Two Ex-MECCA Insiders Dropped a Beauty Brand, It Sold Out in 72 Hours!
You Beauty13 Okt

Two Ex-MECCA Insiders Dropped a Beauty Brand, It Sold Out in 72 Hours!

Picture this: You're at the top of your game at Australia's biggest beauty retailer, then you quit to bet everything on bodycare. Not once, but twice. Sounds like a risky move, right?

When two former beauty executives leave their dream jobs to launch a bodycare brand, the industry pays attention. When that first brand sells out in 72 hours, people take notice. But when they follow it up by launching a second brand that flies off supermarket shelves nationwide? That's when you know you're dealing with serial entrepreneurs who've cracked the code.

Camille and Georgie, the founders behind Bronte and SOMA, share their journey from corporate beauty to launching two successful Australian brands. They reveal what it takes to succeed in the competitive beauty market, the personal story behind the Bronte name (featuring Camille's 99-year-old Italian grandmother), and their honest takes on cult products versus overhyped launches.

PRODUCTS MENTIONED:

Bronte Fragrance-Free Body Cleanser $17

Bronte Sea Salt Body Cleanser $17

Bronte Santal Body Lotion $18

SOMA Body Wash $18

Cosmetics 27 Baume 27 Advanced Formula $213 - $281

Diptyque Fragrances & Candles

Maison Francis Kurkdjian Baccarat Rouge 540 Eau de Parfum $300 - $911

Glow Recipe Dew Drops $62

The Ordinary

La Roche-Posay Australia

    FOR MORE WHERE THIS CAME FROM:

    Watch & Subscribe on YouTube – Watch this episode, tonight at 7pm! Catch it here.

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    Got a beauty question you want answered? Email us at youbeauty@mamamia.com.au or send us a voice note on Instagram!

    You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here.

    CREDITS:

    Hosts: Kelly McCarren

    Guest: Camille Peressini & Georgie Gilbert

    Producer: Sophie Campbell

    Audio Producer: Tegan Sadler

    Hydralyte is Australia’s #1 Oral Rehydration Solution*
    *No. 1 claim based on IQVIA SCAN Mat to 26th July 2025.

    Just so you know — some of the links in these notes are affiliate links, which means we might earn a small commission if you buy through them. It doesn’t cost you anything extra, and it helps support the show. Happy shopping!

    Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.

    Become a Mamamia subscriber: https://www.mamamia.com.au/subscribe

    See omnystudio.com/listener for privacy information.

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    “The Results Are Instant” A Dermal Therapist On Buccal Sculpting

    “The Results Are Instant” A Dermal Therapist On Buccal Sculpting

    First, there was face yoga...then there was buccal. It's the revolutionary sculpting and lifting treatment that involves massaging your face from the INSIDE. Yes, you read that right.  To walk us through the practice and it's benefits, we've brought in the legendary Isabella Longeragan. She's Australia’s first Buccal and Sculptural Lifting specialist and founder of ilSkin. SPECIAL THANKS TO OUR GUEST: Isabella Loneragan ALL PRODUCTS MENTIONED:  SUBSCRIBE: Subscribe to Mamamia GET IN TOUCH:Got a beauty question you want answered?  Email us at youbeauty@mamamia.com.au or call the podphone on 02 8999 9386.  Join our You Beauty Facebook Group here. Want this and other podcasts delivered straight to your inbox? Subscribe to our podcast newsletter. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. CREDITS: Host: Shazzy Hunt Producer: Cassie Merritt Audio Producer: Leah Porges Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

    25 Sep 202314min

    That’s It, We’re Cancelling Beauty Trends.

    That’s It, We’re Cancelling Beauty Trends.

    It's true, the actives in your routine that might be making your skin worse. We're here to walk you through the right way to do it (this one's for our sensitive skin girlies!) Plus, you've given us no choice, we're cancelling beauty trends today. These are the trends we are desperately wishing would just.go.away. LINKS TO EVERYTHING MENTIONED:  The Rebound Serum tbh $59 La Roche-Posay Cicaplast B5 Serum $65 Qed Skincare ULTRA-SENSITIVE EYE BALM $68 Avène Soothing Eye Contour Cream $35 Cetaphil Deep Hydration, Refreshing Eye Serum $40 The Ordinary Multi-Peptide Eye Serum $39.50 SUBSCRIBE: Subscribe to Mamamia GET IN TOUCH: Got a beauty question you want answered?  Email us at youbeauty@mamamia.com.au or call the podphone on 02 8999 9386.  Join our You Beauty Facebook Group here. Want this and other podcasts delivered straight to your inbox? Subscribe to our podcast newsletter. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. CREDITS: Hosts: Leigh Campbell & Kelly McCarren Producer: Cassie Merritt Audio Producer: Leah Porges Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

