here for mojito madness and all things 20VC. Eve make 1 perfect mattress – made with 3 layer technology and next generation memory foam. It comes packaged in a beautiful box and arrives the day after you order. You get 100 nights to try it with free return pick-up – it really is the perfect mattress for everyone. Just go online to evemattress.co.ukand enter the code 20VC for £50 off. Everybody deserves the perfect start with Eve.

7 Sep 201628min

20VC: Lerer Hippeau's Ben Lerer on 'Investing With Imagination', Strategies To Avoid Fomo & Develop Pattern Recognition As An Investor and Why We Have Seen The Rise of Direct To Consumer Business & Will This Continue With Further M&A

20VC: Lerer Hippeau's Ben Lerer on 'Investing With Imagination', Strategies To Avoid Fomo & Develop Pattern Recognition As An Investor and Why We Have Seen The Rise of Direct To Consumer Business & Will This Continue With Further M&A

Ben Lerer is a Managing Partner at Lerer Hippeau Ventures and co-founder & CEO of Thrillist Media Group. Ben was among Ernst & Young's 2013 Entrepreneur of the Year Award Winners, Forbes list of "Most Powerful CEOs Under 40", " Entrepreneur Magazine's "Top 5 Entrepreneurs of the Year," and Silicon Alley Insider's "100 Coolest People in Tech". Ben is also an active mentor for NYC Venture Fellows, TechStars and E[nstitute]. In Today's Episode You Will Learn: 1.) How Ben came to found Thrillist and then join the founding team at Lerer Hippeau? 2.) How did Ben's mentality shift from investing angel money to the fiduciary responsibility of a fund? 3.) How does Ben view FOMO? How does he look to negate and contol his emotions when investing? 4.) How has Ben seen his personal pattern recognition change over time? How does Ben use data to further improve his ability of pattern recognition? 5.) Why have we seen the rise of direct to consumer businesses? Is it easier to build a brand today than in previous years? Will we see continued M&A in the retail world with the likes of Jet.co and Dollar Shave Club? Items Mentioned In Today's Show: Ben's Fave Book: The Goldfinch Ben's Most Recent Investment: Everytable As always you can follow Harry, The Twenty Minute VC and Ben on Twitter here! Likewise, you can follow Harry on Snapchat here for mojito madness and all things 20VC. Eve make 1 perfect mattress – made with 3 layer technology and next generation memory foam. It comes packaged in a beautiful box and arrives the day after you order. You get 100 nights to try it with free return pick-up – it really is the perfect mattress for everyone. Just go online to evemattress.co.ukand enter the code 20VC for £50 off. Everybody deserves the perfect start with Eve. Cooley are the global law firm built around startups and venture capital. Since forming the first venture fund in Silicon Valley, Cooley has formed more venture capital funds than any other law firm in the world, with 50+ years working with VCs. They help VCs form and manage funds, make investments and handle the myriad issues that arise through a fund's lifetime. So to learn more about the #1 most active law firm representing VC-backed companies going public. Head over to cooley.com and also at cooleygo.com.

5 Sep 201631min

20VC: How To Win The Strategic Process Of Fundraising and Optimising Co-Founder Relationships and Break Ups with Kathryn Minshew, Founder & CEO @ The Muse

20VC: How To Win The Strategic Process Of Fundraising and Optimising Co-Founder Relationships and Break Ups with Kathryn Minshew, Founder & CEO @ The Muse

Kathryn Minshew is the Founder & CEO @ The Muse, named to Forbes' 30 Under 30 in Media and Inc.'s 15 Women to Watch in Tech. Before founding The Muse, Kathryn worked on vaccines in Rwanda and Malawi with the Clinton Health Access Initiative and was previously at McKinsey. Kathryn has spoken at MIT and Harvard, appeared on The TODAY Show and CNN, and contributes on career and entrepreneurship to the Wall Street Journal and Harvard Business Review. In Today's Episode You Will Learn: 1.) How Kathryn came to be Founder of The Muse following charity work in Rwanda? 2.) Question from Adam Quinton (investor): What is it about Kathryn and Alex's relationship that works so well? How do they deal with founder disputes? 3.) Prior to The Muse, Alex and Kathryn founded another business with 2 other founders. What did they learn from the breakup and how have they applied to The Muse? 4.) How has Kathryn managed to maintain startup ownership culture as the team has grown to over 100 people ? 5.) The Muse has now raised large Series A & B rounds. What were the lessons Kathryn learnt along the way and what would she do differently for the C round? Items Mentioned In Today's Show: Kathryn's Fave Blog and Newsletter: The Atlantic, The New York Times Kathryn's Fave Book: Arcadia by Tom Stoppard As always you can follow Harry, The Twenty Minute VC and Kathryn on Twitter here! Likewise, you can follow Harry on Snapchat here for mojito madness and all things 20VC. Eve make 1 perfect mattress – made with 3 layer technology and next generation memory foam. It comes packaged in a beautiful box and arrives the day after you order. You get 100 nights to try it with free return pick-up – it really is the perfect mattress for everyone. Just go online to evemattress.co.uk and enter the code 20VC for £50 off. Everybody deserves the perfect start with Eve. Did you know companies that regularly communicate with stakeholders regularly are 200% more likely to get follow on funding? Visible.vc is the leader in stakeholder communication & engagement powering updates & reports for over 1,600 companies including customers Amazon and Skyscanner. They integrate with apps you already use to run your business like Google Sheets, Quickbooks, Xero, Salesforce, Stripe and more. Listeners make sure to check out visible.vc/20 to get an exclusive deal just for you and schedule a call with your own data analyst.

