305: Advocating for Pet Parents with Tannis Martin

Summary:

What does it mean to alleviate pet parent guilt? Tannis Martin, owner of Pawty Waggin, saw firsthand the power and impact pet care services had on pet owners, and knew she had found her calling. Tannis shares how she focuses on serving her human clients by helping to make her community more pet friendly and advocating for pet owners. Tannis grew her business extensively without a website and gives some insight into how she did that, but how ultimately she knew a website would benefit her company. She also breaks down her pet taxi service and how it became known not just to pet owners but to the local vet clinics and hospital as well.

Main topics:

• Knowing your purpose
• Using your email list
• Growing without a website
• Pet taxi services

Main takeaway: Defining the purpose of your company helps connect with potential clients and keeps YOU consistent in your business.

About our guest:

For time pressed busy professional pet families, Paw'ty Waggin is alleviating pet-parent guilt throughout the Fraser Valley by delivering premium services that help balance both pet guardians and their pet's busy schedules. Pets never need to miss another appointment or be stuck without a potty break again. A new concept to keeping your furry or tail feathered friends connected to their current services in order to foster optimal wellness for pets throughout the Fraser Valley.

Tannis Martin is owner/operator and a pet enthusiast. I use to own large breeds in my early days, now baby two small little one within my own home. With previous Early Childcare Education and production in my background, I have always been passionate about children and animals while aware of the importance of animal/human bonding and development. I have a deep desire to nurture my own love of pets through maintaining pet connections to the wellness industry thus promoting healthy longevity for your furry companion.

Links:

Website

Tannis on LinkedIn

The episode that convinced her to hire.

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Full show notes and transcript

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