Wedding Florist Mentor Vicky Laffey talks to Deirdre from Kays Flower School

Welcome to our latest Bloom in Zoom session! In this insightful webinar, we're joined by the incredibly experienced Vicky Laffey, a renowned Wedding Florist Mentor, who shares her invaluable wisdom alongside Deirdre from Kay's Flower School.

If you're a wedding florist looking to refine your client consultation process and streamline your business for smoother operations and more bookings, you won't want to miss this!

In this video, Vicky and Deirdre delve into:

Mastering the Wedding Consultation: Discover key stages and essential elements to create a successful consultation that converts inquiries into confirmed bookings.

Streamlining Your Workflow: Learn practical tips and tools, including the power of CRM systems like 17 Hats, to organize your business and save valuable time.

Attracting Your Ideal Clients: Understand how to refine your online presence to connect with the right couples and manage expectations effectively.

Website Essentials for Wedding Florists: Get advice on whether you need a website, what platforms to consider, and how to make it work for your business (including SEO!).

Navigating Client Communication: Learn strategies for prompt and professional communication to build trust and avoid ghosting.

Making the Most of Marketing Efforts: We discuss the effectiveness of platforms like Hitched, wedding fairs, and the dos and don'ts of boosting social media ads.

Essential Advice for New and Experienced Florists: Vicky shares her top tips for those just starting out and valuable insights for established florists looking to refresh their approach.

Plus: Real-world anecdotes, practical advice on creating content, and the importance of networking within the floristry community.

Whether you're just starting your wedding floristry journey or looking to optimize your existing business, this webinar is packed with actionable advice to help you thrive.

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Leave a comment with your questions and takeaways!

🔗 Links mentioned in the video:

Link to buy the new Bite Size Sessions -

https://www.weddingfloristmentor.com/product-page/bite-size-sessions-single-session-ticket

17hats referral code

https://referrals.17hats.com?r=hzkdfgpwrc

YouTube video on making your wedding fairs successful

https://youtu.be/3a8tZUrbb3Y?si=jmC0VRFpfwASaWfx

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Want to take your flower skills to the next level but not sure how to do it ?? Check out our FREE Online Flower Taster Course Here - ideal for the total beginner or those who dabble to want to go a bit further -

Sign up Here

https://kaysflowerschool.myflodesk.com/freebeginnersflowerarrangingcourse

We also have a Free Flower Conditioning Program that teaches you how to maintain and keep your cut flowers looking their best for longer -

Check it out there - Free Online Flower Conditioning Program — https://kaysflowerschool.myflodesk.com/freeflowerconditioningcourse

Beginners Floristry Program to start you on your flowery journey to a career as a floral designer - Online Professional Floristry Courses for beginners https://www.kaysflowerschool.com/online-floristry-programme

Depending on the country you live in you may be eligible for funding towards training here at Kays Flower School - Funding Available for Training as a Florist https://www.kaysflowerschool.com/funding-and-opportunities

If you live outside Ireland you can still train with Kays Flower School, see how it works here - Overseas Floristry Student Information https://www.kaysflowerschool.com/overseas-flower-students

See what our past students have to say about training as a florist at Kays Flower School https://www.kaysflowerschool.com/testimonials

Get in touch with us today Get in Touch https://www.kaysflowerschool.com/contact-us