Lessons from Nicki's new freelance client (Episode 251)

If you’re someone who thrives on interactions with other people, you might be wondering if the sit-alone-at-a-desk-and-write copywriter lifestyle would work for you. Equally, if you’re more introverted, you might be worried about client interactions draining all your energy.  Whichever camp you find yourself in, we want to make sure you get the most enjoyment out of your new career. That’s why we’re rewinding back to this special episode of the Build Your Copywriting Business podcast, where you’ll hear Nicki and Kate talk about what it’s like to work as a copywriter, whether you’re an introvert, extrovert, or even an ambivert! Tune in now to discover how to make the career work for *your* personality type. --------------- Related Links Copywriting Success Secrets for ExtrovertsFreelance Copywriting for IntrovertsCopywriting Success Secrets for Introverts --------------- Get Free Copywriting Training here

24 Juli 202426min

If the thought of networking sends shivers down your spine, rest assured, you’re not alone. Especially for introverts, the prospect of “putting yourself out there” can feel intimidating. But as Comprehensive Copywriting Academy student Lizzie discovered, every relationship and opportunity starts with making connections. Join us as we delve into Lizzie’s journey, where networking played a pivotal role in transitioning from her old job as a business analyst to a full-time, three-months-booked-out copywriting pro! Discover Lizzie’s top secrets to network building as an introvert, insights on thriving as a copywriter with ADHD and autism, and some of the incredible opportunities that have stemmed from networking for Lizzie. --------------- Mentioned on this Episode View Lizzie’s profile Related Links The One Question That Makes Copywriting Networking EasyCan an Introvert Be a Successful Copywriter?Thriving as a Neurodivergent Copywriter – Cleo’s StoryHow to Elevate Your Profile & Land Copywriting Clients on LinkedIn --------------- Get Free Copywriting Training here

17 Juli 202420min

The Freelance vs. full-time debate with Nicki and explore why gigging might just be your golden ticket to career freedom. Learn how to secure copywriting gigs like a pro, the misconceptions about job security, and how to take control of your income. Get ready for a revelation-packed episode that could redefine your work life! ----------------- Mentioned on this Episode The Illusion of Safety: Freelance vs. Full-Time Copywriting Related Links Listen: Why Freelancing in a Recession is Wildly EffectiveThe New Truth of Today’s Working WorldHow to Avoid a Work Dry SpellIs It Better to Be an On-Staff Copywriter or a Freelance Copywriter? --------------- Get Free Copywriting Training here

10 Juli 202424min

Balancing personal and professional lives is challenging enough when building a freelance business. But throw in a major life transition like divorce or a breakup, and it can feel downright daunting.  In this episode, we’ve invited three remarkable students from the Comprehensive Copywriting Academy—Cleo, Nicole, and Dorothy—to shed light on what it’s like to navigate a breakup while freelancing. While divorce is a life event that no one hopes to face, they all show us why it doesn’t have to spell the end of your business (or your life!) and that you can come out stronger on the other side. Listen in to hear their personal stories of managing breakups alongside freelancing responsibilities, practical tips for handling work and emotions, and the importance of leaning into community. --------------- Mentioned on this Episode Starting a Copywriting Business with a Chronic Illness – Dorothy’s Story Related Links Copywriting Lets This Mom Live Life on Her Own TermsBuilding a Copywriting Business as a Mom – with Kate K, Dorothy & JenThriving as a Neurodivergent Copywriter – Cleo’s Story --------------- Get Free Copywriting Training here

3 Juli 202453min

Wondering if copywriting is something you can dip your toes into as a side hustle? Copywriting can be a fantastic (and very lucrative!) side gig that fits perfectly alongside a 9-5. But if you want to make it a fulfilling and great paying side hustle, there are some considerations to keep in mind… Join Nicki and Kate as they walk us through what you need to know before building a copywriting side hustle. You’ll hear expert advice around time management, finances, work boundaries, and more! Plus, get insights on how to successfully transition from a side hustle to a full-time copywriting career, just like many of our Comprehensive Copywriting Academy students! --------------- Mentioned on this Episode Build a Copywriting Business While Working 9 to 5 (with Grace Nelson)Copywriting as a Side Hustle – Alicia’s StoryHow to Be a Part-Time Copywriter with a Full-Time JobBalancing a Copywriting Career with an Acting CareerBuilding a Copywriting Side Hustle With a Full-Time Job – Claire’s StoryBridging the Gap from Quitting a Job to Full-Time Freelance Related Links Can Copywriting Be a Side Hustle?How to Be a Part-Time Copywriter from HomeThe Secret to Sustaining Freelance Copywriting Success --------------- Get Free Copywriting Training here

26 Juni 202429min

Are you considering getting into copywriting but worried that you’re “too old” to pivot into a new career? Is it too late? Am I past the point where I can make a change?  Over the years, CCA student Kelly has worn many hats: lawyer, fundraiser, freelance writer, academic program director… But the one constant has been her love of words. Kelly is living proof that when you can write great copy, you are not too old, too young, too undereducated, or too anything to learn how to become a copywriter. Listen in to Kelly’s interview to hear how her age has been an asset in building a thriving copywriting career. --------------- Mentioned on this Episode View Kelly’s Portfolio Related Links The Three Steps to Career ChangeChanging Your Career to Copywriting While at Your Existing JobBest Backgrounds and Degrees for Getting Into CopywritingDo You Have What It Takes to Become a Copywriter? --------------- Get Free Copywriting Training here

19 Juni 202430min

Are you considering a transition into copywriting but struggling to ignore the nagging voice telling you it’s “manipulative” or “unethical”? Many people associate marketing with the “icky” feeling of being sold to, thinking it’s all about pushing unwanted products onto reluctant buyers. But copywriting *isn’t* about sleazy tactics or tricking people into buying things they don’t need. In this episode, Nicki and Kate are challenging the misconceptions around advertising, showing how it can fulfill genuine needs and create positive, lasting relationships between businesses and customers. Listen in now to discover how you can make a meaningful impact as a copywriter! --------------- Related Links Reframing Your Copywriting Goals to Align with Your ValuesLand Copywriting Clients With These 35 TipsWhat Is Copywriting?Why You Should Make Your Audience Anxious --------------- Get Free Copywriting Training here

12 Juni 202426min

One of the most difficult psychological shifts for new business owners is going from an employee mindset to a business owner mindset. Most of your life, you’ve likely operated as a consumer: waiting for a paycheck so you can take care of your expenses. And when things get challenging in the economy, your instinct is to tighten the purse strings and focus on saving.  But as a business owner, you have many opportunities to make investments in your business, which have the power to pay for themselves many times over. So in this episode, we’re exploring the importance of spending *strategically* in your business to drive growth. Listen in now to make sure you are thinking like the business owner that you are and want to be, instead of the consumer that you used to be. --------------- Mentioned on this Episode 3 Tips for Combatting Imposter SyndromeOvercome Scarcity Mindset as a CopywriterFace Your Freelance Finances FearsWant to Earn Six Figures as a Copywriter? Get Your Finances in OrderActual Freelance Copywriting Salary: Digging Into One Copywriter’s Numbers Related Links Top Copywriting Advice from Working Copywriters#1 Change That Will Double Your Copywriting IncomeMaster Your Money MindsetSet Your Copywriting Business Up for Financial Success --------------- Get Free Copywriting Training here

5 Juni 202427min