
Go “Pro” in Every Product Category or Just “Good Enough”?
A question from a previous guest sparks this episode: Do we go “pro” in every product category or do we eschew the spec arms race & embrace “good enough”? We interrogate our own behaviors & share impl...
7 Jan 1h

Starbucks Follow-Up with Zoran Svetlicic
We're joined by Zoran Svetlicic for this fast follow-up to our previous episode on Starbucks’ struggles. A strategist & builder with deep expertise in brand and food & beverage, Zoran pulls no punches...
3 Nov 20251h 18min

Starbucks’ Struggles & Lessons for Product People
What can product people learn from Starbucks’ recent struggles, and how are these lessons linked to a venerable British book retailer, an upstart French running brand, and a barmy Japanese watchmaker?...
13 Okt 20251h 12min

Toolbox: Raymond Loewy & the MAYA Principle
Ernest & Joachim go deep on Raymond Loewy’s MAYA Principle: what it is & why it matters, with real world examples of MAYA in action, and what can happen when product teams fail to take the principle t...
18 Juli 202550min

Off-the-Cuff Smörgåsbord
E & J return from a spring hiatus to discuss a range of topics, from WWDC 2025 to the Era of the Business Idiot, and more. WATCHES & WONDERS – 04:09 Don DeLillo: Cosmopolis IWC Presents A Plethora Of ...
23 Juni 20251h 23min

Off-the-Cuff: AI Nonsense & More!
We return from hibernation to talk AI nonsense, critique the review industrial complex, promote a return to RSS, and share a raft of recommendations! JOACHIM ON AI NONSENSE – 01:52 Previous Discussio...
20 Mars 202543min

Caveat Emptor?
Ernest’s experience with a boundary-breaking headphone sparks a discussion on caveat emptor, or buyer beware, and just how much risk we, as product creators, should expect buyers to bear. FOLLOW-UPS ...
31 Dec 20241h 8min






















