Brand Master Podcast

The more you explore brand strategy, the more you realize that branding is about the science and psychology of people and not about logos, typography, or colors.  👉 Learn more: ⁠https://brandmasterac...

18 Nov 20206min

In this episode, you’ll learn about the 12 archetypes developed by renowned psychiatrist Carl Jung are taking on increasing significance in modern branding and brand strategy.  👉 Learn more: ⁠https:/...

13 Nov 20205min

In this chat on the Brand Master Podcast, I have the highly influential highly innovative Ms. Sunny Bonnell from the Motto agency in New York.  👉 Learn more: ⁠https://brandmasteracademy.com/brand-mas...

10 Nov 202050min

In this episode, you'll learn how to run a discovery session in a way that positions you as an expert, gathers critical information, and helps your clients to realize just how valuable you can be for ...

6 Nov 20206min

Most people can’t distinguish between Costs vs Price vs Value but there is a distinct difference that you need to understand, so you can influence how your prospects see your business and how much the...

4 Nov 20208min

When you transition from providing logo design services to brand strategy services, deciding how much to charge and what way to charge takes some work.  In this video, I’ll save you months of trial an...

30 Okt 20208min

When it comes to selling brand strategy, you need to understand how you can charge for it and the fee structure you should use.  In this episode, you’ll learn the different ways you can generate reven...

28 Okt 202012min

One of the most asked questions I get is “How do I get more clients?”, but the better question is “How can I charge more for my services?”.  In this video, you’ll learn 5 techniques you can take into ...

23 Okt 202010min