379: Ex Microsoft AI Strategy Expert on Strategy and Vision in the era of Artificial Intelligence (with Brian Evergreen)

Welcome to Strategy Skills episode 345, an interview with the Chairman of the BCG Henderson Institute, BCG's think tank for new ideas in management and strategy. Martin has authored numerous books, including Your Strategy Needs a Strategy and The Imagination Machine, a handbook about how to systematically harness imagination to generate new ideas and transform businesses. Get Martin's book here: The Imagination Machine: How to Spark New Ideas and Create Your Company's Future. Martin Reeves and Jack Fuller: https://www.amazon.com/Imagination-Machine-Create-Companys-Future/dp/1647820863 Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

10 Maj 20231h 1min

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email team@firmsconsulting.com Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

8 Maj 202311min

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email team@firmsconsulting.com Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

3 Maj 202311min

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email team@firmsconsulting.com Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

1 Maj 20239min

Welcome to Strategy Skills episode 341, an interview with the author of Inside the Competitor's Mindset, John Horn, where he shares proven techniques to help businesses think like the competition and understand why they act the way they do. Inside the Competitor's Mindset presents a systematic approach to competitive intelligence that starts with three frameworks to get inside the competitor's mindset, predict their reactions to your moves, and assess whether the competition is getting ready for a spontaneous move of their own. John Horn is a professor of practice in economics at the Olin Business School at Washington University in St. Louis. He teaches MBA students microeconomics, macroeconomics, and global business. John was a Senior Expert in the Strategy Practice of McKinsey & Company for 9 years, working with clients on competitive strategy, war gaming workshops, and corporate and business unit strategy across a variety of industries and geographies. He helped over 100 clients with war game workshops and developed a set of simulation exercises to help companies understand the challenges of reallocating resources. He continues to consult through his LLC: Gateway Competitive Insights. John has published nine papers in the McKinsey Quarterly and three in the Harvard Business Review, mostly on the application of behavioral economics and competitive insight to business strategy. John has a PhD in economics from Harvard University, where he also received a Masters degree in economics. Get John's book here: Inside the Competitor's Mindset: How to Predict Their Next Move and Position Yourself for Success. John Horn https://www.amazon.com/Inside-Competitors-Mindset-Position-Management-ebook/dp/B0B6B6KWQ6/ref=sr_1_1?crid=3ABN4GWJ5ZXMX&keywords=inside+the+competitor%27s+mindset&qid=1682495837&s=digital-text&sprefix=inside+the+competitor%27s+mind%2Cdigital-text%2C293&sr=1-1 Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

26 Apr 20231h

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email team@firmsconsulting.com Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

24 Apr 20236min

For this episode, let's revisit a Strategy Skills classic from a 10 episode program to help our clients and customers measurably, radically transform their careers through The Author Program. How would your career, reputation, and earnings change as a published author? Imagine your client interactions when potential and current clients saw your thinking in a published book before they met you? Imagine the time you would save not having to explain your ideas and the value you could add to them? Imagine the fee premium you could earn? Imagine avoiding awkward meetings trying to establish your credibility? Imagine how many potential clients would find you and reach out to you? Learn more and see the application guidelines: https://www.firmsconsulting.com/experts-published-author-program/ Apply: email team@firmsconsulting.com Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

19 Apr 20236min

Welcome to Strategy Skills episode 338, an interview with Ryan McAnnally-Linz, coauthor of Life Worth Living: A Guide to What Matters Most. This book provides readers with jumping-off points, road maps, and habits of reflection for figuring out where their lives hold meaning and where things need to change. The book draws from major world religions and from impressively truthful and courageous figures such as Jesus, Muhammad, the Buddha, Aristotle, Socrates, Martin Luther King, Jr., the Dalai Lama, Ida B. Wells, James Baldwin, Mary Wollstonecraft, Confucius, and Nietzsche, to name a few. The authors' goal is for readers to define and create a flourishing life, and answer one of life's most pressing questions: how are we to live? Ryan McAnnally-Linz is the associate director of the Yale Center for Faith & Culture. He is a coauthor with Volf of The Home of God and Public Faith in Action (Brazos), a 2016 Publishers Weekly Best Book in religion, and has written for The Washington Post's Acts of Faith, Sojourners, and The Christian Century. Get Ryan's book here: Life Worth Living: A Guide to What Matters Most. Miroslav Volf, Matthew Croasmun, Ryan McAnnally-Linz. https://www.amazon.com/Life-Worth-Living-Guide-Matters-ebook/dp/B0B5CZ6YM3/ref=sr_1_1?crid=1C3TO2I7SIO5M&keywords=life+worth+living&qid=1681712806&s=digital-text&sprefix=life+worth+livin%2Cdigital-text%2C311&sr=1-1 Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

17 Apr 202355min