20 VC 035: The Ultimate Marketing Guide for Startups with Jay Acunzo, VP of Platform @ NextView Ventures

20 VC 035: The Ultimate Marketing Guide for Startups with Jay Acunzo, VP of Platform @ NextView Ventures

Jay Acunzo is NextView Ventures VP of Platform and runs the View from Seed blog. At NextView, he leads the creation of business development and educational resources for startups, from board deck templates to mobile workshops to the popular Hitchhiker's Guide to Boston Tech (bostontechguide.com). Prior to NextView, Jay led content marketing and production teams at HubSpot (IPO) and Dailybreak Media (acquired). A former sports journalist, he began his career in tech at Google. As a result of Jay's tremendous success Jay has been named Top 10 B2B Marketer in Boston, 70 Rising Social Media Stars and 100 Most Influential Content Marketers.

Items Mentioned in Today's Show:

In Today's Episode you will Learn:

  • How Jay made his move into the world of tech with Google and how he then transitioned into the world of venture with NextView?
  • What does VP of Platform really entail? Why has it become an emerging trend in the venture industry?
  • How is the structure of VCs firms changing, with the likes of a16z moving to a much more service orientated venture fund.
  • Are there any individuals or sections of society that should or should not be blogging?
  • How can individuals drive traffic to their blog and what tactics Jay uses to get visitors to his blog?
  • What Jay would suggest to business and startup founders thinking about whether to start blogging?
  • What is the best platform to market your content or startup? Is Twitter really an effective marketing tool? How can individuals and businesses increase engagement on Twitter? What not to do on Twitter?

We then finish today's episode with a lightning round where we hear Jay's thoughts on the best and worst aspects as VP of Platform, his best resource for content marketing, his favourite book and why.

Avsnitt(1449)

FF 009: How To Leverage Your Connections To Grow Your Business with Sarah Schupp, Founder & CEO @ University Parent

FF 009: How To Leverage Your Connections To Grow Your Business with Sarah Schupp, Founder & CEO @ University Parent

Sarah Schupp is the CEO and founder of UniversityParent. UniversityParent is the #1 site for college parents to find everything they need to help their children succeed. The company, which began with ...

21 Aug 201525min

20 VC 064: Finding Exceptional People with Big Ideas with Nick Beim, Partner @ Venrock

20 VC 064: Finding Exceptional People with Big Ideas with Nick Beim, Partner @ Venrock

Nick Beim is a Partner @ Venrock where he focuses on internet, mobile, SaaS, big data and fintech investments. Nick blogs on the economics of innovation at www.nickbeim.com. Nick led the initial ventu...

19 Aug 201529min

20 VC 063: What It Takes To Standout In A Crowded Market with Ezra Galston @ Chicago Ventures

20 VC 063: What It Takes To Standout In A Crowded Market with Ezra Galston @ Chicago Ventures

Ezra Galston is a VC @ Chicago Ventures, where he focuses on consumer facing and marketing tech investments and is actively involved with Blitsy, BloomNation, Kapow Events, Luxury Garage Sale, Shiftgi...

17 Aug 201528min

FF 08: Pierre Valade, CEO @ Sunrise on Being Acquired By Microsoft for $100m and Building Beautiful Products

FF 08: Pierre Valade, CEO @ Sunrise on Being Acquired By Microsoft for $100m and Building Beautiful Products

Pierre Valade is Co-Founder and CEO @ Sunrise, the beautiful calendar app, acquired by Microsoft for $100m in February 2015, where he now works on Outlook Mobile for Microsoft. Prior to Sunrise, Pierr...

14 Aug 201523min

20 VC 062: Shaking Up London's VC Scene with Fede Pirzio-Biroli, Founder @ Playfair Capital

20 VC 062: Shaking Up London's VC Scene with Fede Pirzio-Biroli, Founder @ Playfair Capital

Fede Pirzio-Biroli is Founder @ Playfair Capital, a leading investor in seed level, technology based startups. Fede founded Playfair Capital from his first investment in December of 2010 and the portf...

12 Aug 201526min

20 VC 061: Roxanne Varza on Pitching A VC in 10 Minutes and Maximising Media Exposure For Your Startup

20 VC 061: Roxanne Varza on Pitching A VC in 10 Minutes and Maximising Media Exposure For Your Startup

Roxanne Varza is currently the startup lead for Microsoft in France, running both Microsoft Ventures Paris and Bizspark. Prior to Microsoft, Roxanne was Editor of TechCrunch France and has been a gues...

10 Aug 201530min

FF 007: Founding Europe's Largest Trading App with Nick Bortot, Founder @ Bux

FF 007: Founding Europe's Largest Trading App with Nick Bortot, Founder @ Bux

Nick Bortot is the Founder & CEO at Bux, Europe's largest mobile trading platform with an incredible 175,000 active users. In his former life he was one of the driving forces behind the Dutch market l...

7 Aug 201522min

20 VC 060: 12 Acquisitions, $1bn In Exits, Mike Jones, Former MySpace CEO on Life At Science Inc.

20 VC 060: 12 Acquisitions, $1bn In Exits, Mike Jones, Former MySpace CEO on Life At Science Inc.

Mike Jones is the Founder and CEO at Science Inc. a disruptive media, marketing and commerce company that creates, invests, acquires and scales successful digital businesses. Their incredible portfoli...

5 Aug 201521min

Populärt inom Business & ekonomi

framgangspodden
varvet
rss-jossan-nina
rss-svart-marknad
svd-tech-brief
rss-borsens-finest
badfluence
avanzapodden
uppgang-och-fall
bathina-en-podcast
fill-or-kill
rss-inga-dumma-fragor-om-pengar
rss-dagen-med-di
lastbilspodden
24fragor
tabberaset
rss-kort-lang-analyspodden-fran-di
kapitalet-en-podd-om-ekonomi
rss-veckans-trade
borsmorgon