Episode 19: Service Offerings Explained

Episode 19: Service Offerings Explained

Service offerings form the bridge between a service provider and the consumers who benefit from their services. In this episode, we’ll define what an offering is in ITIL terms — a formal description of one or more services, goods, or resources presented to a target consumer group. We’ll break down the components of offerings, which can include tangible goods, access to resources, and service actions. You’ll learn how offerings can be packaged, customized, and positioned to meet the needs of different customer segments, and why this matters both for business strategy and for exam preparation.

We’ll also highlight how offerings create clarity. For example, a software company might provide a basic tier with limited features, a premium tier with full functionality, and additional warranty levels like 24/7 support. These structured offerings help organizations communicate clearly and set expectations, making them essential for both customer satisfaction and organizational success. This episode was produced by BareMetalCyber.com.

Avsnitt(59)

Episode 51: Monitoring & Event Management + Deployment Management

Episode 51: Monitoring & Event Management + Deployment Management

This episode covers two practices that ensure services stay healthy and evolve effectively: monitoring and event management, and deployment management. Monitoring and event management focus on observi...

1 Sep 202524min

Episode 50: IT Asset Management + Service Configuration Management

Episode 50: IT Asset Management + Service Configuration Management

Assets and configurations form the backbone of service delivery, and ITIL provides two practices to manage them. In this episode, we’ll explore IT asset management, which tracks the financial, contrac...

1 Sep 202524min

Episode 49: Relationship & Supplier Management

Episode 49: Relationship & Supplier Management

Strong relationships are central to successful services, and this episode explores two practices that enable them: relationship management and supplier management. Relationship management ensures that...

1 Sep 202525min

Episode 48: Information Security Management

Episode 48: Information Security Management

Information security is a foundational practice in ITIL, ensuring that confidentiality, integrity, and availability of information are protected at all times. In this episode, we’ll explain how the in...

1 Sep 202526min

Episode 47: Design & Transition, Obtain/Build, Deliver & Support — End-to-End Flow

Episode 47: Design & Transition, Obtain/Build, Deliver & Support — End-to-End Flow

The remaining three activities of the service value chain — design and transition, obtain/build, and deliver and support — represent the heart of operational service delivery. In this episode, we’ll e...

1 Sep 202525min

Episode 46: Engage Activity — Interacting with Stakeholders

Episode 46: Engage Activity — Interacting with Stakeholders

The “Engage” activity ensures that all stakeholder needs are understood, communicated, and met throughout the service lifecycle. In this episode, we’ll explore how engagement creates a two-way relatio...

1 Sep 202523min

Episode 45: Improve Activity — Continual Improvement Mindset

Episode 45: Improve Activity — Continual Improvement Mindset

Improvement is not a one-time project but a continuous cycle, and the service value chain embeds this philosophy in the “Improve” activity. In this episode, we’ll explain how the improve activity ensu...

1 Sep 202523min

Episode 44: Plan Activity — Setting Direction and Goals

Episode 44: Plan Activity — Setting Direction and Goals

The first activity in the service value chain is “Plan,” and in this episode we’ll explain its purpose and relevance. Planning provides a shared vision and direction for all aspects of service managem...

1 Sep 202524min

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