Collaborative Tools to aid your Email Marketing Strategy
94 - Teamwork makes the dream work. Sure it’s cliche, but it’s also true. Collaboration is what keeps companies together. This week, Vira is joined by Flowium’s COO, Amara Ricord! We couldn’t think o...
3 Maj 202243min
Email Marketing Campaign Ideas for May
93 - This week Vira’s joined by four special guests, Flowium Project Manager, Uzair, and his three cats. We say it every month, but these are our favorite episodes to make. Tune in for some creative c...
26 Apr 202230min
SMS Segmentation Strategy
92 - Today’s a sad day for the Email Einsteins podcast. This will be Alissa’s last episode with us. She’s been a core member of the Flowium family for years, and we wish her all the best! This isn’t ...
19 Apr 202223min
Segmentation Strategies for First Time Buyers
91 - The Mad Scientists are back to tackle their most requested topic - list segmentation strategies! No matter how your consumers enter your funnel, you should have a personalized message prepared fo...
12 Apr 202227min
Retention Tactics in Email Marketing with Robbie Fitzwater
90 - Customer retention is the name of the game this week. Vira and Alissa are back with special guest Robbie Fitzwater to give you the ins and outs of customer retention. Acquisition is where most b...
5 Apr 202246min
Email Marketing Content Ideas for April
89 - The mad scientists, Vira and Alissa, are back in the lab to share some content ideas and inspiration for April! We’ve covered all the major holidays and observances, plus a few you might not have...
29 Mars 202225min
Email Accessibility with Megan Boshuyzen
88 - Did you know that 1 in 12 men and 1 in 200 women experience some form of colorblindness? Or that 5-10% of the population is Dyslexic? Or are 65% of people who experience hearing loss under retire...
22 Mars 202235min
5 Best SMS Marketing Platforms Compared
87 - This episode breaks down the pros and cons of a few of the industry’s leading SMS marketing platforms. We focus mainly on the two most powerful tools, Attentive and Klaviyo. Vira and Alissa shar...
15 Mars 202220min
