Designer Discussions : Remodeling Business Marketing

Designer Discussions : Remodeling Business Marketing

Welcome to Designer Discussions, where kitchen and bath business owners get the latest training, education, and industry news to elevate their brands and attract high-quality clients. We go beyond surface-level strategies, offering proven tactics to help you stand out and succeed.

Our expert hosts—Jason Lockhart, Maria from DesignAppy.com, and Mirjam Lippuner—bring insider tips, interviews, and best practices to ensure your business thrives. Whether you’re looking for expert guidance on marketing, securing premium clients, or staying ahead of industry trends, we provide the knowledge you need to confidently implement changes that boost your success.

Are you looking to take it a step further? Our monthly training and mentoring services offer hands-on, practical solutions—whether you prefer a do-it-yourself approach or a done-for-you service. Say goodbye to uncertainty and hello to a strategic plan that guarantees growth. Tune in, take control, and make the impactful changes you aim for.

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Learn How to Get Found In AI Search

Learn How to Get Found In AI Search

AI search is quietly reshaping how homeowners choose a designer or remodeler, and the rules are not the same as traditional SEO. If you want your business to show up when someone asks ChatGPT or Perpl...

23 Apr 18min

Modern Systems And Pricing Strategies For Remodelers

Modern Systems And Pricing Strategies For Remodelers

If your design studio feels busy but the bank account never seems to agree, it’s time to zoom out and look at operations. We’re joined by Diane Welhouse of Wellhouse Consulting Services, a certified k...

9 Apr 40min

The Commercial Design Crossover with Marcy Sagel

The Commercial Design Crossover with Marcy Sagel

If you’ve ever thought, “I can design a beautiful space, but commercial feels like a different language,” today’s guest is here to change that. Marcy Sagel is the founder of DesignerBank and principal...

26 Mars 34min

KBIS 2026 Trends from the Show Floor

KBIS 2026 Trends from the Show Floor

Surprise: the star of KBIS wasn’t a futuristic gadget but the return of character. We dive into a wave of “what’s old is new again,” where doors get beaded and chamfered profiles, mullions and mesh co...

12 Mars 41min

Listen to this before setting your 2026 Marketing Goals

Listen to this before setting your 2026 Marketing Goals

Planning your 2026 marketing but not sure where to start—or how to fix what’s not working? We break down a practical path that helps design professionals win more of the right projects without burning...

26 Feb 14min

Lessons From 37 Years In Remodeling with Jeff Russell

Lessons From 37 Years In Remodeling with Jeff Russell

What does it take to build a resilient remodeling business that lasts? We sit down with Jeff Russell of Russell Room Remodelers to trace a 37-year journey from a broadcasting grad to a trusted contrac...

12 Feb 30min

Stop Random Acts Of Marketing In 2026

Stop Random Acts Of Marketing In 2026

Tired of starting the year with big marketing goals and slipping back into guesswork by spring? We’re laying out a simple, durable framework to end random acts of marketing and build steady momentum i...

29 Jan 12min

How A Houston Remodeler Built Trust, Teams, And A Thriving Pipeline

How A Houston Remodeler Built Trust, Teams, And A Thriving Pipeline

What happens when a remodeling company is born from service instead of sales? We sit down with Houston’s Marlon Stepp to unpack how a volunteer effort after floods and hurricanes became a design-build...

15 Jan 25min

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