322: Luke Burgis, What fuels our desires? (Strategy Skills classics)

For this episode, let's revisit one of Strategy Skills classics where we take a brief look at how to conduct a value chain analysis.  Click here to see the full study and here to see the merger study and market entry study. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

9 Mars 20228min

Welcome to Strategy Skills episode 222, an episode with bestselling author and award-winning consultant Stan Bernard, MD, M.B.A. Get Stan's book here: https://amzn.to/3MRzd4t In this episode, Stan spoke about the transcender system and how it has changed the game for many companies that are globally known today. He discussed how we can use this approach to communicate, inspire, and influence people. We will learn why top executives consider the transcender system the most powerful winning system for companies and their products. Stan Bernard, MD, M.B.A., is an internationally recognized, award-winning global competition consultant, keynote speaker, and bestselling author. He is the president of Bernard Associates, L.L.C. and the creator of the Transcender System™. Dr. Bernard is a former Senior Fellow at the Wharton School of Business, where he taught marketing to M.B.A. students for 14 years. He has been featured on television and in leading publications, including The Wall Street Journal, Forbes, and Bloomberg Businessweek. For nearly four decades, Dr. Bernard has consulted with over a dozen Fortune 500 firms and 150 other leading companies spanning six continents. He has been involved in more than 300 product launches involving over 60 countries. Over 15,000 professionals have participated in his firm's Competitive Simulations ("business war games"), Transcender System Training Workshops, Transcender System Seminars, and speaking engagements. Dr. Bernard received his M.B.A. from The Wharton School of Business and his medical degree from Baylor College of Medicine. Brands Don't Win: How Transcenders Change the Game. Stan Bernard, MD, M.B.A.: https://amzn.to/3MRzd4t

7 Mars 20221h 2min

For this episode, let's revisit one of Strategy Skills classics where we discuss corporate strategy. In this episode, we explain why conventional and step-by-step strategy analysis will always yield the incorrect answers in any corporate strategy study. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

2 Mars 202232min

For this episode, let's revisit one of Strategy Skills classics, where we discuss when a consultant must dissent and how it should be done. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

28 Feb 202213min

For this episode, let's revisit one of Strategy Skills classics where we shared five tips to fight fatigue. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

23 Feb 202216min

Welcome to Strategy Skills episode 218, an episode with a sought-after keynote speaker and a National Champion storyteller, Kindra Hall. Get Kindra's book here: https://amzn.to/3sRmOp3 In this episode, Kindra spoke about the importance of understanding the power of stories that an individual tells and believes and how it impacts our daily lives. She discussed how self-stories influence everything you do, everything you say, and everything you are. Kindra Hall is President and Chief Storytelling Officer at Steller Collective, a consulting firm focused on the strategic application of storytelling to today’s communication challenges. Kindra is one of the most sought-after keynote speakers trusted by global brands to deliver presentations and training that inspire teams and individuals to better communicate the value of their company, their products and their individuality through strategic storytelling. What began as a chance encounter at age 13 with a storytelling cassette tape grew into a passion for not only telling stories, but a mastery for teaching others the methods and science of storytelling so they can better tell their own. Kindra was a National Champion storyteller, a member of the Board of Directors of the National Storytelling Network and has her master’s degree in communications where she conducted original research studying the role of storytelling in defining and revealing organizational culture. She is a former Director of Marketing and VP of Sales. Today, Kindra’s work can be seen at Inc.com, Entrepreneur.com and as a contributing editor for SUCCESS Magazine. Kindra’s message spans all industries and her clients include Facebook, Hilton Hotels, Tyson Foods, Target, Berkshire Hathaway and the Harvard Medical School. Her much anticipated book will be released by Harper Leadership in the fall of 2019. Regardless of the industry, Kindra has become a conference favorite for her clients. The blend of inspiration and education in her keynotes mean that audiences leave feeling excited and equipped to finally put their stories to work in a tangible way. Choose Your Story, Change Your Life: Silence Your Inner Critic and Rewrite Your Life from the Inside Out. Kindra Hall: https://amzn.to/3sRmOp3 Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

21 Feb 202251min

For this episode, let's revisit one of Strategy Skills classics where we discuss a special type of case study called a period case study which is significantly harder to do, but incredibly useful. Most consultants prefer case studying the latest and greatest fad, which is extremely misleading, as explained in this podcast. Click here to see the full study and here to see the merger study and market entry study. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

16 Feb 202212min

For this episode, let's revisit one of Strategy Skills classics where we discuss the tough work being done by the Organizational Design team. We discuss the three tensions which drive all Organizational Design recommendations and the trade-offs required. We also spoke about the most important requirement to implement a new culture and structure at any company, and it is quite simple to do. As you will see, the Organizational Design stream is struggling in the study. Click here to see the full Corporate Strategy & Transformation study and here to see the merger study and market entry study. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

14 Feb 202215min