2 Sep 201630min

20VC: Why Great Founders Are Both Visionary & Stubborn, The Investment Mindset Shift From Angel To VC & How To React When The 'S*** Hits The Fan?' with Jesse Middleton, General Partner @ Flybridge Capital Partners

20VC: Why Great Founders Are Both Visionary & Stubborn, The Investment Mindset Shift From Angel To VC & How To React When The 'S*** Hits The Fan?' with Jesse Middleton, General Partner @ Flybridge Capital Partners

Jesse Middleton is a General Partner @ Flybridge Capital Partners. Prior to joining Flybridge, Jesse was an early executive at WeWork, one of the fastest growing and most valuable startups in history. He co-founded WeWork Labs in 2011, and ran WeWork X, M&A, startup investments, business and digital product development as well as inside sales during his five-year tenure at the company. Prior to WeWork, Jesse was the co-founder and CEO of Backstory, a venture backed startup. Jesse also has experience as a prolific angel investor having invested in the like of Fitmob (acq by ClassPass) YourTrove acq by LiveNation and inDinero, who you might remember we had Jessica Mah, Founder @ inDinero on the show. In Today's Episode You Will Learn: 1.) How Jesse made the transition from operator with WeWork to General Partner @ Flybridge? 2.) At what stage does founder vision transition to become stubbornness? How does Jesse approach the situation of telling a founder when it is not working? 3.) How does Jesse's investment mindset shift from making the move from angel to VC with fiduciary responsibility? 4.) How does Jesse look to develop pattern recognition as a new entrant to VC? How important a role does mentorship play for Jesse? 5.) What are the characteristics Jesse looks for in a founder that suggest an innate problem solver? How does Jesse deal with problems when the 'shit hits the fan?' Items Mentioned In Today's Show: Jesse's Fave Blog and Newsletter: Purple, The Skimm Jesse's Fave Book: Leadership & The Challenge of Self Deception Jesse's Most Recent Investment: Squire As always you can follow Harry, The Twenty Minute VC and Jesse on Twitter here! Likewise, you can follow Harry on Snapchat here for mojito madness and all things 20VC. Eve make 1 perfect mattress – made with 3 layer technology and next generation memory foam. It comes packaged in a beautiful box and arrives the day after you order. You get 100 nights to try it with free return pick-up – it really is the perfect mattress for everyone. Just go online to evemattress.co.ukand enter the code 20VC for £50 off. Everybody deserves the perfect start with Eve.

31 Aug 201630min

20VC: Science Inc's Peter Pham on Why The Battle Between Entrepreneurs & VCs Is Unfair, How To Even The Playing Field & How To Tell When A VC Really Is Interested

20VC: Science Inc's Peter Pham on Why The Battle Between Entrepreneurs & VCs Is Unfair, How To Even The Playing Field & How To Tell When A VC Really Is Interested

Peter Pham is a Co-Founder at Science, the startup studio that helps incubate companies co-building them alongside CEO's, with recent companies like Dollar Shave Club (acquired by Unilever for $1B) and leading marketplace, DogVacay. More recently Science created created one of the top 100 iOS Apps called Wishbone. Peter has also helped his portfolio raise over $350M in that time. Previously as an operator, he led Photobucket to its $300M acquisition by Fox Interactive Media as well as CEO of BillShrink (acquired by MasterCard.) In Today's Episode You Will Learn: 1.) How Peter made the transition from operator to company builder with Science? 2.) How does Peter approach the fundraising process itself? How does he instruct founders about the right ways to approach and enter the fundraising game? 3.) How can entrepreneurs determine whether a VC is saying not to them? What are the signs that an investor is genuinely interested? 4.) With 3,000 no's from investors, how does that affect Peter's mentality? How does he avoid the negativity surrounding a VC saying no? 5.) What are Peter's major learnings on how companies scale effectively today? How important are network effects to this scaling? Items Mentioned In Today's Show: Peter's Fave Blog and Newsletter: Recode Peter's Fave Book: How To Win Friends & Influence People Peter's Most Recent Investment: Handstand App As always you can follow Harry, The Twenty Minute VC and Peter on Twitter here! Likewise, you can follow Harry on Snapchat here for mojito madness and all things 20VC. Eve make 1 perfect mattress – made with 3 layer technology and next generation memory foam. It comes packaged in a beautiful box and arrives the day after you order. You get 100 nights to try it with free return pick-up – it really is the perfect mattress for everyone. Just go online to evemattress.co.uk and enter the code 20VC for £50 off. Everybody deserves the perfect start with Eve.

29 Aug 201631min

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