Crypto Utility: What's Still Missing from the Crypto Ecosystem?

Crypto Utility: What's Still Missing from the Crypto Ecosystem?

Aaron Schneider, Business Development and Partnerships at Bitpay, discusses ways that crypto can become more useful in order to maintain its relevance into the future. He shares what Bitpay is doing differently to solve this with e-commerce, along with the challenges they're up against in transitioning to crypto as a mainstream form of payment. In this episode we discuss:
  • Trends in fintech marketing and how to attract millennials and gain production adoption
  • Launching Lamborghini's first-ever NFT collection
  • The benefits for merchants in switching over to crypto as a payment method
  • How "accepting crypto" is a marketing opportunity for brands and examples of how brands like Newegg took advantage

Guest Bio:

Aaron Schneider Business Development and Partnerships at Bitpay - the largest cryptocurrency payments gateway. Aaron has been in the eCommerce, fintech, and payments industry for over 22 years. BitPay is compatible with 95 crypto wallets and 13 cryptocurrencies and enables merchants to accept crypto payments with no volatility risk. BitPay also helps merchants with crypto disbursements/payouts/crypto rewards programs. Aaron is also co-author of the Better Business Book Volume 2. (available on Amazon).

------------------------------------------------

About this Show:

The Brave Marketer podcast is hosted by Donny Dvorin, VP, Head of Sales at Brave Software - the makers of the privacy-respecting browser with a built-in ads platform that rewards users for their attention with the Basic Attention Token. Brave is at the forefront of a new online privacy frontier and has unique insights into the future of marketing and advertising in a cookieless world.

Music by: Ari Dvorin

Avsnitt(198)

General Assembly: The Skills That Actually Matter Now

General Assembly: The Skills That Actually Matter Now

Jourdan Hathaway, Chief Business Officer at General Assembly, discusses her experience integrating AI agents into her admissions team, including stories of real-world complexities, edge cases, and une...

29 Apr 40min

Inside MCP: How AI Agents Are Learning to Talk to Each Other

Inside MCP: How AI Agents Are Learning to Talk to Each Other

Andy Maskin, Director of AI Creative Technology at Publicis Sapient, explains why brands are shifting from SEO to "AI visibility," where success is no longer about ranking on search engines but instea...

22 Apr 33min

AI Anxiety: The Occupational Identity Crisis

AI Anxiety: The Occupational Identity Crisis

Dr. Maha Hosain Aziz, an international relations professor at NYU and Global Foresight Advisor at the World Economic Forum, highlights the often-overlooked societal, economic, and psychological impact...

15 Apr 23min

Cybersecurity Is Moving to the Browser and Becoming the Attack Surface

Cybersecurity Is Moving to the Browser and Becoming the Attack Surface

Or Eshed, co-founder and CEO of LayerX Security, shares why the browser has become the most critical (and overlooked) security layer in modern work. He explains key browser risk areas including phishi...

8 Apr 34min

The Human Layer in an AI-First World

The Human Layer in an AI-First World

Joseph Ng, Chief Strategy Officer of GeneGenius and author of The Hybrid Mind, discusses how institutions must redesign decision architectures as humans and intelligent machines operate together. His ...

1 Apr 23min

How Stablecoins with Built-In Yield Could Revolutionize Everyday Spending

How Stablecoins with Built-In Yield Could Revolutionize Everyday Spending

Anna Yuan, founder of Perena and former head of stablecoins at the Solana Foundation, discusses how Perena is designing new on-chain financial products, including USD*, a liquid yield token that earns...

18 Mars 34min

The CHRO Is the New CTO: Leading in the AI Era

The CHRO Is the New CTO: Leading in the AI Era

Elise Neel, Global Head of Strategy & Strategic Partnerships at Panasonic Go, shares lessons from leading innovation within large legacy companies and the cultural challenges of driving transformation...

11 Mars 19min

Bri Teresi: Digital Sovereignty and Protecting Creator Freedom

Bri Teresi: Digital Sovereignty and Protecting Creator Freedom

Bri Teresi, host of 'Free The Money' and a prominent crypto influencer, shares the biggest misunderstandings about cryptocurrency in mainstream media and consumer behavior, along with the biggest chal...

4 Mars 35min

Populärt inom Business & ekonomi

framgangspodden
varvet
rss-jossan-nina
rss-svart-marknad
rss-borsens-finest
badfluence
avanzapodden
uppgang-och-fall
svd-tech-brief
bathina-en-podcast
fill-or-kill
lastbilspodden
rss-dagen-med-di
rss-kort-lang-analyspodden-fran-di
tabberaset
rss-inga-dumma-fragor-om-pengar
24fragor
kapitalet-en-podd-om-ekonomi
rikatillsammans-om-privatekonomi-rikedom-i-livet
borsmorgon