8. Marketing Conferences, Stress, and Big Risks
We're a week out from Goldenhour and the stress is mounting on the team. Mike and Anthony talk about the big risks we're taking, the stress involved, and what everything else Goldenhour.
11 Apr 202411min
7. The Eclipse Economy
Watch the video: https://audienceplus.com/discover/the-eclipse-economy The whole country has been enthralled with the eclipse for the past few days. Mike and Anthony talk about the impact on the econ...
9 Apr 20248min
6: Podcast Sponsorships are Expensive (But are they worth it?)
Measuring the value of podcast sponsorships are tough. People rarely use links in descriptions, even if it's there and self reported attribution only goes so far. So how do you know if they're working...
4 Apr 202411min
5: Conferences: Sponsorships, Side Events, and Jimmy from Love is Blind
0:00 - Jimmy (from Love is Blind) 5:54 - Side Events 8:51 - Measuring Event Marketing Success
3 Apr 202413min
4: VC-Backed Founders Starting Podcasts, Should Employees Have Personal Brands, What do the Northern Lights Have to do with Marketing?
0:00 - What do the Norther Lights have to do with marketing? 2:58 - Should VC-Backed Founders Have Podcasts? 7:15 - Should Employees Have Personal Brands?
2 Apr 202410min
3: The Anthony Kenneda, Mike Manheimer Origin Story
Every great super hero (and villain) has an origin story. Backchannel has been 10+ years in the making. And today we're sharing how it all came together.
26 Mars 202430min
2: Impending TikTok Ban, How To Take Negative Feedback, Jensen Huang on Pain and Suffering
00:00 - Intro (We're not #1 yet?) 06:24 - N'Sync reunion and what get's people to come to tech conferences 17:58 - TikTok Ban 33:01 - Jensen Huang's message on pain and suffering 45:43 - How to t...
19 Mars 202456min
1: Totango and Catalyst Merger, Punching Down, Current State of AI on Marketing, Tweet of the Week
00:00 - Totango and Catalyst Merger 07:55 - Punching Down 17:05 - Current State of AI on Marketing 31:09 - Tweet of the Week
12 Mars 202440min
