516: Netflix with ads: Is it a good strategy? (with Amanda Lotz)

516: Netflix with ads: Is it a good strategy? (with Amanda Lotz)

Welcome to an episode with a professor at Queensland University of Technology, Amanda Lotz.

In this episode, Amanda shares her insights as a media expert about Netflix's recent announcement that they are introducing an ad-supported version of their streaming service. She spoke about the challenges that Netflix may face as it goes down the advertising route. Amanda discussed the pros and cons of a subscription-based model versus an advertisement-based model and what it will be for Netflix as it launches its new strategy.

Amanda Lotz is a media scholar, professor, and industry consultant. Her expertise includes media industries, digital distribution, the future of television, the business of media, and net neutrality.

Amanda leads the Transforming Media Industries research project in the Digital Media Research Centre at Queensland University of Technology. She is the author, coauthor, or editor of eleven books that explore television and media industries, including Netflix and Streaming Video: The Business of Subscriber-Funded Video on Demand, Media Disrupted: Surviving Cannibals, Pirates and Streaming Wars, We Now Disrupt This Broadcast: How Cable Transformed Television and the Internet Revolutionized It All, The Television Will Be Revolutionized, and Portals: A Treatise on Internet-Distributed Television.

Her most recent books explore the connections between internet-distributed services such as Netflix and the legacy television industry, as well as the business strategies and revenue models that differ. Her award-winning book, The Television Will Be Revolutionized, now in its second edition, has been translated into Mandarin, Korean, Italian, and Polish. She is frequently interviewed by NPR's Marketplace, has appeared on BBC, CNN's The Nineties, HuffPost Live, and ZDF (German television network), and has been interviewed for articles in the Los Angeles Times, The Guardian, The Atlantic, Christian Science Monitor, the Associated Press, Wired, and Men's Health among many others. She publishes articles about the business of television at Quartz, Salon, The New Republic, hosts the Media Business Matters podcast, and tweets about television and media @DrTVLotz.

Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

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471: Three career path options for consulting partners (Strategy Skills classics)

471: Three career path options for consulting partners (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills where we discuss the 3 career path options that consultants face once they become partners. We discuss each career path and what it means for a consultant's career. These are differences that are crucial to know and understand because partner career paths that appear to be more attractive often lead to disappointing results. For example, did you know it is a really bad idea to emulate the career path of all the McKinsey and BCG partners who appear in the McKinsey Quarterly, BCG perspectives, and HBR? This counter-intuitive podcast will explain why. Many consultants don't spend enough time analyzing and considering the implications of following each career path. They take a superficial look at who are the partners most known and respected within the firm and try to emulate those partners. Yet, down the road, they often end up at a dead end. We further address which partner career path you should follow if your goal is to become a CEO one day. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

11 Maj 202213min

470: When should you not brand yourself ex McKinsey (Strategy Skills classics)

470: When should you not brand yourself ex McKinsey (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills where we talk about one of the issues that we deal with at Firmsconsulting and which many ex employees of major consulting firms (e.g. ex McKinsey and ex BCG consultants) encounter as they embark on building their own boutique consulting firms or even when they join other consulting firm as employees. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

9 Maj 202210min

469: Great management consultants are artists (Strategy Skills classics)

469: Great management consultants are artists (Strategy Skills classics)

How do you become an outstanding management consultant? Should you excel at analysis? Should you master problem-solving? Should you become the world's most gifted communicator? You could master all of the aforementioned items and still be an average management consultant at best. Great management consultants have all these skills but they have one more quality that makes them great, they are not just competent business people but they are also artists. For this episode, let's revisit one of the classics by Strategy Skills where we explain the mindset we encourage teams to use on the study. This is the mindset I used in my career and it is very different from what you would expect. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

4 Maj 202223min

468: Tesla's strategy. Co-hosted by Bill Matassoni (Strategy Skills classics)

