Pasaporte, el programa de lealtad de Despegar (#670)

Pasaporte, el programa de lealtad de Despegar (#670)

AI platforms are changing how customers discover brands.

Phaedon is leading the discussion on what this fundamental shift means for loyalty leaders like you.

Sign up for their live session at loyaltyinsiders.com.

--------------------------------

Today's episode of Let's Talk Loyalty & Loyalty TV is in Spanish.

Descubre las estrategias de lealtad que están marcando la pauta en el sector viajes online en nuestro nuevo episodio de Let's Talk Loyalty/

Recibimos a Alex Sánchez, líder del programa Pasaporte de Despegar y con una valiosa trayectoria en Club Premier. Alex nos comparte cómo Despegar fideliza a sus usuarios a través de beneficiostangibles como la acumulación de puntos y su innovadora tarjeta Invex.

En esta conversación, exploraremos cómo se pueden crear tiers de forma estructurada y alineada a los objetivos, además de la clave para combinar transacciones y experiencias en un programa de lealtad exitoso. ¡No te pierdas los insights de un experto! Escúchalo ahora.

Hosted by Alex Saul.

Show Notes:-

1)Alex Sánchez

2) Despegar

3)From Eternity to Here: The Quest for the Ultimate Theory of Time (Book)

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