Adspeak
Love it or hate it, the advertising and marketing industry is the ultimate broker of power and influence in the world today. Adspeak, hosted by ADWEEK editor in chief Ryan Joe, brings to life stories from our top reporters, delving into the people, brands, ad agencies, and adtech giants that shape how we view the world, the products we buy, and the entertainment we enjoy.

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Avsnitt(102)

John Solomon on Building Brand Momentum When Markets Turn Against You

John Solomon on Building Brand Momentum When Markets Turn Against You

How do you maintain brand momentum when tariffs spike, supply chains collapse, and private equity demands quick returns?In this episode of Adspeak by ADWEEK, Audrey Kemp sits down with John Solomon, E...

23 Juli 30min

How Jen Zeszut Built a Mac and Cheese Brand by Out-Weirding Industry Giants

How Jen Zeszut Built a Mac and Cheese Brand by Out-Weirding Industry Giants

What if your biggest competitive advantage wasn't outspending your CPG rivals, but out-weirding them?In this episode of Adspeak by ADWEEK, host Rebecca Stewart sits down with Jen Zeszut, CEO and found...

21 Juli 33min

Turning Sunscreen Into a Lifestyle Brand: Lessons from Roy Fleeman

Turning Sunscreen Into a Lifestyle Brand: Lessons from Roy Fleeman

In this episode of Adspeak by ADWEEK, host Brittaney Kiefer sits down with Roy Fleeman to explore how Vacation transformed sunscreen from a functional necessity into an immersive lifestyle brand. Roy ...

16 Juli 21min

The Future of Advertising Is Predictive: How Deep Learning Is Transforming Marketing with Jeremy Fain

The Future of Advertising Is Predictive: How Deep Learning Is Transforming Marketing with Jeremy Fain

In this episode of Adspeak by ADWEEK, Jeremy Fain, CEO and Co-founder of Cognitiv, explores how deep learning is reshaping the future of advertising. Jeremy explains why the true power of AI in market...

14 Juli 18min

The $1 Trillion Question: Why Brands Are Still Underinvesting in Women’s Sports

The $1 Trillion Question: Why Brands Are Still Underinvesting in Women’s Sports

In this episode of Adspeak by ADWEEK, host Zoë Ruderman, Chief Content Officer at Adweek, sits down with Wes Felix, Co-Founder of Always Alpha and Co-Founder and CEO of Saysh; Allyson Felix, Co-Founde...

30 Juni 31min

How HubSpot Built a 50-Million-Person Media Engine Inside a Software Company with Jonathan Hunt

How HubSpot Built a 50-Million-Person Media Engine Inside a Software Company with Jonathan Hunt

In this episode of Adspeak by ADWEEK, host Mike Beyman sits down with Jonathan Hunt, VP of Media at HubSpot, to explore how a software company built a global media engine reaching 50 million people ev...

25 Juni 22min

Beyond QR Codes: Matty Beckerman on the Future of Interactive Media

Beyond QR Codes: Matty Beckerman on the Future of Interactive Media

In this episode of Adspeak by ADWEEK, host Ryan Joe sits down with Matty Beckerman, Founder and CEO of IRCODE, to explore how image recognition technology is transforming the future of marketing engag...

23 Juni 17min

Influencer Marketing Is Broken: How Billion-Dollar Brands Can Fix It at Scale

Influencer Marketing Is Broken: How Billion-Dollar Brands Can Fix It at Scale

In this episode of Adspeak by ADWEEK, Keith Bendes, Chief Strategy Officer at Linqia, and Denise Vitola, Founder and CEO of Vitola Strategies, explore how enterprise brands can move influencer marketi...

18 Juni 27min

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