Brandy
Top 3% Podcast. Brandy features candid brand and marketing conversations over cocktails with Reilly Newman and Scott Saunders, the rebranding experts behind the award-winning brand transformation studio Motif Brands. Infusing 40+ years of combined strategy and rebranding experience, each round delivers a high-proof concentration of brand positioning, marketing, and behavioral science. Learn to unlock your strengths, align with your audience, and increase your pricing power. Each episode is concise, ad-free, and on the house. Listen responsively.

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Avsnitt(130)

Shot Glass: Why Amazon's Customer Obsessed Brand Won

Shot Glass: Why Amazon's Customer Obsessed Brand Won

Jeff Bezos built Amazon by being obsessed with the customer, not the competition. >> Get the Award-Winning Book (Brandy): BrandyBook.usIn this episode of Brandy, Reilly Newman and Scott Saunders dive ...

12 Aug 202515min

The Real ROI of Brand: Why Your Brand’s True Value Is in the Relationship

The Real ROI of Brand: Why Your Brand’s True Value Is in the Relationship

What's the return on investing in brand?! What if brand is the ROI?!>> Get the Award-Winning Book (Brandy): BrandyBook.usReilly Newman and Scott Saunders explore the idea that brand does not have a re...

5 Aug 202520min

The Power of Themes in Branding: How Motifs Shape Your Brand

The Power of Themes in Branding: How Motifs Shape Your Brand

Themes are all around us and humans are starved of them... Is your business leveraging themes?Brand News: Converse shoes are slippers?!⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Get the Award-Winning Book (Brandy): Bran...

29 Juli 202524min

Build a Winning Company Culture Through Brand Clarity

Build a Winning Company Culture Through Brand Clarity

A great company culture is the byproduct of a healthy brand. You must set the rules of the game... here's how...Brand News: Liquid Death is entering the energy market??⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Get the ...

22 Juli 202523min

How Founders Can Thrive in the New Economy by Learning from Luxury Brands' Luxperience

How Founders Can Thrive in the New Economy by Learning from Luxury Brands' Luxperience

Founders future-proof their brands by observing luxury brands as they adapt to the experience economy — say hello to "Luxperience" ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Get the Award-Winning Book (Brandy): BrandyBo...

15 Juli 202519min

Shot Glass: Why 'Established' Hurts Your Brand and How to Leverage History for Future Growth

Shot Glass: Why 'Established' Hurts Your Brand and How to Leverage History for Future Growth

Every business has a history, but when should you actually use an 'established' date to build brand? It's not as simple as many believe.... ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Get the Award-Winning Book (Brandy): ...

8 Juli 202512min

Why Distinct Brands Win: The Key to Service Business Success & Market Advantage

Why Distinct Brands Win: The Key to Service Business Success & Market Advantage

In today’s competitive landscape, service businesses are at a crossroads. How do service businesses use brand to grow and thrive?⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Get the Award-Winning Book (Brandy): BrandyBook...

1 Juli 202519min

Why Yesterday’s Solutions Are Key to Tomorrow’s Opportunities for Your Brand

Why Yesterday’s Solutions Are Key to Tomorrow’s Opportunities for Your Brand

As technology advances, yesterday's solutions often create tomorrow's problems and the AI revolution is no exception. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Get the Award-Winning Book (Brandy): BrandyBook.us⁠On this ...

24 Juni 202525min

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