    24 Sep 202314min

    The Best Hydrating Concealer You Can Pick Up For $14

    The Best Hydrating Concealer You Can Pick Up For $14

    We've found your new favourite chemist brand concealer. It's enriched with skincare, it wears like a dream and it's cheaper than your overpriced lunch. Plus, even MORE savey goodness...We all love a micro-brow pencil. But this week, Kelly's found one that applies just as beautifully as luxe brands but it's half the price.  And, the new haircare range that smells like high end perfume. Yes, please!  SPENDY: Sunday Riley B3 Nice 10% Niacinamide Serum $111.50 Sea Sun Australia MICRO BROW PENCIL $30 SAVEY:  Models Prefer Liquid Concealer $14 Hada Labo Moisturising Facial Sheet Mask $7 SHOP MY STASH:  Basics By B Lash Lifting DRAMA Mascara $40 LOUNGEFACE LASH Mascara $37 Robe Haircare Lengthening Shampoo $60 Robe Haircare Lengthening Conditioner $60 Robe Haircare Hair Fragrance $90 EMPTY:  No7 Biodegradable Cleansing Wipes $10 HydroPeptide Retinol Eye Renewal $156 ALL PRODUCTS MENTIONED: SUBSCRIBE: Subscribe to MamamiaGET IN TOUCH: Got a beauty question you want answered?  Email us at youbeauty@mamamia.com.au or call the podphone on 02 8999 9386.  Join our You Beauty Facebook Group here. Want this and other podcasts delivered straight to your inbox? Subscribe to our podcast newsletter. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. CREDITS: Hosts: Leigh Campbell & Kelly McCarren Producer: Cassie Merritt Audio Producer: Leah Porges Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

    21 Sep 202314min

    Our Honest Thoughts On Your Favourite K-Beauty Products

    Our Honest Thoughts On Your Favourite K-Beauty Products

    Today on Spotlight, we're deep diving into the Korean beauty phenomenon, revealing the top 5 K-Beauty products as suggested by you, the Youbies.  We went out and bought your favs, and Kelly's breaking down why they're so popular, how they perform and the supercharged ingredients that make them stand out. YOUR TOP 5 K-BEAUTY PRODUCTS:  Beauty of Joseon Ginseng Essence Water $20.40 COSRX Advanced Snail 96 Mucin Power Essence $38 I'M From Rice Toner $40 Beauty of Joseon Sun Relief Rice & Probiotics Sunscreen $25 Heimish All Clean Makeup Removing Balm $23.50 EVERYTHING ELSE MENTIONED:  Cosrx Acne Pimple Master Patches $15.50 ILLIYOON CERAMIDE ATO CONCENTRATE CREAM $30 I'm From Mugwort Essence $36 SUBSCRIBE: Subscribe to Mamamia GET IN TOUCH: Got a beauty question you want answered?  Email us at youbeauty@mamamia.com.au or call the podphone on 02 8999 9386.  Join our You Beauty Facebook Group here. Want this and other podcasts delivered straight to your inbox? Subscribe to our podcast newsletter. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. CREDITS: Host: Kelly McCarren Producer: Cassie Merritt Audio Producer: Leah Porges Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

    20 Sep 202310min

    People Are Washing Their Face With… Shampoo?

    People Are Washing Their Face With… Shampoo?

    Making news in Beauty Land this week... The famous Tiktoker who has divided the internet by washing their face with some...unique ingredients. Watch the TikTok here. Plus, the first Aussie beauty retailer to go completely cruelty-free, and our favourite products from their range.  And, is the '242 makeup rule' the best way to simplify your beauty routine? We've got some feelings about this one. LINKS TO EVERYTHING MENTIONED IN TODAY'S SHOW: Kmart - OXX Cosmetics Cream Bronzer $6 Kmart - OXX Cosmetics Brow Gel - Clear $4 Kmart - OXX Cosmetics Matte Liquid Lipstick $2 MAKEUP BY MARIO Soft Sculp Shaping Stick $50 Benefit Gimme Brow + Volumizing Gel $48 MCo Beauty Magic Brows Brush-On Tinted Fibre Eyebrow Gel $20 SUBSCRIBE: Subscribe to Mamamia GET IN TOUCH:Got a beauty question you want answered?  Email us at youbeauty@mamamia.com.au or call the podphone on 02 8999 9386.  Join our You Beauty Facebook Group here. Want this and other podcasts delivered straight to your inbox? Subscribe to our podcast newsletter. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. CREDITS: Host: Kelly Mccarren & Leigh Campbell Producer: Cassie Merritt Audio Producer: Leah Porges Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

    19 Sep 202313min

    What’s A Waterless Pedicure & Why Do I Need One?

