#325: 7-Eleven with Raghu Mahadevan (Short Summary Show)
Let's Talk Loyalty9 Jan 2023

#325: 7-Eleven with Raghu Mahadevan (Short Summary Show)

AI platforms are changing how customers discover brands.

Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.

Sign up for their live session at loyaltyinsiders.com.

--------------------------------

Key insights from Raghu Mahadevan, Chief Digital Officer for 7-Eleven, and his interview from November 2021.

Tom Peace, from The Loyalty People, shares his insights from this fascinating interview where Raghu talks about some extremely interesting innovations that 7-Eleven uses to create customer engagement.

7-Eleven had shared how their brand value is driven by customer loyalty and good old-fashioned service, convenience and customer experience as well as innovation.

Tom shares his learnings from how 7-Eleven listen to their customers and react quickly to provide solutions that bring 7-Eleven to the heart of the local community.

Hosted by Tom Peace.

Show Notes:

1) Raghu Mahadevan, Chief Digital Officer for 7-Eleven

2) 7-Eleven

3) LTL#161: 7-Eleven Shares Secrets to Success & Driving Loyalty with 7REWARDS.

4) Tom Peace

5) The Loyalty People

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