Wrap up of the basics of Account Management
In this episode, Fred and John do a wrap-up of topics from the book. Including: Be more than a pass through Be a student of the game Be a person of character Resources available for further study
17 Feb 202347min
Communications (Part 2)
In this episode, Fred and John continue the conversation about the right way to approach communication with your clients. Including: -Communication with emotional context -Knowing your audience -Usin...
11 Juli 202244min
Communications (Part 1)
In this episode, Fred and John discuss the right way to approach communication with your clients. Including: - When to communicate - Dangers of email - Being positive - Grammar and syntax
8 Feb 202249min
The Art of Client Entertainment
In this episode, Fred and John discuss the (sometimes tricky) art of client entertainment. Including: - Basics of approach to the process - Rules of the road - Difficult situations including harassme...
11 Dec 20211h 8min
Meetings and Agendas
In this episode, Fred and John discuss the finer points of putting together a successful client meeting. How to prepare, how to ensure no technical failures, and how to project presence. Also what t...
1 Nov 202146min
How to Travel
One of the least discussed aspects of Account Management is how to approach travel. In this episode, Fred and John discuss the three commandments of business travel: 1. Pack light and never check you...
23 Aug 202130min
Lead By Example
In this episode, Fred and John discuss how to lead by example as an Account Manager. Discussion of the strategies and tactics to demonstrate leadership in your organization and with your clients.
11 Juli 202148min
Remind the Client Why You are There
In this episode, Fred and John discuss the basics of reinforcing your value proposition to your client. Including a deep-dive into the seven-step QBR (Quarterly Business Review) process. Also, a dis...
5 Juni 202146min
