469: Pets, People, and Purpose with Carla McClellan

In the ever-evolving landscape of pet care, how do you carve a niche that not only serves your clients but also gives back to the community? Carla McClellan, the founder and owner of Tallahassee Lassie Pet Care, shares her journey from a modest beginning to leading a thriving business that puts community at its heart. With a rich background in social work and public health, Carla infuses her business with a unique blend of care, compassion, and community service. From establishing partnerships with local nonprofits to launching mobile pet food pantries, she's on a mission to ensure no pet or pet owner in Tallahassee goes unsupported. Carla's approach goes beyond pet sitting; it's about building a community network that uplifts every member. Join us as Carla shares her insights on growing a business that not only looks after pets but fosters a sense of belonging and support within the community.

Main topics

• Client Relationships

• Pet Pantries Initiative

• Community Partnerships

• Employee Engagement

Main takeaway: Embrace the power of integrating community service into your business model, to not only enhance your brand but also to make a tangible difference in your community.

About our guest:

Carla returned to the Tallahassee area in 2014 where she was working in social work. After some soul searching, she made the decision to use her social work skills in the pet world as well as continue with the human side, their owners. Carla has over 20 years experience caring for animals and has owned a pet most of her life. She is currently mom to two pugs and one cat. Along with a few outdoor cats she feeds every evening.

Carla is certified in pet CPR and First Aid by the Pet Health Academy and is a member of Pet Sitters International and National Association of Professional Pet Sitters. She takes this knowledge and receives Continuing Education Units, along with providing training to her team. She also utilizes Pet Pro Hero and Fetch Find in teaching her team.

One of the most important aspects of this work is community - for her to hire within the community, spend local dollars, and participate in local non-profits within the community. She uses her business as a vehicle of good, always.

Links:

https://www.tallahasseelassiepetcare.com

https://www.facebook.com/tallylassiepets

https://www.instagram.com/tallylassiepets/

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Full show notes and transcript

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