611: The Experience Mindset: Changing the Way You Think About Growth (with The Global Customer Growth and Innovation Evangelist at Salesforce, Tiffani Bova)

611: The Experience Mindset: Changing the Way You Think About Growth (with The Global Customer Growth and Innovation Evangelist at Salesforce, Tiffani Bova)

Welcome to an interview with the author of The Experience Mindset: Changing the Way You Think About Growth, Tiffani Bova. This book details exactly how your company can adopt an Experience Mindset, at scale. It's not enough to know that happy employees equals happy customers. You must have an intentional, balanced approach to company strategy that involves all stakeholders – IT, Marketing, Sales, Operations, and HR – with KPIs and ownership over outcomes.

Tiffani Bova is the global customer growth and innovation evangelist at Salesforce, and the Wall Street Journal bestselling author of Growth IQ. Over the past two decades, she has led large revenue-producing divisions at businesses ranging from start-ups to the Fortune 500. As a Research Fellow at Gartner, her cutting-edge insights helped Microsoft, Cisco, Salesforce, Hewlett-Packard, IBM, Oracle, SAP, AT&T, Dell, Amazon-AWS, and other prominent companies expand their market share and grow their revenues. She has been named one of the Top 50 business thinkers in the world by Thinkers50 twice. She is also the host of the podcast What's Next! with Tiffani Bova.

Get Tiffani's book here: https://rb.gy/bcal2

The Experience Mindset: Changing the Way You Think About Growth

Here are some free gifts for you:

Overall Approach Used in Well-Managed Strategy Studies free download: www.firmsconsulting.com/OverallApproach

McKinsey & BCG winning resume free download: www.firmsconsulting.com/resumepdf

Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo

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4: Anatomy of a McKinsey Networking Event

4: Anatomy of a McKinsey Networking Event

The most important piece of feedback for a McKinsey, BCG et al networking event is to do nothing. You actually want to draw as little attention to yourself as possible. Networking events are really formats where consulting firms market themselves. There are obviously exceptions, but rarely is this going to be a moment for you to market yourself. For one, there is too much happening around you and you will almost never get an opportunity to dazzle anyone. Related: The Consulting Offer season 2, Episode 1 Partner Networking and Resume Feedback Quarterly article: Networking with Management Consulting Partners

4 Apr 201120min

3: McKinsey and BCG Networking

3: McKinsey and BCG Networking

Unless you have a stellar resume and profile, you will likely need to do some form of networking to secure an interview. Most aspiring consultants cannot network and treat networking as a "tick-the-box" set of coffee chats and phone discussions. Related: The Consulting Offer season 1, Partner Networking Emails

29 Mars 201117min

2: Screening McKinsey Resumes

2: Screening McKinsey Resumes

This podcast introduces and discusses the steps firms like McKinsey use to screen and review resumes. Consulting firms and recruiters essentially look for five things: 1 Your school 2 Grades at school 3 Stature of employers 4 Achievements at work 5 Personal experience

23 Mars 201120min

1: Importance of GMAT Scores

1: Importance of GMAT Scores

This podcast answers the following reader question on GMAT scores and their relevance versus GPA scores when applying to consulting firms.

17 Mars 201122min

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