Chris Malta's EBiz Insider Podcast

If you've ever opened an email from your supplier and thought, "Wait, when did this get so expensive?" congratulations, you've just met inflation. It's that quiet little thief that sneaks into your bu...

19 Okt 20257min

Let's talk about the biggest fairy tale in home-based ecommerce: profit margin. Everyone loves that term. They throw it around like confetti. You see a product that costs ten bucks wholesale and sells...

19 Okt 20256min

There's a special kind of optimism that hits when you see a low wholesale price. It's like finding a twenty in your old jeans. You get that rush of "I can sell this for triple!" and suddenly you're pi...

19 Okt 20256min

Cash flow is the sneaky little assassin that hides behind "good sales numbers." It's the difference between looking successful and staying alive long enough to actually be successful. You can have the...

19 Okt 20254min

If you've ever wondered whether Google can tell that a machine wrote your article, stop wondering. It can. Instantly. The company built a system called SpamBrain, and its entire purpose is sniffing ou...

18 Okt 20258min

If you want to watch customers vanish in real time, force them to fill out a long, clunky checkout form. Every extra field is like a speed bump on the way to your money. Shoppers are ready to buy, but...

12 Okt 20254min

Here's a secret that shouldn't be a secret: people trust stores that look like they actually exist. Yet so many sellers try to act like they're shipping out of a high-tech mystery facility in the clou...

11 Okt 20254min

Half the internet looks like it was designed by people who think eyesight is optional. Tiny gray text on a slightly lighter gray background, fonts so delicate they could blow away in a breeze, and pro...

11 Okt 20255min