Andrea Zaretsky (E*TRADE) | Investing In Brand Storytelling
Andrea Zaretsky is the Chief Marketing Officer & Managing Director for E*TRADE, the popular website and app that allows people to trade financial assets including stock, futures, mutual funds and much...
24 Mars 202152min
Claire Bennett (IHG) | Hospitality In 2021 & Beyond
Claire Bennett is the Global Chief Customer Officer at IHG Hotels and Resorts, a hospitality company with almost 6,000 hotels across nearly 100 countries. IHG owns several brands, including Holiday In...
17 Mars 202152min
Omar Rodriguez Vila (Emory University) | Marketing is a Team Sport
Omar Rodriguez Vila has a PhD in Marketing from the Goizueta Business School at Emory College where he currently teaches marketing. Omar is the second professional educator/lecturer on The CMO podcast...
10 Mars 202154min
Deborah Wahl (GM) | The Importance of a Narrative
Deborah Wahl is the Global CMO at General Motors. Previously, Deborah has held the role of CMO at companies like McDonald's, Chrysler, and Lexus (just to name a few). Now, as the CMO of General Motors...
3 Mars 202155min
Prosperity Through Purpose | TikTok
In this episode of, Prosperity Through Purpose, Jim is taking a critical look at Ad Age's Marketer of 2020, TikTok! This social media platform is in more than 150 countries and has over 100 million ac...
1 Mars 202140min
Scott Rosenberg (Roku) | The Future of TV & Advertising Panel
Today's two-part episode starts with an interview with Scott Rosenberg, the SVP and GM of platform business for Roku Inc., the popular streaming-video platform and device maker. In this role, Scott ov...
24 Feb 20211h 6min
Esi Eggleston Bracey (Unilever) | What Do I Mean To You?
Esi Eggleston is the EVP & COO NA Beauty and Personal Care at Unilever, owner of brands such as Dove, Axe/Lynx, Clear, TRESemmé, and more. Before joining Unilever, Esi was at P&G for 25 years and as S...
17 Feb 202155min
Superbowl LV Marketing Roundtable Discussion
The biggest day in advertising just passed, and on this special episode of the CMO Podcast, we are recapping it. This episode was recorded in front of a virtual audience with marketing executives from...
10 Feb 20211h 11min
