459: Try, Fail, and Adjust with Marie and Justin Plummer

What does it take to embrace creativity and flexibility as a business owner? Running a successful pet care business involves much more than providing excellent care for animals. It's about creative problem-solving, adaptability, and understanding the deep connection between pets and their families. Marie and Justin Plummer, the entrepreneurial duo behind Winston Salem Dog Care, share their journey from a small start-up to a thriving business with 17 employees. Their discussion delves into the nuances of hiring staff with a focus on professionalism in the pet care industry, while also maintaining a deeply personal touch. They highlight the importance of iteration in refining their hiring and onboarding processes and the role of technology in facilitating growth. The Plummers' story is a testament to the power of creativity, flexibility, and continuous learning in building a business that not only succeeds but also brings joy and satisfaction to its owners and clients alike.

Main topics:

• Managing Growth

• Hiring & Onboarding Process

• Technology Integration

• Creative Problem-Solving

Main takeaway: Is the business working for us, or are we employees in our business.

About our guests:

Marie Plummer, Owner & Founder

I am a wife, a mother to 3, and a lover of ALL animals, especially my whippet, Vera.

For as long as I can remember, I have been rescuing and taking care of all kinds of animals. I began pet sitting in high school and continued into college.

Winston Salem Dog Care was born out of my love for my 1st and most precious whippet, Patton. As he began to age into his teens it became important to me to find quality in-home pet care when I needed to be away. After struggling to find that care sometimes, I set out to be that caregiver for others. A few ideas later, and here we are.

Justin Plummer, Owner

Over the past 4 years, I have been blessed to partner with my wife to build one of Winston-Salem's finest pet care companies. After receiving training from the Whippet rescue of Asheville, we are excited to now use that knowledge to service Winston-Salem at a higher level.

We have had dogs of our own the majority of our marriage. Little did I expect, that January night, when she showed up with a Whippet, what a journey we had started and what a dynamic Patton would being to create our lives. 3 dogs and 3 kids later, here we are.

Links:

wsdogcare@gmail.com

https://www.wsdogcare.com

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Full show notes and transcript

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