#162 - Purpose-Driven Marketing Campaign: 0 — 86,536+ Monthly Views in 15 Months

#162 - Purpose-Driven Marketing Campaign: 0 — 86,536+ Monthly Views in 15 Months

✏️Full Show Notes & Bonuses Here

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In this podcast, Grow Ensemble shares the purpose-driven marketing strategy that we've used to drive over 86,000 monthly views to our brand here at Grow Ensemble.

Along with our traffic growth, we've:

  • Grown our podcast listenership in 2020 by 339% vs. 2019.
  • Grown our Better World Weekly Newsletter list by 132% in the last 6 months.
  • All the while paying $0 for ads. We've done this entirely with our content marketing strategy (blogs, podcasts, etc.).

How were we able to build this global community of change-makers in 15 months' time without any ad spending? We follow the Grow Ensemble 4Ps of Purpose-Driven Content Marketing.

Connect with Grow Ensemble on Social:

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Avsnitt(255)

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#253 - Seth Godin: How to Escape Industrial Capitalism's Race to the Bottom & Do Work Worth Doing

#253 - Seth Godin: How to Escape Industrial Capitalism's Race to the Bottom & Do Work Worth Doing

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27 Feb 202455min

#252 - Is Globalization Good or Bad? The Effects of NAFTA & Global Supply Chains ⛓️

#252 - Is Globalization Good or Bad? The Effects of NAFTA & Global Supply Chains ⛓️

On December 8th, 1993, Bill Clinton signed the North American Free Trade Agreement (NAFTA) into law. In his remarks at the signing, Clinton proclaimed, "NAFTA means jobs. American jobs and good-payin...

15 Feb 202431min

#251 - 7 Examples of Greenwashing

#251 - 7 Examples of Greenwashing

In this episode of Grow Ensemble, host Cory Ames delves into the deceptive tactics of greenwashing, where companies mislead the public about their environmental and social responsibility. Through 7 co...

8 Feb 202423min

#250 - What Makes Great Coffee? ☕️

#250 - What Makes Great Coffee? ☕️

5 roasts, over 5 regions, and the story of the coffee supply chain from farm to cup. Our task here is to explore and reconsider this question: what makes great coffee? To do so I've enlisted the help...

25 Jan 20241h 4min

#249 - The 10 Characteristics of Success in Social Entrepreneurship

#249 - The 10 Characteristics of Success in Social Entrepreneurship

What does success mean to you? Defining success in a field can define the field. Defining success for ourselves will define our lives. And so here, friend and coach of mine, Paul Zelizer and I go thro...

7 Nov 20231h 34min

#248 - Are we even close? | ensemble #1

#248 - Are we even close? | ensemble #1

In a little over a decade, Houston has housed over 28,000 people who were experiencing homelessness. The U.S.'s 4th largest city has cut its total homelessness figures by more than 60% since committin...

17 Okt 202315min

#247 - The Preamble: What's in a Name? | ensemble #0

#247 - The Preamble: What's in a Name? | ensemble #0

We're thrilled to introduce a new format of the show — what we'll be calling Ensembles. These ensembles are designed to be something of a meditation, helping us to explore the art of living and work...

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