468: Tesla's strategy. Co-hosted by Bill Matassoni (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills with Bill Matassoni, where we discussed a topic about Tesla's strategy. Every now and then, someone comes along and makes the subject of management both fun and insightful. That's what Bill Matassoni has done in his memoir—a combination of compelling stories and contrarian substance—that covers his forty-year career selling what he calls "ephemeral things." In addition to the memoir, Bill plays host to a series of videos that are entertaining, irreverent, and filled with his conviction that marketing is the primary driver of progress in both commercial and social markets. We will soon release Bill Matassoni's memoir and documentary series. If you would like to read a bonus chapter, view advance content and receive other exclusive strategy material, please sign up below. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

2 Maj 202233min

467: Can a functional partner lead the workshop over a sector partner? (Strategy Skills classics)

467: Can a functional partner lead the workshop over a sector partner? (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills, where we discuss whether a strategy (functional) partner can/should lead the workshop over an energy (sector) partner. There is a difference, and the answer is not obvious. Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

27 Apr 202219min

466: Does the strategy workshop offer precise answers? (Strategy Skills Classics)

466: Does the strategy workshop offer precise answers? (Strategy Skills Classics)

For this episode, let's revisit one of the classics by Strategy Skills, where we answer a question, "Does the strategy workshop offer precise answers?" Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

25 Apr 202214min

465: How to protect yourself from cyber threats (with Adam Levin)

465: How to protect yourself from cyber threats (with Adam Levin)

Welcome to an episode with a recognized expert on cybersecurity, privacy, identity theft, fraud, and personal finance, Adam Levin. In this episode, Adam speaks about various digital threats that individuals and organizations face today. He shares that anyone can be a cyber-crime target: consumers, businesses, companies, or the government. He shares valuable insights about cybersecurity and ways to protect yourself and your organization from cyber-crimes. Adam K. Levin is the Former Director of the New Jersey Division of Consumer Affairs, the founder of CyberScout, and co-founder of Credit.com. He is a graduate of Stanford University and the University of Michigan School of Law. Levin is a sought-after speaker who, during his career in the public and private sectors, has shared his expertise with numerous state and federal regulators and legislative committees, and appeared before a wide variety of organizations—government, law enforcement, public interest, education, human resources, insurance and financial services—throughout the United States and Europe. Levin's mission is to educate consumers, businesses, law enforcement officials, and lawmakers on identity management and protection, privacy, credit, and election security issues. He has appeared on The Today Show, Good Morning America, CBS Evening News, CNBC Closing Bell, MSNBC, Fox Business, Fox & Friends, ABC World News Tonight, ABC News Nightline, PBS Nightly Business Report, and many others. His radio appearances include NPR, ABC News Radio, Bloomberg Radio, the Associated Press Radio, CBS News Radio, 1010 Wins, WTOP and SiriusXM. Levin is also a regular commentator for print and digital journalism, including the New York Times, Associated Press, the Wall Street Journal, the Los Angeles Times, USA Today, and the Chicago Tribune. Check out a fun cybersecurity podcast with Adam Levin: "What the Hack with Adam Levin" is true cybercrime with dad jokes. It's a no-shame zone for anyone who's ever been scammed, hacked, phished or cyber-bushwhacked. Every week, it features fascinating people talking about the terrifying, annoying, embarrassing, or infuriating things they've experienced online. Join consumer affairs veteran Adam Levin with co-hosts Beau "Hack Me" Friedlander and Travis "Here's What Actually Happened" Taylor for a good story and tips on how to make yourself a little harder to hack. Get Adam's book here: Swiped: How to Protect Yourself in a World Full of Scammers, Phishers, and Identity Thieves. Adam Levin: https://amzn.to/3sKTO42

20 Apr 20221h 6min

464: Should I email the full deck to participants before the strategy workshop? (Strategy Skills classics)

464: Should I email the full deck to participants before the strategy workshop? (Strategy Skills classics)

For this episode, let's revisit one of the classics by Strategy Skills, where we answer a question, "Should I email the full deck to participants before the strategy workshop?" Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

18 Apr 202213min

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