162: Tapping Into Your Hidden Networks | David Burkus

There is no such thing as the self-made man. While I can certainly understand and even appreciate the gesture, the truth is that every successful man had some help along the way. That help usually comes in the form of others.

My guest today is David Burkus. He is the author of Friend of a Friend: Understanding the Hidden Networks That Can Transform Your Life and Career. Today, we talk about the power of "weak ties," how to leverage "preferential attachment," how to become a super connector, and how to tap into your hidden networks.

SHOW HIGHLIGHTS

• How to find your hidden networks
• The power of "weak ties"
• How to develop silos and clusters of networks
• How to become a super connector
• Why building teams are critical to your networking success
• How to leverage "preferential attachment"
• The difference between mixers and activities
• The science of networking
• Connecting over strange ties
• How to develop stronger social capital
• Why the adage, "who you know" isn't the whole story
• Overcoming and utilizing the "illusion of majority"
• The benefits of becoming a network broker

DAVID BURKUS

Today, I have the honor of introducing you to my friend, David Burkus.

As you might imagine, I have the opportunity to talk with hundreds and hundreds of successful men but David is someone who stands out to me as one of the most intelligent, articulate, and well-researched guests we've had on.

He is a best-selling author, a speaker, and associate professor at Oral Roberts University. In his new book (which I highly recommend), David offers readers a new perspective on how to grow their networks and build key connections—one based on the science of human behavior, not rote networking advice.

He's delivered keynotes to the leaders of Fortune 500 companies and the future leaders of the United States Naval Academy. His TED Talk has been viewed over 1.8 million times and he is a regular contributor to Harvard Business Review.

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