Episode 12: Customers, Users, and Sponsors — Roles in Service Management

Episode 12: Customers, Users, and Sponsors — Roles in Service Management

Service management is not just about technology; it’s about people and their roles in creating and consuming value. In this episode, we’ll explain the three primary roles ITIL identifies: customers, users, and sponsors. Customers define requirements for services and take responsibility for outcomes, while users are those who actually consume the service in their day-to-day work. Sponsors, on the other hand, provide financial or organizational support to make the service possible. Understanding these distinctions is critical because exam questions often test your ability to recognize who plays which role in a given scenario.

We’ll bring these roles to life with examples, such as a company rolling out a new collaboration tool. The sponsor may be the executive funding the project, the customer may be the department requesting the tool, and the users are the employees who rely on it daily. This clear separation of roles helps avoid confusion and ensures accountability across the service lifecycle. Recognizing these dynamics will strengthen your understanding of how ITIL applies in practice. This episode was produced by BareMetalCyber.com.

Avsnitt(59)

Episode 51: Monitoring & Event Management + Deployment Management

Episode 51: Monitoring & Event Management + Deployment Management

This episode covers two practices that ensure services stay healthy and evolve effectively: monitoring and event management, and deployment management. Monitoring and event management focus on observi...

1 Sep 202524min

Episode 50: IT Asset Management + Service Configuration Management

Episode 50: IT Asset Management + Service Configuration Management

Assets and configurations form the backbone of service delivery, and ITIL provides two practices to manage them. In this episode, we’ll explore IT asset management, which tracks the financial, contrac...

1 Sep 202524min

Episode 49: Relationship & Supplier Management

Episode 49: Relationship & Supplier Management

Strong relationships are central to successful services, and this episode explores two practices that enable them: relationship management and supplier management. Relationship management ensures that...

1 Sep 202525min

Episode 48: Information Security Management

Episode 48: Information Security Management

Information security is a foundational practice in ITIL, ensuring that confidentiality, integrity, and availability of information are protected at all times. In this episode, we’ll explain how the in...

1 Sep 202526min

Episode 47: Design & Transition, Obtain/Build, Deliver & Support — End-to-End Flow

Episode 47: Design & Transition, Obtain/Build, Deliver & Support — End-to-End Flow

The remaining three activities of the service value chain — design and transition, obtain/build, and deliver and support — represent the heart of operational service delivery. In this episode, we’ll e...

1 Sep 202525min

Episode 46: Engage Activity — Interacting with Stakeholders

Episode 46: Engage Activity — Interacting with Stakeholders

The “Engage” activity ensures that all stakeholder needs are understood, communicated, and met throughout the service lifecycle. In this episode, we’ll explore how engagement creates a two-way relatio...

1 Sep 202523min

Episode 45: Improve Activity — Continual Improvement Mindset

Episode 45: Improve Activity — Continual Improvement Mindset

Improvement is not a one-time project but a continuous cycle, and the service value chain embeds this philosophy in the “Improve” activity. In this episode, we’ll explain how the improve activity ensu...

1 Sep 202523min

Episode 44: Plan Activity — Setting Direction and Goals

Episode 44: Plan Activity — Setting Direction and Goals

The first activity in the service value chain is “Plan,” and in this episode we’ll explain its purpose and relevance. Planning provides a shared vision and direction for all aspects of service managem...

1 Sep 202524min

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