    What’s A Waterless Pedicure & Why Do I Need One?

    In case you missed it, 'waterless' or 'dry' pedicures are everywhere right now. And no, it's not just another trend, it could be the future of nail treatments - and for good reason! To walk us through the craze we've brought in nail expert and founder of Buff Nail studios Emma Forrest. She's also giving us the low down on the best way to ensure you can spot a red-flag nail salon from a mile off.  SPECIAL THANKS TO OUR GUEST: Emma Forrest ALL PRODUCTS MENTIONED:  SUBSCRIBE: Subscribe to Mamamia GET IN TOUCH:Got a beauty question you want answered?  Email us at youbeauty@mamamia.com.au or call the podphone on 02 8999 9386.  Join our You Beauty Facebook Group here. Want this and other podcasts delivered straight to your inbox? Subscribe to our podcast newsletter. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. CREDITS: Host: Shazzy Hunt Producer: Cassie Merritt Audio Producer: Leah Porges Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

    18 Sep 202310min

    Kelly’s #1 Tip For When Your Face & Lids Don’t Match

    Kelly’s #1 Tip For When Your Face & Lids Don’t Match

    On the show today, Kelly walks us through her number 1 application tip when your lids  don't match your face. For more tips on eyelid prep listen to our episode about primers here. Plus, we share our suggestions on the do's and don'ts of looking after your hormonal skin postpartum.  LINKS TO EVERYTHING MENTIONED:  RARE BEAUTY Positive Light Liquid Luminizer $44 The Jojoba Company Australian Jojoba Oil $52 Dermalogica Daily Microfoliant $29 SUBSCRIBE: Subscribe to Mamamia GET IN TOUCH: Got a beauty question you want answered?  Email us at youbeauty@mamamia.com.au or call the podphone on 02 8999 9386.  Join our You Beauty Facebook Group here. Want this and other podcasts delivered straight to your inbox? Subscribe to our podcast newsletter. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. CREDITS: Hosts: Leigh Campbell & Kelly McCarren Producer: Cassie Merritt Audio Producer: Leah Porges Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

    17 Sep 20238min

    This Could Be The Best Smelling Hair Product Of All Time

    This Could Be The Best Smelling Hair Product Of All Time

    If you’re looking for silky, nourished hair, Kelly’s found the most delicious-smelling hair product (seriously!) and we need to tell you about it.  Plus, we all know that Leigh hates gel cleansers (she’s more of a milky girl) but this freshly launched product has changed her mind.  And, the SPF 50 bronzing serum drops to add glow this summer.  ALL PRODUCTS MENTIONED: SAVEY:  Revlon Jelly Tint Lipcolor Peachy Peach $21.95 The Ordinary Soothing & Barrier Support Serum $26.63 SPENDY:  Go-To Juicy Gel Gentle Gel Cleanser $39 Naked Sundays Cabana Glow SPF50+ Mineral Glow Drops $45 SHOP MY STASH:  Finishing Touch Flawless Facial Hair Remover $37 EMPTY: MOROCCANOIL Protect & Prevent Hair Spray $58 SUBSCRIBE: Subscribe to MamamiaGET IN TOUCH: Got a beauty question you want answered?  Email us at youbeauty@mamamia.com.au or call the podphone on 02 8999 9386.  Join our You Beauty Facebook Group here. Want this and other podcasts delivered straight to your inbox? Subscribe to our podcast newsletter. You Beauty is a podcast by Mamamia. Listen to more Mamamia podcasts here. CREDITS: Hosts: Leigh Campbell & Kelly McCarren Producer: Cassie Merritt Audio Producer: Leah Porges Mamamia acknowledges the Traditional Owners of the Land we have recorded this podcast on, the Gadigal people of the Eora Nation. We pay our respects to their Elders past and present, and extend that respect to all Aboriginal and Torres Strait Islander cultures.Become a Mamamia subscriber: https://www.mamamia.com.au/subscribeSee omnystudio.com/listener for privacy information.

    14 Sep 202313min

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