303: Facing Fear with Hope with Nicole Packin

How do you face fear? Fake it until you make it? Nicole Packin, owner of Miami Pet Concierge & The Packin Method, joins the show to share how she worked through her fears and self doubt in starting her business. Nicole ran her business for 15 years, then decided to set up in a brand new location, several states away. She gives us some insight into what it's like operating across state lines and why it's critical to stay fresh and up-to-date as a business. Nicole also shares how HOPE is the key to running a successful pet care business.

**Topics on this episode:**
* What does concierge mean?
* Staying fresh in business
* Starting a treadmill service
* Overcoming fear
* H.O.P.E.

**Main take away:** Running a business takes faith in yourself and trial and error.

**About our guest:**

Nicole's career working with animals began in Los Angeles, California. After graduating from the University of Miami with a BS in Communication, Nicole moved to the West Coast to pursue a television career as a writer. While working for William Morris Endeavor (formerly known as William Morris Agency), Spelling Television, and Jerry Bruckheimer Television, Nicole began volunteering for The Amanda Foundation, an animal welfare organization.

Finding her work with dogs a life changer, Nicole moved back to Miami, Florida, intending to learn all she could about animal welfare in her hometown. Immediately, Nicole began working for the Humane Society of Greater Miami. She was involved in all aspects of the organization's operations and fundraising and helped lead the capital campaign for the organization's Soffer-Fine Adoption Center in North Miami Beach, Florida.

In 2007, Miami Pet Concierge was developed and began out of both a labor of love and need. After years of working in and around the animal shelter system, Nicole learned that one of the number one reasons pets were being given up or returned was "time," or lack thereof. With this knowledge, Nicole started a business to help pet owners become great pet parents. With just a little guidance, education, and support, Nicole has had the opportunity to work hand and paw with thousands of amazing domesticated animals and their families, caring for and teaching them how to cohabitate peacefully.

Having moved to Dallas, Texas, to be closer to family, Nicole will begin her new "pet" project in August 2022 with The Packin Method. Dallas' ONLY mobile Canine Gym will work to better dogs' mental, emotional, and physical health by providing treadmill workouts, massage & bodywork, and dog walks. Combining her years of rehabilitative and animal behavior studies and understanding that dogs need both mental and physical stimulation to be well-balanced, Nicole created a service that would combine both in a temperature-controlled environment and bring the service to her clients.

When not running Miami Pet Concierge and The Packin Method or in school, Nicole is an active volunteer at Canine Companion for Independence and Operation Kindness. She is married and is the proud momma to Slater (Russian Blue mix), Kevin & Jenny (Spinone Italiano's).

**Links:**
The Packin Method: https://www.facebook.com/thepackinmethod

Miami Pet Concierge: https://www.facebook.com/MiamiPetConcierge

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[Full show notes and transcript](https://www.petsitterconfessional.com/episodes/303)