The One Purpose of Your Website

Photography websites need one clear purpose: getting potential clients to email you. A simple, effective site can be built for under $50 a year and will convert better than an overly aesthetic portfolio with buried information. • Location should be the first thing visitors see – people decide within 30 seconds whether to contact you • Testimonials from past clients sell your services better than self-promotion • Your "About Me" section should focus on how you help clients, not your photograp...