Keeping score, a podcast presented by Allison Worldwide
The PR Week27 Okt 2025

Keeping score, a podcast presented by Allison Worldwide

Featuring:
Shane Arman, SVP, head of US Sports, Allison Worldwide

In 2010, many comms pros studied “The Decision” — LeBron James’ highly anticipated announcement of which team “he’d be taking his talents to.” Fifteen years later, he had everyone on pins and needles awaiting “The Second Decision,” which ended up being the launch of an ad campaign with cognac brand Hennessy. Many had opinions on this, more critical than complimentary. During conversation with PRWeek’s Gideon Fidelzeid, Arman opines on what the fallout would likely be for James and the brand. In doing so, he highlights what comms pros can take away from this episode.

And that is just the start of this game. The WNBA. Emerging sports leagues. NILs. Pickleball — we know you’re playing it. Everyone seems to be. All are discussed at length with Arman — all with a focus on the valuable comms lessons to be gleaned from each.


PRWeek.com

Theme music provided by TRIPLE SCOOP MUSIC

Jaymes - First One

Follow us: @PRWeekUS

Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek


Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Avsnitt(368)

The PR Week: 3.5.2026 - Jon Harris and Jocelyn Arellano

The PR Week: 3.5.2026 - Jon Harris and Jocelyn Arellano

How can young PR pros and recent graduates connect with mentors? And what should both sides get out of the relationship?  Those are a few questions answered on the latest edition of The PR Week podcas...

5 Mars 41min

The PR Week: 2.26.2026 - Armando Azarloza, Axis Agency

The PR Week: 2.26.2026 - Armando Azarloza, Axis Agency

The latest guest on The PR Week podcast is Armando Azarloza, CEO of Axis Agency.  He talks about the Hispanic market in the U.S. and why it must be a focus of any brand marketing campaign and not just...

26 Feb 50min

The PR Week: 2.19.2026 - Fred Haberman, Haberman

The PR Week: 2.19.2026 - Fred Haberman, Haberman

The latest guest on The PR Week podcast is Fred Haberman, cofounder and CEO of Minnesota-based agency Haberman and one of the authors of an op-ed calling for deescalation by federal agents operating i...

19 Feb 40min

Building a Best Place to Work in PR — insights from the MDs that made it happen

Building a Best Place to Work in PR — insights from the MDs that made it happen

There is a difference between being a good, perhaps even great, place to work and being the very best. And that difference can make all the difference on so many levels, recruitment and retention of t...

18 Feb 33min

The PR Week: 2.12.2026 - Chris Heywood, Brand USA

The PR Week: 2.12.2026 - Chris Heywood, Brand USA

PRWeek.com Theme music provided by TRIPLE SCOOP MUSIC Jaymes - First One   Follow us: @PRWeekUS Receive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subs...

12 Feb 47min

The PR Week: 2.5.2026 - Storm Tussey, Discover Puerto Rico

The PR Week: 2.5.2026 - Storm Tussey, Discover Puerto Rico

Storm Tussey, chief marketing officer for Discover Puerto Rico, joins The PR Week's latest episode as Puerto Rico is getting ready to celebrate Bad Bunny’s performance headlining the Super Bowl LX hal...

5 Feb 47min

The PR Week: 1.29.2026 - Nick Kalm, Reputation Partners

The PR Week: 1.29.2026 - Nick Kalm, Reputation Partners

The guest on the latest edition of The PR Week podcast is Nick Kalm, founder and CEO of Reputation Partners, a firm he launched in 2002 after working at Edelman. Kalm talks about the corporate reactio...

29 Jan 34min

Live from Davos: Unlocking the $7 trillion reputation economy, a podcast sponsored by Burson

Live from Davos: Unlocking the $7 trillion reputation economy, a podcast sponsored by Burson

With the Swiss Alps providing a backdrop for global discussions on transformation and growth, they explore the discovery of a $7 trillion global reputation economy. The conversation covers how reputat...

26 Jan 26min

Populärt inom Politik & nyheter

aftonbladet-krim
svenska-fall
p3-krim
rss-krimstad
flashback-forever
aftonbladet-daily
politiken
rss-krimreportrarna
spar
rss-vad-fan-hande
rss-sanning-konsekvens
motiv
blenda-2
rss-flodet
rss-frandfors-horna
dagens-eko
svd-ledarredaktionen
grans
olyckan-inifran
rss-aftonbladet-krim