510: How to solve the crux (with Richard Rumelt)

510: How to solve the crux (with Richard Rumelt)

Welcome to an episode with Emeritus Professor at UCLA Anderson, Richard Rumelt.

Get Richard's book here: https://amzn.to/3OrNfuK

In this episode, Richard iterated the real meaning of strategy, which many companies today confuse with a list of their goals and ambitions. Strategy is problem-solving – a clever way of dealing with a challenge, opponent, or problem. It also involves selecting which battle you fight because you cannot fight them all. As a great strategist, you need to select battles that you can win.

Richard also explained the crux or the biggest challenge that companies need to identify, emphasize, and concentrate their resources on until it is fixed or solved. As Richard mentioned in this episode, "the primary thing about strategy is that it is about a concentration of resources. It is about focus."

Richard Rumelt received his doctorate from the Harvard Business School in 1972, having previously earned a Master of Science in electrical engineering from UC Berkeley. He worked as a systems engineer at the Jet Propulsion Laboratories and served on the faculty of the Harvard Business School. He joined the UCLA faculty in 1976. He also served as a faculty at INSEAD, France for three years. At INSEAD, Rumelt headed the Corporate Renewal Initiative, a research-intervention center devoted to the study and practice of corporate transformation.

Rumelt was president of the Strategic Management Society from 1995 to 1998. He received the Irwin Prize for his book Strategy, Structure, and Economic Performance. In 1997, he was appointed Telecom Italia Strategy Fellow, a position he held until April 2000. He has won teaching awards at UCLA and received a best paper prize in 1997 from the Strategic Management Journal.

Get Richard's book here:

The Crux: How Leaders Become Strategists, Richard Rumelt: https://amzn.to/3OrNfuK

Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

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172: CEOs Who Love Consultants At Their Peril

172: CEOs Who Love Consultants At Their Peril

One of the great myths among aspiring consultants, is that strategy consultants go in and basically take over and run the entire strategy and direction of a company. That does happen at times, but is more the exception than the norm. In fact, there are dangers to this outsourcing of thinking. Yet, the danger is not the outsourcing itself, but rather who is doing the outsourcing: a strong and accountable CEO or a weak CEO. The greatest risk to a company is a weak CEO who outsources accountability to consultants. In this podcast, I discuss my own personal experiencing of advising such a CEO and the chaos which ensued.

21 Dec 201322min

171: Structure Fails At 60% McKinsey Cases

171: Structure Fails At 60% McKinsey Cases

At least 90% of aspiring management consultants assume that all McKinsey et al cases MUST be solved with frameworks. That is a dangerous myth. At least 60% of all McKinsey full cases (we are not referring to brainstorming, estimates etc) cannot be solved with structures and you will fail if you used structures to solve them. In this podcast, we use the experiences of a client, Felix, to explain how to identify this second group of cases and what you can do to solve them. We particularly look at Felix's coaching session with Kevin Coyne, ex-McKinsey Worldwide Strategy Co-Leader, in Season One of The Consulting Offer.

15 Dec 201312min

170: Baker + Rhodes Scholars

170: Baker + Rhodes Scholars

This podcast describes the journeys of two people and where they ended up in life. The first is one of Harvard's most distinguished MBA graduates ever who was not even invited to a McKinsey internship interview. The second is a McKinsey Principal from humble beginnings who is rejected the partnership, not once, but twice. Who they are and what they eventually achieve professionally is a lesson in perseverance, confidence and being analytic.

9 Dec 201316min

169: Building a McKinsey BTO Killer

169: Building a McKinsey BTO Killer

In early 2013, we were invited by the chairman of a major IT/Outsourcing provider to analyze their business and determine why their significant acquisitions of strategy/operations/general consulting skills had not created a "McKinsey-Killer".

3 Dec 201346min

168: Corporate Strategy Vs Strategy

168: Corporate Strategy Vs Strategy

After 11 years of corporate strategy consulting with the firm, 3 of them as principal, I have tended to take for granted that everyone knows the difference between corporate strategy and other types of strategy engagements like developing a market entry strategy or a pricing strategy. Yet, that is not true.

27 Nov 201330min

167: Consulting Values In Action

167: Consulting Values In Action

An hour ago I ran a screening call for case coaching with a candidate I will call Hector from Deloitte, let's assume the Santiago office. The student was at a very élite school, I will call Wharton. This tiny Deloitte office had for the first time offered to pay for an employee's MBA studies – a huge investment for them. McKinsey was now aggressively trying to recruit the candidate and he was on the brink of pursuing this. I was extremely proud of the way Hector reacted when, upon learning of the source of his funding and obligations, I immediately refused to conduct the screening call because it was not in his best interest. In these moments, we get to see tomorrow's leaders forged.

21 Nov 201319min

166: You Cannot Join McKinsey Strategy

166: You Cannot Join McKinsey Strategy

Far too many candidates demonstrate poor knowledge of consulting by insisting that they want to work for McKinsey strategy and not operations or BTO. This is a flawed strategy which will only hurt their chances in the short, medium and long-term. This podcast explains why and how to compensate for this misunderstanding.

15 Nov 201310min

165: How Do You Gain More Experience

165: How Do You Gain More Experience

Many candidates are declined with the suggestion to gain more work experience. Unfortunately, candidates take this feedback at face value. This podcast explains what this feedback means and suggests a vital shortcut to fix this problem. Hint, it does not require work experience at all.

9 Nov 201312min

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