518: Discover your unfair advantage (with Ash Ali & Hasan Kubba)

518: Discover your unfair advantage (with Ash Ali & Hasan Kubba)

Welcome to an episode with startup entrepreneurs Ash Ali and Hasan Kubba. Get Ash and Hasan's book here: https://amzn.to/3Q8ctPD

In this episode, we speak about the concept of unfair advantage and the process of identifying and managing it so it's your edge over any competition. Many people have the limiting belief that they don't have something authentic to offer, but what they don't realize is that we all have unique skill sets and talents. It only takes self-awareness to realize that the ingredients to success are already within you.

Ash Ali is an award-winning serial tech entrepreneur and angel investor. Ash sold his first internet business at just 19 years old (and most recently, his Dubai-based on-demand mobile app startup in 2018). As the first marketing director of Just Eat UK, which IPO'd for £1.5 billion, he was included in the Top 250 Growth Hackers, as well as the Top 100 Asian Tech Stars in the UK. With over 20 years of hands-on experience creating and growing startups, he has consulted, advised, and invested in hundreds of startups at various funding stages. Ash is a highly sought-after international speaker and expert on digital disruption and tech transformation, and has spoken at numerous global organizations and conferences, including Salesforce, Ernst & Young, and TEDx. He is currently co-founder of Uhubs, a new skills training platform that helps entrepreneurs and professionals upskill.

Hasan Kubba is an author, entrepreneur, and startup strategist. Hasan is a specialist in technology startups, marketing, and fundraising. With his own London-based digital marketing business and startup investment experience, Hasan is particularly strong at breaking down complex business concepts into simple and effective strategies and tactics. His recent TEDx talk titled Startups, Entrepreneurship, and Unfair Advantages was voted the highest ever on the official TED subreddit. He is passionate about the future of entrepreneurship and digital disruption globally and is an in-demand startup mentor to early-stage entrepreneurs, workshop trainer, and international speaker.

Get Ash & Hasan's book here:

The Unfair Advantage: How You Already Have What It Takes to Succeed. Ash Ali and Hasan Kubba: https://amzn.to/3Q8ctPD

Enjoying our podcast? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

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171: Structure Fails At 60% McKinsey Cases

171: Structure Fails At 60% McKinsey Cases

At least 90% of aspiring management consultants assume that all McKinsey et al cases MUST be solved with frameworks. That is a dangerous myth. At least 60% of all McKinsey full cases (we are not referring to brainstorming, estimates etc) cannot be solved with structures and you will fail if you used structures to solve them. In this podcast, we use the experiences of a client, Felix, to explain how to identify this second group of cases and what you can do to solve them. We particularly look at Felix's coaching session with Kevin Coyne, ex-McKinsey Worldwide Strategy Co-Leader, in Season One of The Consulting Offer.

15 Dec 201312min

170: Baker + Rhodes Scholars

170: Baker + Rhodes Scholars

This podcast describes the journeys of two people and where they ended up in life. The first is one of Harvard's most distinguished MBA graduates ever who was not even invited to a McKinsey internship interview. The second is a McKinsey Principal from humble beginnings who is rejected the partnership, not once, but twice. Who they are and what they eventually achieve professionally is a lesson in perseverance, confidence and being analytic.

9 Dec 201316min

169: Building a McKinsey BTO Killer

169: Building a McKinsey BTO Killer

In early 2013, we were invited by the chairman of a major IT/Outsourcing provider to analyze their business and determine why their significant acquisitions of strategy/operations/general consulting skills had not created a "McKinsey-Killer".

3 Dec 201346min

168: Corporate Strategy Vs Strategy

168: Corporate Strategy Vs Strategy

After 11 years of corporate strategy consulting with the firm, 3 of them as principal, I have tended to take for granted that everyone knows the difference between corporate strategy and other types of strategy engagements like developing a market entry strategy or a pricing strategy. Yet, that is not true.

27 Nov 201330min

167: Consulting Values In Action

167: Consulting Values In Action

An hour ago I ran a screening call for case coaching with a candidate I will call Hector from Deloitte, let's assume the Santiago office. The student was at a very élite school, I will call Wharton. This tiny Deloitte office had for the first time offered to pay for an employee's MBA studies – a huge investment for them. McKinsey was now aggressively trying to recruit the candidate and he was on the brink of pursuing this. I was extremely proud of the way Hector reacted when, upon learning of the source of his funding and obligations, I immediately refused to conduct the screening call because it was not in his best interest. In these moments, we get to see tomorrow's leaders forged.

21 Nov 201319min

166: You Cannot Join McKinsey Strategy

166: You Cannot Join McKinsey Strategy

Far too many candidates demonstrate poor knowledge of consulting by insisting that they want to work for McKinsey strategy and not operations or BTO. This is a flawed strategy which will only hurt their chances in the short, medium and long-term. This podcast explains why and how to compensate for this misunderstanding.

15 Nov 201310min

165: How Do You Gain More Experience

165: How Do You Gain More Experience

Many candidates are declined with the suggestion to gain more work experience. Unfortunately, candidates take this feedback at face value. This podcast explains what this feedback means and suggests a vital shortcut to fix this problem. Hint, it does not require work experience at all.

9 Nov 201312min

164: Tragic Mistake of Indian US MBA Hiring

164: Tragic Mistake of Indian US MBA Hiring

This is an important podcast. Many Indian MBA candidates, those without permits to remain in the US post their studies, follow a dangerous strategy for their internship interviews. This podcast offers a very simple but highly effective strategy to ensure candidates keep themselves in the running for consulting offers. Moreover, keeping residency in the US is a vital prerequisite to maintain a candidates "risk profile" and this podcast again offers some ideas.

3 Nov 201313min

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