IFH 829: The Secret to Marketing Your Movie Like a Pro with Brad Wilke

IFH 829: The Secret to Marketing Your Movie Like a Pro with Brad Wilke

On today’s episode, we welcome Brad Wilke, a filmmaker, screenwriter, and marketing strategist whose career bridges the worlds of storytelling and audience building. A graduate of West Point turned filmmaker, Brad’s path to Hollywood wasn’t typical—he went from military service to film programming, then into writing creature features for Roger Corman and building his own marketing agency, Smart House Creative. His story isn’t just about making films; it’s about mastering the art of connecting with audiences, something every filmmaker must learn to survive in today’s crowded digital landscape.

In this insightful conversation, Brad shares how his early work with genre films like Camel Spiders and Piranhaconda taught him to write effectively within tight budgets—what he calls “creative boot camp.” But beyond writing, Brad’s passion lies in empowering filmmakers to take control of their marketing and distribution. Through Smart House Creative, he helps filmmakers bridge the gap between creation and audience engagement, teaching them that film promotion isn’t an afterthought—it’s part of the storytelling process. From mastering hashtags to building authentic social media presence, Brad emphasizes that success in the indie film world comes from persistence, preparation, and genuine connection, not shortcuts or vanity metrics.

Become a supporter of this podcast: https://www.spreaker.com/podcast/indie-film-hustle-a-filmmaking-podcast--2664729/support.

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IFH 835: What Really Happens After You Write the Script with Michael K. Snyder

IFH 835: What Really Happens After You Write the Script with Michael K. Snyder

Michael K. Snyder shares a behind-the-scenes look at what it really takes to build a sustainable screenwriting career. From film school and early networking with Lloyd Kaufman to moving to Los Angeles...

30 Dec 20251h 4min

IFH 834: How to Build a Screenwriting Career That Actually Lasts with Bob Saenz

IFH 834: How to Build a Screenwriting Career That Actually Lasts with Bob Saenz

Bob Saenz shares a rare, honest look at what it means to build a long-term career as both an actor and screenwriter. From his early days in theater and television to writing studio films and Hallmark ...

23 Dec 20251h 10min

IFH 833: Making Movies Without Sight: Inside the Creative Mind of Gough

IFH 833: Making Movies Without Sight: Inside the Creative Mind of Gough

Gough, the world’s first legally blind filmmaker to write, produce, edit, direct, and star in a feature film, has built a groundbreaking career through his production company, Beer Nuts Productions. A...

16 Dec 202559min

IFH 832: The Filmmaker Who Refused to Tap Out: The Making of Heel Kick! with Danny Mac

IFH 832: The Filmmaker Who Refused to Tap Out: The Making of Heel Kick! with Danny Mac

Danny Mac, a self-taught filmmaker from Edmonton, turned his dream into a career through persistence, creativity, and sheer determination. After producing his first feature, Love/Hate, on weekends whi...

9 Dec 20251h 2min

IFH 831: Making Independent Films Without Hollywood or a Huge Budget with David Ash

IFH 831: Making Independent Films Without Hollywood or a Huge Budget with David Ash

On today’s episode, we meet David Ash, a filmmaker who perfectly embodies the spirit of the weekend warrior — balancing a demanding corporate career, a family of four, and a thriving passion for filmm...

2 Dec 202552min

IFH 830: How Two Filmmakers Captured the Ultimate Rocky Fan Story with Jim Toscano & Danny Gianino

IFH 830: How Two Filmmakers Captured the Ultimate Rocky Fan Story with Jim Toscano & Danny Gianino

Jim Toscano and Danny Gianino, two filmmakers from Detroit, found an unexpected calling in telling the story of Mike Kunda, the world’s number one Rocky fan. Their documentary, The Pretender, follows ...

25 Nov 202538min

BONUS EPISODE: The Ultimate Guide to Getting Money for Your Movie with Franco Sama

BONUS EPISODE: The Ultimate Guide to Getting Money for Your Movie with Franco Sama

Franco Sama, a veteran executive producer, reveals the hard truths and practical steps behind raising real money for independent films. He explains that while many filmmakers obsess over finding inves...

22 Nov 20251h 15min

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